Violeta Zaburlin

UX/UI Designer & Webflow Developer at Freelance

Designed and developed Webflow websites, achieving a 50% increase in user engagement. Collaborated with various clients and provided tailored solutions to enhance their online presence.

Graphic Designer at Visual Identity Agency

Created branding and marketing materials, leading to a successful client acquisition strategy. Worked closely with marketing and project teams to ensure cohesive branding across all platforms.

Growth Marketing Manager at Online Courses (Focus & Adsmind)

Led end-to-end A/B testing for two online courses, testing VSL hooks, narrative structure, and landing page variants. Increased landing page conversions from 2–3% baseline to 7.6% (winner: long-form page with video testimonials). Identified winning creative patterns (paradox-based hooks + mass social proof) that tripled product sales in one week when reactivated. Tracked weekly metrics (retention by second, CRO, ROI) via a dashboard; documented all experiments in Notion (hypotheses, KPIs, decisions: scale/iterate/kill).

UX/UI Designer & Webflow Developer at Freelance

Designed and developed 8 Webflow websites for B2B clients and entrepreneurs. Built complete design systems using Figma components, Auto Layout, and variables for efficient maintenance and handoffs. Conducted user research, created wireframes, high-fidelity mockups, interactive prototypes, and developer handoffs. Produced photo and visual assets; conducted usability tests and iterated based on feedback.

Photographer Assistant & Digital Manager at Santiago Feijo Studio

Directed visual aesthetics for photoshoots; assisted the lead photographer; managed digital assets and studio workflows to ensure consistent branding and efficient post-production.