Hi there! I’m Rebecca, a marketing and communications professional with a hands-on approach to building brands, creating engaging content, and growing online communities. I thrive in collaborative environments where creativity meets strategy, and I enjoy turning ideas into compelling visuals, videos, and social campaigns that resonate with audiences. I’m currently pursuing a BA(Hons) in Advertising, Public Relations and Branding at Middlesex University Mauritius. My recent roles at The Good Shop Mauritius, JEPA Africa, and iUrban Teen have given me practical experience across social media, content design, video production, and stakeholder partnerships, while also sharpening my ability to manage multiple projects with deadlines.

Rebecca Tadayo

Hi there! I’m Rebecca, a marketing and communications professional with a hands-on approach to building brands, creating engaging content, and growing online communities. I thrive in collaborative environments where creativity meets strategy, and I enjoy turning ideas into compelling visuals, videos, and social campaigns that resonate with audiences. I’m currently pursuing a BA(Hons) in Advertising, Public Relations and Branding at Middlesex University Mauritius. My recent roles at The Good Shop Mauritius, JEPA Africa, and iUrban Teen have given me practical experience across social media, content design, video production, and stakeholder partnerships, while also sharpening my ability to manage multiple projects with deadlines.

Available to hire

Hi there! I’m Rebecca, a marketing and communications professional with a hands-on approach to building brands, creating engaging content, and growing online communities. I thrive in collaborative environments where creativity meets strategy, and I enjoy turning ideas into compelling visuals, videos, and social campaigns that resonate with audiences.

I’m currently pursuing a BA(Hons) in Advertising, Public Relations and Branding at Middlesex University Mauritius. My recent roles at The Good Shop Mauritius, JEPA Africa, and iUrban Teen have given me practical experience across social media, content design, video production, and stakeholder partnerships, while also sharpening my ability to manage multiple projects with deadlines.

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Language

English
Fluent
Swahili
Fluent

Work Experience

Marketing Coordinator at The Good Shop Mauritius
May 1, 2025 - Present
Developed social media content strategies aligned with The Good Shop’s brand goals; created and published visuals across Instagram, TikTok, LinkedIn, and Facebook; supported all marketing communications and liaised with partner organizations to ensure timely campaign execution. Contributed to a 6.8% in-store sales increase in the first three months and produced promotional videos that attracted partnerships with MCB Mauritius, Currimjee Group, and iQera Indian Ocean.
Managing Communications Lead at JEPA Africa
July 1, 2025 - October 1, 2025
Edited and produced the Karibu Jepa podcast for major streaming platforms; led strategy development, content creation, and publishing for Karibu Jepa’s social channels; maintained brand consistency across all Karibu Jepa platforms.
Marketing Assistant (Freelance) at iUrban Teen
May 1, 2022 - Present
Managed Eventbrite page to keep events up-to-date and registrations efficient; filmed promotional videos; maintained the events calendar on the website to ensure accurate information for program promotion.
Social Media Manager (Full-time) at iUrban Teen
April 1, 2020 - May 1, 2022
Designed engaging graphics to strengthen brand identity and scheduled posts across Instagram, X (Twitter), and Facebook to improve audience engagement.
Marketing Intern (Internship) at Black Rock Domains
January 1, 2024 - March 1, 2024
Conceptualized social media content ideas for Black Rock Domains and clients; copywritten articles for the website; designed still posts for Instagram.

Education

BA(Hons) Advertising, Public Relations and Branding at Middlesex University Mauritius
September 1, 2022 - April 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Other