I'm Vasiliki Paparoidami, a UGC and lifestyle content creator with a background in clinical and health psychology. I craft aesthetic, emotionally resonant short-form videos for lifestyle, beauty, wellness and fashion brands. My psychology training strengthens my storytelling, authenticity, and audience connection, helping me deliver content that resonates and builds trust. I handle concept development, scripting, filming, editing, and voice-overs in Greek and English. My bilingual communication and research experience inform my education-focused content, while my digital marketing background supports strategy, engagement and collaboration with designers and editors to produce brand-aligned assets.

Vasiliki Paparoidami

5.0 (2 reviews)

I'm Vasiliki Paparoidami, a UGC and lifestyle content creator with a background in clinical and health psychology. I craft aesthetic, emotionally resonant short-form videos for lifestyle, beauty, wellness and fashion brands. My psychology training strengthens my storytelling, authenticity, and audience connection, helping me deliver content that resonates and builds trust. I handle concept development, scripting, filming, editing, and voice-overs in Greek and English. My bilingual communication and research experience inform my education-focused content, while my digital marketing background supports strategy, engagement and collaboration with designers and editors to produce brand-aligned assets.

Available to hire

I’m Vasiliki Paparoidami, a UGC and lifestyle content creator with a background in clinical and health psychology. I craft aesthetic, emotionally resonant short-form videos for lifestyle, beauty, wellness and fashion brands. My psychology training strengthens my storytelling, authenticity, and audience connection, helping me deliver content that resonates and builds trust.

I handle concept development, scripting, filming, editing, and voice-overs in Greek and English. My bilingual communication and research experience inform my education-focused content, while my digital marketing background supports strategy, engagement and collaboration with designers and editors to produce brand-aligned assets.

