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Hello, I’m Virginia Mercedes Guzmán Valladares, a Graphic and Multimedia Designer with over five years of experience helping brands tell their stories through visual identities, marketing assets, editorial materials, and multimedia content. I collaborate with private companies, government institutions and independent clients, blending branding, editorial design and multimedia production to create engaging visual experiences. I’m passionate about merging creativity with strategy and user-centered thinking to deliver meaningful results.…Hello, I’m Virginia Mercedes Guzmán Valladares, a Graphic and Multimedia Designer with over five years of experience helping brands tell their stories through visual identities, marketing assets, editorial materials, and multimedia content. I collaborate with private companies, government institutions and independent clients, blending branding, editorial design and multimedia production to create engaging visual experiences. I’m passionate about merging creativity with strategy and user-centered thinking to deliver meaningful results.

Virginia Mercedes Guzman

Graphic Designer, Illustrator, Brand Designer, +6

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Hello, I’m Virginia Mercedes Guzmán Valladares, a Graphic and Multimedia Designer with over five years of experience helping brands tell their stories through visual identities, marketing assets, editorial materials, and multimedia content. I collaborate with private companies, government institutions and independent clients, blending branding, editorial design and multimedia production to create engaging visual experiences. I’m passionate about merging creativity with strategy and user-centered thinking to deliver meaningful results.…Hello, I’m Virginia Mercedes Guzmán Valladares, a Graphic and Multimedia Designer with over five years of experience helping brands tell their stories through visual identities, marketing assets, editorial materials, and multimedia content. I collaborate with private companies, government institutions and independent clients, blending branding, editorial design and multimedia production to create engaging visual experiences. I’m passionate about merging creativity with strategy and user-centered thinking to deliver meaningful results.

Available to hire

Hello, I’m Virginia Mercedes Guzmán Valladares, a Graphic and Multimedia Designer with over five years of experience helping brands tell their stories through visual identities, marketing assets, editorial materials, and multimedia content.

I collaborate with private companies, government institutions and independent clients, blending branding, editorial design and multimedia production to create engaging visual experiences. I’m passionate about merging creativity with strategy and user-centered thinking to deliver meaningful results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Freelance Graphic & Presentation Designer at Tendem (via Mindrift)

July 1, 2026 - Present

Design and refine high-stakes business presentations, pitch decks, and executive-level visual communications for international clients. Collaborate with AI-assisted production workflows while maintaining responsibility for quality, storytelling, visual hierarchy and client requirements.

Graphic and Multimedia Designer at Vorial Group

February 1, 2024 - July 31, 2024

Led the development of the visual identity for Cine al Aire Libre, including branding assets and communication materials. Produced visual content for a large-scale video mapping installation projected inside a 164-foot public tunnel at Plaza Monseñor Romero. Developed branding systems and key visual assets for multiple in-house brands across digital and print channels. Produced editorial material for internal and external use. Provided event photography and professional photo retouching services.

Graphic and Multimedia Designer at Infod

August 1, 2021 - November 1, 2021

Developed multimedia assets and visual materials supporting educational programs and digital learning experiences.

Graphic Designer / Illustrator at Freelancer (Self-employed)

March 1, 2020 - Present

Developed visual identities and branding systems for independent businesses and creative professionals. Designed editorial materials, manuals and process documentation for organizational use at CDI (2020–present). Created commissioned illustration projects for private clients. August 2025 – November 2025: Designed editorial materials for CDI as part of ongoing engagement.