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I’m Vladyslava Kravchenko, a Lead Brand Designer who loves shaping brands that people remember. I lead cross-disciplinary teams to deliver on-brand, high-impact visuals from concept to execution, blending strategy with storytelling. I thrive in fast-paced environments, bridging design and business goals to create cohesive experiences across digital and physical touchpoints. Based in Warsaw, I collaborate with clients and partners to build scalable brand systems, refresh digital identities, and launch sub-brands that elevate luxury experiences. My approach combines creative exploration with practical execution, ensuring brands resonate emotionally while staying on schedule and on budget.…I’m Vladyslava Kravchenko, a Lead Brand Designer who loves shaping brands that people remember. I lead cross-disciplinary teams to deliver on-brand, high-impact visuals from concept to execution, blending strategy with storytelling. I thrive in fast-paced environments, bridging design and business goals to create cohesive experiences across digital and physical touchpoints. Based in Warsaw, I collaborate with clients and partners to build scalable brand systems, refresh digital identities, and launch sub-brands that elevate luxury experiences. My approach combines creative exploration with practical execution, ensuring brands resonate emotionally while staying on schedule and on budget.

Vladyslava Kravchenko

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I’m Vladyslava Kravchenko, a Lead Brand Designer who loves shaping brands that people remember. I lead cross-disciplinary teams to deliver on-brand, high-impact visuals from concept to execution, blending strategy with storytelling. I thrive in fast-paced environments, bridging design and business goals to create cohesive experiences across digital and physical touchpoints. Based in Warsaw, I collaborate with clients and partners to build scalable brand systems, refresh digital identities, and launch sub-brands that elevate luxury experiences. My approach combines creative exploration with practical execution, ensuring brands resonate emotionally while staying on schedule and on budget.…I’m Vladyslava Kravchenko, a Lead Brand Designer who loves shaping brands that people remember. I lead cross-disciplinary teams to deliver on-brand, high-impact visuals from concept to execution, blending strategy with storytelling. I thrive in fast-paced environments, bridging design and business goals to create cohesive experiences across digital and physical touchpoints. Based in Warsaw, I collaborate with clients and partners to build scalable brand systems, refresh digital identities, and launch sub-brands that elevate luxury experiences. My approach combines creative exploration with practical execution, ensuring brands resonate emotionally while staying on schedule and on budget.

Available to hire

I’m Vladyslava Kravchenko, a Lead Brand Designer who loves shaping brands that people remember. I lead cross-disciplinary teams to deliver on-brand, high-impact visuals from concept to execution, blending strategy with storytelling. I thrive in fast-paced environments, bridging design and business goals to create cohesive experiences across digital and physical touchpoints.

Based in Warsaw, I collaborate with clients and partners to build scalable brand systems, refresh digital identities, and launch sub-brands that elevate luxury experiences. My approach combines creative exploration with practical execution, ensuring brands resonate emotionally while staying on schedule and on budget.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Ukrainian

Fluent

Russian

Fluent

English

Advanced

Polish

Advanced

Work Experience

Senior UI/UX Designer at Techery

January 1, 2025 - June 30, 2025

Led a digital identity refresh focused on the company website, strengthening brand competitiveness globally. Achieved a 21% increase in website and social media conversions within three months, boosting lead generation and online engagement. Built a scalable design system and asset library for faster, more consistent product updates. Collaborated with the team to enable rapid product delivery and first-month launches. Conducted in-depth UX/UI design for complex multi-page websites, created reusable template blocks to save time, generated custom visual assets with Midjourney, and developed interactive prototypes with thorough usability testing.

Senior Graphic Designer at Yodezeen Architects

August 1, 2023 - October 2, 2024

Designed and produced large-format advertising, books, presentations, branded merchandise, and both print and digital media to strengthen and unify the company’s brand identity. Built responsive website layouts in Figma (desktop & mobile) and collaborated with internal teams and external partners to deliver cohesive campaigns. Introduced Jira to the design workflow to streamline task management and cross-team coordination. Managed multiple high-pressure projects, meeting tight deadlines without compromising quality.

Lead Brand designer at Ember - Kitchen & Spirits (Project)

July 1, 2025 - Present

• Led a multidisciplinary creative team (middle graphic designer, motion designer, copywriter), providing mentorship and ensuring delivery of high-quality, on-brand work. • Took full ownership of the brand development process. Drove the end-to-end design process from concept to execution, ensuring brand consistency and on-time delivery. • Directed cross-functional collaboration with interior designers, architects, and marketing teams to seamlessly integrate brand identity into both physical and digital experiences. • Presented brand vision and creative strategy in English to clients and investors, building stakeholder confidence and securing approvals. • Designed and delivered a scalable brand system spanning multiple zones, including menus, uniforms, signage, packaging, social media, and website design. • Created and launched the Secret Bar sub-brand, defining exclusive guest touchpoints and storytelling assets that elevated brand differentiation in the luxury hospitality market

Senior UI/UX Designer at Techery

January 1, 2025 - Present

Led the digital identity refresh focusing on the company website, achieving a 21% increase in website and social media conversions within three months. Built a scalable design system and asset library, enabling faster and more consistent product updates. Collaborated across teams to enable rapid product delivery, created reusable template blocks, generated visual assets with Midjourney, and developed interactive prototypes with thorough usability testing.

Senior Graphic Designer at Yodezeen Architects (NDA)

January 1, 2024 - October 9, 2025

Designed and produced large-format advertising, books, presentations, branded merchandise, and both print and digital media to strengthen and unify the company’s brand identity. Built responsive website layouts in Figma (desktop & mobile) and collaborated with internal teams and external partners, including motion designers and copywriters, to deliver cohesive campaigns. Introduced Jira to the design workflow and managed multiple high-pressure projects to meet tight deadlines without compromising quality.