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Language

English
Fluent
French
Fluent
Greek, Modern
Fluent

Work Experience

UGC Content Creation – Nefu Concept at Nefu Concept (Handmade Bags, Greece)
May 1, 2025 - Present
Created lifestyle and aesthetic UGC content for Nefu Concept’s handmade crochet bags. Shot multiple scenes showing everyday use, outfit integration, and close-up craftsmanship. Structured content around strolling concepts, styling moments, and natural lighting to reflect the brand’s warm, artisanal identity. Provided a mix of video clips and product stills optimized for social media storytelling.
Psychology Health and Wellness Writer at Educational Institute of Synthetic Approach (EKISYP)
April 1, 2025 - Present
Authored a series of public-facing articles on the practical applications of mindfulness on an e-magazine.
UGC Lifestyle & Product Showcase – Gkorogia Cosmetics at Gkorogia Cosmetics (Greece)
February 1, 2025 - Present
Developed a full set of UGC videos promoting accessories, bags, and fashion items from Gkorogia Cosmetics. Combined street-style shooting with close-up detail shots to highlight product quality. Styled outfits to match brand tones and delivered engaging short-form video content focused on real-life wearability and styling inspiration. Created voiceovers for product-videos and to promote the physical and electronic store.
Psychology Content Creator / Educational Digital Communicator - Personal brand at Instagram (@vicky.paparoidami_psych) & TikTok (@vicky.paparoidami_psych)
February 1, 2025 - September 16, 2025
Managing two educational social-media accounts focused on psychology, neuroscience, and mental health. Writing scripts, designing visual assets, and producing high-performing videos (up to 80K+ views). Presenting psychological concepts clearly through on-camera explanations, voiceovers, motion graphics, and captioned animations. Creating Canva-based infographic posts and carousels to translate scientific information into accessible and visually appealing content. Engaging with followers through comments, Q&As, video replies, and interactive posts that foster an online learning community. Skills demonstrated: scientific communication · educational content design · video editing · motion graphics · Canva design · audience engagement · bilingual communication · community building
UGC Content Creation – Eterea Cosmesi at Eterea Cosmesi (Italy)
April 11, 2024 - Present
Produced high-quality UGC videos for haircare and skincare products from Eterea Cosmesi. Styled and filmed multiple looks emphasizing natural beauty, product application, and realistic results. Created both tutorial-style and aesthetic lifestyle shots. Focused on hair transformation, product texture, and routine integration to support brand positioning in clean beauty and high-performance cosmetics.
UGC Collaboration – Crinolino at Crinolino (Beauty Essentials, Greece)
January 1, 2024 - Present
Created UGC lifestyle and product-focused content showcasing Crinolino’s handmade beauty bags. Delivered multiple short-form videos highlighting product use, routines, and aesthetics. Captured both indoor and outdoor scenes to emphasize brand identity and natural textures. Focused on morning routines, product packing, and everyday usability to drive customer relatability and engagement. Used trends and aesthetic clips.
Visual Communication & Presentation Design at University of Oslo
September 1, 2023 - Present
Created numerous research, academic, and educational slide decks for presentations, workshops, and conferences. Created informative, concise and eye catching posters. Skilled in Canva, PowerPoint, Google Slides. Experienced in designing clear, aesthetic, and informative visuals, infographics and explanatory carousels.
Digital Marketing Specialist at Digital Minds – Athens, Greece
April 1, 2023 - Present
Working as a creative digital content creator within a marketing-agency environment. Responsible for developing visual concepts, scripting and filming short-form promotional videos, and creating brand-aligned storytelling for a range of lifestyle, beauty, wellness, and fashion clients. I produce high-quality digital material, design social-media strategies, optimize content for engagement, and collaborate with designers and editors to maintain consistent brand identity. This role has strengthened my understanding of audience behavior, digital growth, and creative campaign development.
Research Associate at Department of Psychology, University of Oslo
August 1, 2022 - February 1, 2023
During my academic work in Oslo, I conducted research on the persuasive power of written communication, analyzing how factors such as linguistic predictability, fluency, readability, and emotional resonance shape audience trust and perceived truth. This work strengthened my ability to craft clear, impactful, and audience-centered messages—skills I now apply when creating inspirational, mission-driven content. My background in studying what makes writing compelling allows me to produce motivational stories that support organizational goals and move readers toward meaningful action.
Lifestyle & Travel Content Creator - Personal Brand at Instagram (@vicky_pp_) & TikTok (@vickypp)
January 1, 2022 - Present
Creating aesthetic lifestyle, travel, and urban exploration content featuring vlogs, local recommendations (bars, cafés, restaurants), and cinematic “captured moments” from daily life. Producing short-form videos with creative transitions, color grading, natural sound design, and bilingual voice-overs (Greek & English). Developing original concepts, filming, editing, and publishing content optimized for engagement and viewer retention. Using storytelling to highlight experiences, ambiance, and aesthetics. Skills demonstrated: content ideation · aesthetic videography · cinematic editing · social media storytelling · bilingual voiceovers · travel & lifestyle recommendations · on-camera presentation

Education

Diploma in Psychology at National and Kapodistrian University of Athens
January 1, 2019 - January 1, 2023
Certificate in CBT at Mc Master University
January 1, 2024 - January 1, 2025
Course modules in Clinical Psychology, Psychoanalysis, Cognitive Psychology and Neurosciences at Université Lumière Lyon 2
January 1, 2023 - September 1, 2024
Psychological Research on Persuasive behaviour– University of Oslo at University of Oslo
February 1, 2024 - December 31, 2024
Master's in Clinical Psychology at Leiden University
February 1, 2024 - January 1, 2026
Digital Marketing Certificate at Knowcrunch
January 1, 2024 - November 1, 2024

