Michael von Rumohr

Social Media and PR Coordinator (EMEA & APAC) at Zero Motorcycles

Led regional social media and PR operations across EMEA and APAC, coordinating editorial calendars, launches and events, creator/press outreach, and performance reporting to ensure consistent brand messaging and coverage.

Content Creator & Community Manager (EMEA) at SUPER73

- 177.4% increase in followers on TikTok in 4 months reaching over 5 million views. - Produced, shot, and edited localized and global campaign content. - Manage day-to-day operations of Instagram, TikTok, and YouTube. - Manage and curate freelance model and content creator network.

Photographer & Videographer at Von Rumohr Photography

Produced photo and video content for social media campaigns and brand activations for clients including Super73, Sony Music, TFX Suspension, Robey Sportswear, VW Days, Ferdinand and Garments, and Telstar SC. Focused on social content creation while delivering high-quality visuals for broader marketing purposes. Managed end-to-end creative projects: concept development, shooting, editing, and delivery. Collaborated with brands to elevate visual identity and engagement across digital platforms.

Social Media & PR Coordinator at Zero Motorcycles

Achieved a 150% increase in TikTok followers in under 6 months, growing from 800 to over 10K. Led six agencies across six countries to align local content with global strategy. First upload on the page to surpass 1M views. Managed day-to-day operations of Instagram, TikTok, and YouTube. Produced, shot, and edited localized and global campaign content. Established brand marketing best practices.

Content Creator & Community Manager at DAB Motors (Freelance)

Achieved a 65% increase in video views and a 50% rise in comments through compelling storytelling and visually appealing content strategies. Managed day-to-day operations of Instagram, TikTok, and YouTube. Produced, shot, and edited localized and global campaign content. Established brand marketing best practices and created internal and dealer brand books.