I am a strategic Social Media Manager specializing in brand storytelling and community-driven growth for lifestyle and purpose-led businesses. I develop and execute cohesive Instagram strategies, from content planning and copywriting to visual direction and performance analysis to build strong, consistent brand presence. With experience supporting entrepreneurs and growing brands, I manage content calendars, craft engaging narratives, oversee community management, and coordinate UGC and influencer collaborations aligned with brand values. My approach combines creativity with data-informed decision-making to drive meaningful engagement and sustainable growth. I am highly organized, detail-oriented, and comfortable working independently in fast-paced environments, ensuring every initiative supports clear brand positioning and long-term impact.

Vivi Rakhmawati

I am a strategic Social Media Manager specializing in brand storytelling and community-driven growth for lifestyle and purpose-led businesses. I develop and execute cohesive Instagram strategies, from content planning and copywriting to visual direction and performance analysis to build strong, consistent brand presence. With experience supporting entrepreneurs and growing brands, I manage content calendars, craft engaging narratives, oversee community management, and coordinate UGC and influencer collaborations aligned with brand values. My approach combines creativity with data-informed decision-making to drive meaningful engagement and sustainable growth. I am highly organized, detail-oriented, and comfortable working independently in fast-paced environments, ensuring every initiative supports clear brand positioning and long-term impact.

Available to hire

I am a strategic Social Media Manager specializing in brand storytelling and community-driven growth for lifestyle and purpose-led businesses. I develop and execute cohesive Instagram strategies, from content planning and copywriting to visual direction and performance analysis to build strong, consistent brand presence.

With experience supporting entrepreneurs and growing brands, I manage content calendars, craft engaging narratives, oversee community management, and coordinate UGC and influencer collaborations aligned with brand values. My approach combines creativity with data-informed decision-making to drive meaningful engagement and sustainable growth.

I am highly organized, detail-oriented, and comfortable working independently in fast-paced environments, ensuring every initiative supports clear brand positioning and long-term impact.

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Experience Level

Expert
Expert
Intermediate

Language

Indonesian
Fluent
English
Advanced

Work Experience

Freelance Social Media Manager (Remote) at Self-employed / Remote clients
June 1, 2024 - Present
Managed remote social media for multiple clients, focusing on Instagram and Facebook. Planned content calendars, developed reels strategies, built engagement systems, reviewed analytics, and implemented AI-powered content workflows. Enhanced caption writing and storytelling for higher engagement; collaborated on content ideation and ensured brand consistency.
Content Creator at Ruang Belajar Online
November 1, 2025 - February 1, 2026
Produced 7–8 monthly posts aligned with campaign objectives. Optimized captions and storytelling to improve engagement. Assisted in content ideation and brand consistency refinement.
Administrative Staff at Real Estate Company
April 1, 2016 - April 1, 2019
Managed structured documentation and reporting systems. Maintained data accuracy and internal workflow organization. Supported operations through systematic process management.

Education

Bachelor's Degree at University of Jember, Indonesia
January 1, 2010 - January 1, 2015

Qualifications

Virtual Assistant Program Training
May 1, 2024 - June 30, 2024
Social Media Admin Bootcamp
July 1, 2025 - August 31, 2025

Industry Experience

Media & Entertainment, Education, Professional Services