Qualifications

Digital Marketing Certificate
January 1, 2024 - November 1, 2024
Completed a comprehensive year-long training in digital marketing, covering content strategy, branding, SEO, social media campaigns, email marketing, analytics, and paid ads. Trained on using platform like Instagram, TikTok, Threads and LinkedIn and tools like Edits, CapCut, Canva, Excel, Lightroom, PicsArt, ChatGpt and PowerPoint. Strengthened my ability to design high-performing social content, understand audience behavior, and optimize engagement for both scientific and lifestyle niches.
Meta Social Media Marketing Professional Certificate
October 1, 2023 - December 25, 2025
Gained skills in social strategy, content planning, analytics, engaging storytelling, campaign optimization, and platform-specific growth strategies (Instagram, TikTok, Facebook). This qualification supports my UGC work and my ability to run multiple content-focused profiles.
Creative Video Production & Editing for Social Media
July 1, 2025 - November 19, 2025
Training in short-form video production, aesthetic editing, transitions, color grading, storytelling principles, and voice-over work (GR/EN). Applied heavily in UGC brand collaborations and travel/lifestyle content.
Canva Visual Design & Content Creation Certification
June 6, 2024 - September 2, 2025
Advanced skills in visual communication, infographic creation, slide design, branding templates, and content layout. Used for creating psychology carousels, brand campaign visuals, and aesthetic UGC concept boards.

