Commercial and growth executive with 5+ years of experience scaling eCommerce, consumer brands, and digital platform businesses. Experienced in building new business lines, driving strategic partnerships, and managing commercial operations in fast-growing environments. Today, as CEO of OmnySolution, I leverage this background to design Go-To-Market strategies that help companies optimize their digital channels, enhance the customer journey, and expand into new markets. Previously spent years in senior leadership roles, directing market expansion, improving conversion rates, and executing commercial strategies that bridge the gap between user experience and revenue growth. Worked with and supported global partners, corporate clients, and major consumer brands, including Essity, Ecotone, Hero Group, and Schneider. Focus areas: GTM & commercial strategy, eCommerce development, customer experience (CX) & journey optimization, conversion rate optimization (CRO), content optimization, and business scaling.

VICTOR KODJABASH EV

Commercial and growth executive with 5+ years of experience scaling eCommerce, consumer brands, and digital platform businesses. Experienced in building new business lines, driving strategic partnerships, and managing commercial operations in fast-growing environments. Today, as CEO of OmnySolution, I leverage this background to design Go-To-Market strategies that help companies optimize their digital channels, enhance the customer journey, and expand into new markets. Previously spent years in senior leadership roles, directing market expansion, improving conversion rates, and executing commercial strategies that bridge the gap between user experience and revenue growth. Worked with and supported global partners, corporate clients, and major consumer brands, including Essity, Ecotone, Hero Group, and Schneider. Focus areas: GTM & commercial strategy, eCommerce development, customer experience (CX) & journey optimization, conversion rate optimization (CRO), content optimization, and business scaling.

Available to hire

Commercial and growth executive with 5+ years of experience scaling eCommerce, consumer brands, and digital platform businesses.
Experienced in building new business lines, driving strategic partnerships, and managing commercial operations in fast-growing environments. Today, as CEO of OmnySolution, I leverage this background to design Go-To-Market strategies that help companies optimize their digital channels, enhance the customer journey, and expand into new markets.
Previously spent years in senior leadership roles, directing market expansion, improving conversion rates, and executing commercial strategies that bridge the gap between user experience and revenue growth.
Worked with and supported global partners, corporate clients, and major consumer brands, including Essity, Ecotone, Hero Group, and Schneider.
Focus areas: GTM & commercial strategy, eCommerce development, customer experience (CX) & journey optimization, conversion rate optimization (CRO), content optimization, and business scaling.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced

Work Experience

Chief Executive Officer (CEO) at OmnySolution
May 1, 2025 - Present
Leading the strategic vision and direction of OmnySolution as a 360° marketing partner for brands and agencies. Driving business development, building long-term client partnerships, and overseeing go-to-market strategies and execution for new launches and brand extensions. Managing cross-functional teams and ensuring quality results across social media, influencer marketing, UGC content, and CRO. Driving growth by identifying new opportunities in digital and retail marketing, setting KPIs and monitoring performance/ROI, and ensuring financial performance, sustainable operations, and agency scalability. Supporting company leadership in shaping long-term roadmap for sustainable business expansion.
Head of Growth at Alpi Investment
December 1, 2023 - April 30, 2025
Headed business development and growth efforts to drive revenue expansion and grow client base, with strong emphasis on e-commerce solutions for FMCG brands. Developed and executed growth strategies aligned with company goals and market trends. Cultivated and maintained client relationships, conducted market research to identify new business opportunities, and collaborated with cross-functional teams to deliver differentiated, innovative solutions.
Commercial Director / COO (as stated in resume) at New Wave Digital
September 1, 2021 - March 30, 2024
Led business development activities: generating leads, managing sales pipeline, negotiating contracts, and driving client acquisition across multiple sales streams with a focus on commerce/e-commerce driven opportunities. Developed business strategies and plans to align short- and long-term objectives; collaborated with leadership on vision, operational strategy, and hiring. Built and maintained relationships with customers, clients, partners, and stakeholders.
Chief Operating Officer (COO) at New Wave Digital
April 1, 2021 - April 30, 2025
Oversaw operations and business performance, ensuring effective and inclusive team culture, recruiting/onboarding, professional development, performance management, and retention processes. Analyzed internal operations to identify areas for process enhancement, supported change management, and maintained service delivery quality aligned with company goals.
Senior Service Engineer (S&T) at S&T Бъ лга р и я (company as extracted from resume)
October 1, 2014 - September 30, 2021
Senior Service Engineer / SAN-Storage Support Technical Support Engineer at Hewlett-Packard Enterprise, Sofia, BG
January 1, 2014 - March 31, 2021
Participated in IT project planning including site surveys, rack location planning, and application of data center best practices. Assessed infrastructure risks and implemented mitigation actions. Contributed to disaster recovery site re-creation for clients. Supported storage-related tasks in project meetings and storage responsibility until project completion date. Installed, configured, and maintained client devices (SAN/Storage/Servers), troubleshot issues in SAN infrastructure components, monitored and maintained SAN/NAS storage solutions, executed storage expansions and consolidations to optimize system performance and capacity, and performed enterprise-class backup operations. Supported data protection initiatives in enterprise infrastructure and maintained internal/external customer backups while monitoring environments and responding to alerts, incidents, or outages within required timeframes.
1st Line Technical Support Analyst (Backup) at Adecco Bulgaria, Sofia, BG
August 1, 2013 - October 1, 2014

Education

Master's degree, Energy Business at University of National and World Economy
January 1, 2012 - January 1, 2013
Bachelor's degree, Land and Real Estate Management and Planning at University of Architecture
January 1, 2007 - January 1, 2011

Qualifications

Hitachi Vantara Qualified Professional - Content Platform installation
January 11, 2030 - August 18, 2026
Hitachi Vantara Qualified Professional - VSPF / G3x0 - F/G700 - F/G900
January 11, 2030 - August 18, 2026
Hitachi Qualified Professional - VSPG200 to VSPG800 storage installation
January 11, 2030 - August 18, 2026
Hitachi Vantara Qualified Professional - In-System and TrueCopy Remote Replication - CSI0147
January 11, 2030 - August 18, 2026
Certified Senior Scrum Master
January 11, 2030 - August 18, 2026
VSP Qualified Professional - (storage installation, as listed in resume)
January 11, 2030 - August 18, 2026

Industry Experience

Software & Internet, Retail, Professional Services, Financial Services, Media & Entertainment

Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate

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