Creative Copywriter & Creative Strategist who leads digital growth through high-conversion content, end-to-end video scripting/directing, and brand strategy for global clients. Experienced in managing multiple accounts, partnering on pitch decks for international brands, and scaling LinkedIn engagement and audience growth. Skilled in performance marketing, SEO- and B2B-focused writing (including AI-driven supply chain and eCommerce topics), and translating complex data into engaging social media visuals. Comfortable working across short-form virals and long-form documentaries, and delivering measurable outcomes across platforms.

Varun Dasraghava

Creative Copywriter & Creative Strategist who leads digital growth through high-conversion content, end-to-end video scripting/directing, and brand strategy for global clients. Experienced in managing multiple accounts, partnering on pitch decks for international brands, and scaling LinkedIn engagement and audience growth. Skilled in performance marketing, SEO- and B2B-focused writing (including AI-driven supply chain and eCommerce topics), and translating complex data into engaging social media visuals. Comfortable working across short-form virals and long-form documentaries, and delivering measurable outcomes across platforms.

Available to hire

Creative Copywriter & Creative Strategist who leads digital growth through high-conversion content, end-to-end video scripting/directing, and brand strategy for global clients. Experienced in managing multiple accounts, partnering on pitch decks for international brands, and scaling LinkedIn engagement and audience growth.

Skilled in performance marketing, SEO- and B2B-focused writing (including AI-driven supply chain and eCommerce topics), and translating complex data into engaging social media visuals. Comfortable working across short-form virals and long-form documentaries, and delivering measurable outcomes across platforms.

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Language

English
Fluent
Hindi
Advanced
Kannada
Advanced
Tamil
Advanced

Work Experience

Copywriter & Creative Strategist (Account Management, Digital Growth, Video Production, Performance Marketing) at Think Tree Media House
July 1, 2023 - August 1, 2025
Led creative strategy for 5+ major accounts, including Coca-Cola (SLMG Beverages) and Swiggy Snack. Drove digital growth by scaling Meghana Foods from 0 to 5M+ engagement and increasing SLMG’s LinkedIn followers by 66% to 50k+. Scripted and directed end-to-end video content spanning viral Reels (3M+ views) and long-form documentaries. Contributed to winning pitch decks for global brands including Puma India and Amazon Prime Video. Designed high-conversion ads for the Australian market (Cricket mentoring), generating measurable lead generation.
Freelance Content Writer (SEO & B2B Copy) at Assiduus Global Inc.
May 1, 2023 - July 1, 2023
Authored SEO-driven blogs and B2B copy for AI supply chains and eCommerce, supporting brand’s Amazon Ads partner status. Produced writing tailored for B2B decision-makers with a focus on relevance to AI-driven logistics and online commerce.
Social Media Internship / Data Visualization (Foundation - Remote) at Social Media Intern (Indicator Foundation, Remote)
October 1, 2022 - February 1, 2023
Translated complex global labour law data into digestible social media infographic posts for LinkedIn and Instagram.

Education

BBA (Communications Management) at University of the Arts London (UAL)
January 1, 2020 - August 13, 2026
Advertising University (Education - institution listed as FLAME University) at FLAME University, India
January 1, 2020 - January 1, 2023

Qualifications

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services