Industry Experience

Healthcare, Education, Professional Services, Media & Entertainment, Other, Retail, Travel & Hospitality, Software & Internet, Consumer Goods
    Video creation for Crinolino: Pack with me trend
    Short-form video showcasing the Crinolino makeup bag through a “Pack With Me” trend format. The content highlights product functionality, aesthetic details, and everyday practicality while keeping the video engaging, clean, and on-trend with current social media styles. The project included filming, styling, sequencing of items, editing, and on-screen text design to align with Crinolino’s brand tone. ugc ugcvideo packwithme productvideo makeupbag contentcreator brandcontent
    Photoshoot for Gkorogia Cosmetics: Nolah bag
    Lifestyle and product-focused photoshoot showcasing the Nolah bag by Gkorogia Cosmetics. The concept highlights the bag’s elegant design, functionality, and premium details through urban, after-hours aesthetic shots. The project blends portrait photography, candid lifestyle moments, and close-up product compositions to create a cohesive visual storytelling experience. Work included styling, creative direction, model work, photography, and editing. ugc ugcphotography bagphotography fashionphotography lifestylephotography productphotography contentcreator brandcontent
    Photoshoot for Gkorogia Cosmetics: Jewellery
    Lifestyle and product-focused photoshoot highlighting the jewellery line of Gkorogia Cosmetics. The project combines close-up detail shots, outdoor natural-light portraits, and aesthetic styling to showcase rings, necklaces, bracelets, and accessories in a refined, feminine visual narrative. Work included creative direction, styling, location scouting, photography, model work, and post-production editing. ugc ugcphotography jewelleryshoot productphotography lifestylephotography contentcreator brandcontent aestheticphotography
    Video creation for Eterea Cosmesi hair products: Curly hairstyles trend
    Trend-based video created for Eterea Cosmesi to showcase curly-hair styling using the brand’s haircare products. The video focuses on natural texture, transformation, and easy-to-replicate hairstyles while highlighting product benefits through movement and close-up detail. Work involved concept development, filming, on-camera performance, hairstyling, set styling, and full video editing. ugc haircare curlyhair hairstyling beautycontent videocreation hairtutorial contentcreator
    Video creation for Gkorogia Cosmetics: Voiceover
    Voiceover-led video created for Gkorogia Cosmetics, combining lifestyle visuals with storytelling narration to highlight the brand’s aesthetic and product identity. The script was written and recorded by me, tailored to match the client’s tone of voice and desired message. Voiceover is available in both Greek and English, depending on campaign needs. Work included concept development, filming, on-camera performance, scriptwriting, voice recording, and full video editing. ugc voiceover cosmeticsvideo beautycontent videocreator lifestylevideo contentcreator videoediting
    Video creation for Gkorogia Cosmetics: lifestyle takes
    Lifestyle-focused video produced for Gkorogia Cosmetics, highlighting the brand’s aesthetic through natural movement, urban settings, and soft storytelling. The video showcases the product subtly within a real-life context, emphasizing mood, style, and authenticity to strengthen brand identity and relatability. Work included creative direction, concept styling, location scouting, filming, on-camera performance, and complete video editing. ugc beautycontent cosmeticsvideo lifestylevideo contentcreator videocreation beautycreator urbanlifestyle
    Video creation for Gkorogia Cosmetics: lifestyle takes & trend-based content
    Lifestyle-focused video content created for Gkorogia Cosmetics, showcasing their products through modern, elegant, and trend-aligned visual storytelling. This project involved designing a smooth aesthetic concept, filming dynamic close-ups that highlight product textures and details, and integrating current social media trends to increase engagement and brand visibility. Responsibilities included creative direction, styling, filming, on-camera performance, editing, and adapting the final video for optimal performance across platforms. ugc beautycontent cosmeticsvideo lifestylevideo beautycreator videocontent aestheticcontent socialmediatrends
    Personal Brand: UGC & Lifestyle Content Creation
    Development and growth of my personal brand across Instagram and TikTok, focused on lifestyle storytelling, travel content, and aesthetic UGC-style visuals. I create photo and video content that highlights authentic daily moments, travel experiences, and visual narratives aligned with modern digital trends. This project includes ideation, filming, editing, posting strategy, and analytics tracking. My personal brand serves as a portfolio of consistent content creation, building community engagement and demonstrating my creative direction skills through cohesive visual identity and storytelling. contentcreator ugc lifestylecontent travelcontent digitalcreator creatorportfolio socialmediacreator visualstorytelling
    Video creation for Nefu Concept: Lifestyle Takes
    Lifestyle-focused video content created for Nefu Concept to showcase their handmade crochet bag in an authentic, everyday setting. The video highlights casual movement, close-up product moments, and natural city backgrounds to convey how the bag fits seamlessly into daily style. I planned, filmed, and edited all shots, focusing on smooth transitions, hands-on details, and aesthetic camera angles that emphasize textures, colors, and the handcrafted feel of the product. The final video was optimized for Instagram Reels and TikTok usage. videocontent lifestylevideo productvideo brandcontent ugccreator videocreator fashioncontent handmadebrand
    Photoshoots for Eterea Cosmesi: Curly Hair Product Campaign
    A series of tropical-themed lifestyle photoshoots created for Eterea Cosmesi to highlight their curly-hair product line. The concept focused on natural settings, vibrant colors, and authentic movement to visually communicate texture, shine, and hair health. I managed the entire creative process, including moodboard direction, product styling, scene composition, posing guidance, and photography. The shoots were executed across various outdoor locations, capturing a mix of close-ups, environmental portraits, product shots, and candid lifestyle moments. The final set provides versatile content for use across Instagram, TikTok, website product pages, and brand storytelling campaigns. lifestylephotoshoot productphotography beautycontent haircarebrand curlyhaircontent brandphotography contentcreator ugccreator
    Video Creation for Crinolino: 3-Screen Trend Concept
    A dynamic short-form video created for Crinolino following the popular 3-screen social media trend. The video highlights the brand’s makeup bag through three coordinated scenes, each with its own mood and visual rhythm. I handled the full creative process, including concept development, scripting, filming, directing, editing, and styling. The visual approach blends color and black-and-white footage to emphasize mood variation while keeping the product central across all frames. Optimized for Instagram and TikTok engagement, the video was designed to increase brand visibility, showcase product aesthetics, and create a modern storytelling feel aligned with current trends. ugcvideo brandvideo trendedit productvideo videocreator shortformvideo contentcreator reelseditor
    Lifestyle Photoshoot for Nefu Concept: Crochet Bag Collection
    A curated lifestyle photoshoot created for Nefu Concept to showcase their handmade crochet bag. The visual direction focused on warm tones, everyday moments, and natural movement to highlight the bag’s texture, craftsmanship, and versatility. I handled creative direction, styling, location scouting, posing guidance, and photography. The final set includes a mix of close-ups, environmental shots, and candid lifestyle frames suitable for social media, website use, and brand storytelling. lifestylephotoshoot productphotography handmadebrand crochetbags fashioncontent brandphotography contentcreator visualstorytelling