Experienced professional with 7+ years of multidisciplinary expertise in creative strategy and communication, visual and digital branding, product design, and cross-functional leadership. Proven track record in leading high-performing teams and implementing scalable creative and business systems that align with strategic goals. Adept at bridging strategy with execution, fostering collaboration through effective communication and stakeholder engagement, and leveraging innovation and emerging technologies to enhance user experience and drive business performance in fast-paced environments. Passionate about leadership, process optimization, and building high-impact work cultures focused on improving efficiency and brand effectiveness.

Wahyu Anggara

Experienced professional with 7+ years of multidisciplinary expertise in creative strategy and communication, visual and digital branding, product design, and cross-functional leadership. Proven track record in leading high-performing teams and implementing scalable creative and business systems that align with strategic goals. Adept at bridging strategy with execution, fostering collaboration through effective communication and stakeholder engagement, and leveraging innovation and emerging technologies to enhance user experience and drive business performance in fast-paced environments. Passionate about leadership, process optimization, and building high-impact work cultures focused on improving efficiency and brand effectiveness.

Available to hire

Experienced professional with 7+ years of multidisciplinary expertise in creative strategy and communication, visual and digital branding, product design, and cross-functional leadership. Proven track record in leading high-performing teams and implementing scalable creative and business systems that align with strategic goals. Adept at bridging strategy with execution, fostering collaboration through effective communication and stakeholder engagement, and leveraging innovation and emerging technologies to enhance user experience and drive business performance in fast-paced environments. Passionate about leadership, process optimization, and building high-impact work cultures focused on improving efficiency and brand effectiveness.

