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Brand and editorial designer with 5 years of experience modernising established identities rather than replacing them—keeping the logo and palette, rebuilding everything around them. I write brand guidelines, set grids and typography systems, and turn them into templates teams can run independently across print and screen. I’ve worked as the only designer on end-to-end projects for multinational stakeholders across multiple countries, delivering brand books, catalogues, campaign visuals and web assets—often accelerating production by restructuring assets and building reusable design systems.…Brand and editorial designer with 5 years of experience modernising established identities rather than replacing them—keeping the logo and palette, rebuilding everything around them. I write brand guidelines, set grids and typography systems, and turn them into templates teams can run independently across print and screen. I’ve worked as the only designer on end-to-end projects for multinational stakeholders across multiple countries, delivering brand books, catalogues, campaign visuals and web assets—often accelerating production by restructuring assets and building reusable design systems.

Viktoryia Mialeshk

Brand Designer, Graphic Designer, Art Director, +1

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Brand and editorial designer with 5 years of experience modernising established identities rather than replacing them—keeping the logo and palette, rebuilding everything around them. I write brand guidelines, set grids and typography systems, and turn them into templates teams can run independently across print and screen. I’ve worked as the only designer on end-to-end projects for multinational stakeholders across multiple countries, delivering brand books, catalogues, campaign visuals and web assets—often accelerating production by restructuring assets and building reusable design systems.…Brand and editorial designer with 5 years of experience modernising established identities rather than replacing them—keeping the logo and palette, rebuilding everything around them. I write brand guidelines, set grids and typography systems, and turn them into templates teams can run independently across print and screen. I’ve worked as the only designer on end-to-end projects for multinational stakeholders across multiple countries, delivering brand books, catalogues, campaign visuals and web assets—often accelerating production by restructuring assets and building reusable design systems.

Available to hire

Brand and editorial designer with 5 years of experience modernising established identities rather than replacing them—keeping the logo and palette, rebuilding everything around them. I write brand guidelines, set grids and typography systems, and turn them into templates teams can run independently across print and screen.

I’ve worked as the only designer on end-to-end projects for multinational stakeholders across multiple countries, delivering brand books, catalogues, campaign visuals and web assets—often accelerating production by restructuring assets and building reusable design systems.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Russian

Fluent

Polish

Advanced

Belarusian

Fluent

Work Experience

Graphic Design Consultant at Capgemini Invent (frog)

June 1, 2025 - Present

Defined frog's Design Mind illustration system from scratch, giving an established brand a new visual voice. Extended the system into global marketing and thought-leadership campaigns while keeping touchpoints consistent with brand guidelines. Built reusable social and podcast templates and produced 50+ LinkedIn/Instagram assets from them. Designed “The Scale Effect”, a 122-page flagship report, as one of two designers with the Art Director—creating editorial layouts, infographics and data visualizations from research. Also worked as sole designer on Design Mind article/episode output during the period (layouts, covers, motion graphics, and social cutdowns). Supported creative reviews during Art Director leave for a 3-person design team across concurrent projects. Worked remotely with marketing, UX and editorial stakeholders across Europe, Asia and the Americas.

Graphic Designer (Brand & Digital) at Farmasi

September 1, 2023 - June 1, 2025

Wrote three 50+ page brand guidelines from scratch (cosmetics, skincare, supplements), approved by the local CEO and used by influencers. Served as sole designer on a 150+ page product catalogue (500+ SKUs across all issues), creating a new grid/typography/layout and handling prepress to print. Onboarded three designers onto the new system and reviewed outputs until they shipped independently. Built banner and product card templates and a web catalogue for e-commerce in Poland, Czechia and Slovakia. Designed Nutriplus gummies launch end-to-end (launch presentation, 3D video and all campaign visuals), driving the launch video to 80K+ views and 16x the account average; replicated the launch format across other Farmasi markets. Introduced AI-assisted retouching and image generation and restructured the SharePoint asset library to speed up production roughly 2x. Produced 3D visualizations and promotional videos in Blender (modeling, simulation, rendering and post-production).

Graphic & Web Designer at A-Team Global

October 1, 2022 - March 1, 2023

Designed websites, landing pages, banners and social media assets for client projects. Collaborated with developers to deliver responsive, brand-consistent web experiences. Created business presentations and marketing materials and advertising creatives for digital campaigns. Supported brand development through visual identity assets, print materials and promotional collateral.

Brand Designer at Awes of Nature

November 1, 2021 - December 1, 2021

Developed a complete visual identity from concept to launch, including logo, typography, color palette and packaging design. Conducted competitor, market and audience research to define brand positioning. Created brand assets, business stationery and marketing materials to ensure a cohesive brand presence.

Graphic Designer at EcoQuality

October 1, 2021 - September 1, 2022

Created infographics for 100+ e-commerce product listings. Produced large-format advertising materials including billboard campaigns. Developed print-ready marketing and brand assets for digital and offline channels. Created custom digital illustrations and portrait commissions for commercial clients. Designed typography-based visual assets for both digital and print applications.