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Language

English
Advanced
Indonesian
Fluent

Work Experience

Creative Lead at Reson8 Asia Pte Ltd
July 31, 2025 - July 9, 2025
Led and developed a multidisciplinary team of 7 designers, driving creative ownership and collaboration that boosted team productivity by 40% and accelerated project delivery by 70%. Managed daily design operations and prioritized resources across 100+ active projects, resulting in a 65% improvement in on-time completions. Established strategic communication practices to improve alignment and reduce project miscommunication by 55%, translating complex requirements into actionable creative direction. Tracked performance using KPIs, increasing design quality by 70% through continuous feedback, internal benchmarks, and team development initiatives. Oversaw creative quality control processes, establishing review standards and visual checkpoints, maintaining 80% consistency in design outputs across all channels and ensuring zero critical errors in final designs. Allocated creative resources efficiently, preventing capacity bottlenecks and ensuring faster project turnaround times, significan
Creative Lead at Reson8 Asia Pte Ltd Singapore (Remote)
July 31, 2025 - July 9, 2025
Led and developed a multidisciplinary team of 7 designers, boosting team productivity by 40% and accelerating project delivery by 70%. Managed daily design operations across 100+ active projects, improving on-time completions by 65%. Established strategic communication practices, reducing project miscommunication by 55% and translating complex requirements into actionable creative direction. Implemented scalable design systems and controlled creative quality, maintaining 80% design consistency and zero critical errors. Collaborated with business leadership to align creative strategies with company vision.
Senior Designer at ECNZ Limited
February 28, 2023 - July 9, 2025
Developed and maintained the company’s brand and visual identity across digital and print platforms, producing brand assets, templates, and campaign materials that drove 70% consistency and improved brand recognition by 35%. Contributed to the design and refinement of web and mobile apps interfaces, collaborating with product teams to enhance user experience and visual coherence, leading to a 60% improvement in user engagement and decrease in bounce rates. Produced dynamic social media content and digital campaigns, including static visuals, video, and simple motion assets that boosted audience interaction by 40% and strengthened brand presence across platforms. Leveraged AI-powered tools to accelerate content production by 50%, improve creative adaptability, and ensure faster alignment with marketing objectives. Worked cross-functionally with marketing, product, and content teams to align design output with business goals, resulting in a more cohesive brand experience and stronger c
Senior Designer at ECNZ Limited Auckland, New Zealand (Remote)
February 1, 2023 - July 9, 2025
Developed and maintained brand and visual identity across digital and print media, achieving 70% brand consistency and improving recognition by 35%. Designed and refined web and mobile app interfaces improving user engagement by 60%. Produced dynamic social media content that boosted audience interaction by 40%. Leveraged AI tools to speed content production by 50%, and worked cross-functionally to enhance brand experience and alignment with business goals.
Web Designer & Brand Manager at Tigernix Pte Ltd
August 31, 2021 - July 9, 2025
Designed user-centric front-end interfaces for ERP modules, including dashboards, data entry forms, and workflow screens, resulting in a 45% improvement in usability and an increase in user satisfaction through intuitive navigation and enhanced user experience. Maintained visual and brand consistency across the web design process, aligning interface designs with corporate identity standards and brand guidelines, achieving 70% consistency in visual design and reinforcing a cohesive brand experience. Translated complex user flows into simplified, accessible layouts, optimizing tasks such as inventory tracking, invoicing, and HR processes within ERP systems, improving task efficiency by 30% and reducing time spent on key processes. Built and managed a component-based design system, standardizing UI elements like buttons, forms, and tables across ERP modules. This system ensured 35% faster design implementation, 20% reduction in redundant design work, and improved UI consistency, which hel
Web Designer & Brand Manager at Tigernix Pte Ltd Singapore (Remote)
August 1, 2021 - July 9, 2025
Designed user-centric front-end interfaces for ERP modules, improving usability by 45% and user satisfaction through intuitive navigation. Maintained visual and brand consistency with 70% adherence to corporate identity standards. Built a component-based design system that accelerated design implementation by 35% and improved UI consistency. Collaborated cross-functionally to ensure timely project delivery and conducted visual QA testing to maintain zero critical bugs in final implementation.
Creative Designer at Takatools Pte Ltd
June 30, 2019 - July 9, 2025
Developed and maintained a cohesive visual identity across industrial and B2B platforms by producing brand assets, creative templates, and multi-channel campaign materials. Designed high-impact marketing collateral including product catalogs, proposal decks, brochures, and trade materials for both print and digital distribution tailored to corporate and technical audiences. Created targeted content for B2B campaigns, tailoring visual messaging to communicate complex technical offerings clearly and effectively to business clients and distributors. Produced engaging content for digital channels, including social media visuals, short-form videos, and simple motion graphics to increase online engagement and brand awareness. Collaborated closely with sales and marketing teams to ensure all creative output supported lead generation, campaign effectiveness, and customer retention strategies. Standardized marketing collateral across teams, introducing reusable design templates and branded cont
Creative Designer at Takatools Pte Ltd Singapore (Remote)
June 30, 2019 - July 9, 2025
Developed a cohesive visual identity for industrial and B2B platforms, creating brand assets and multi-channel campaign materials for print and digital. Designed marketing collateral tailored to corporate and technical audiences. Produced engaging digital content including social media visuals and motion graphics, increasing online engagement and brand awareness. Standardized marketing collateral through reusable templates, improving efficiency and brand consistency.
Brand & Communication Specialist at MyTrip Indonesia
June 30, 2018 - July 9, 2025
Developed and executed visual content for travel campaigns, seasonal promotions, and destination storytelling across print, digital, and social platforms to support brand positioning and increase customer engagement. Created branded materials including brochures, advertisements, and internal communications, ensuring all visuals consistently reflected the company’s tourism-focused identity and voice. Collaborated closely with the business owner and marketing team to translate campaign strategies into clear, compelling visual narratives that strengthened messaging and supported promotional objectives. Maintained cross-channel brand consistency by applying visual guidelines, overseeing quality control, and aligning content to enhance brand recognition and customer trust. Leveraged audience insights and performance trends to optimize design relevance and tailor messaging for key customer segments. Participated in content planning and campaign execution, while organizing and maintaining a
Brand & Communication Specialist at MyTrip Indonesia Batam (On-site)
June 30, 2018 - July 9, 2025
Developed and executed visual content for travel campaigns and promotions across print, digital, and social platforms. Created branded materials ensuring consistent tourism-focused identity. Collaborated with marketing teams and business owners to translate strategies into compelling visual narratives. Maintained cross-channel brand consistency and quality control while optimizing design relevance through audience insights and performance trends.

Education

Bachelor’s Degree at Universitas Internasional Batam
January 1, 2013 - December 31, 2018
Bachelor’s Degree at Universitas Internasional Batam
January 1, 2013 - December 31, 2018

Qualifications

WordPress CMS (Website without Coding)
January 1, 2023 - December 31, 2023
UX/UI Design Foundations
January 1, 2020 - December 31, 2020
WordPress CMS (Website without Coding)
January 1, 2023 - December 31, 2023
UX/UI Design Foundations
January 1, 2020 - December 31, 2020

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Software & Internet, Retail

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