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I'm Lebohang Nkone, a Cape Town-based fashion designer with experience across design, styling, and campaign production for brands like K-Way and Superbalist. I thrive in dynamic studio environments and enjoy translating brand identity into compelling visuals, asset creation, and consumer-facing storytelling. My work fuses environmental consciousness with South African outdoor culture, focusing on authentic product presentation and storytelling across editorials, campaigns, and in-store visuals. I’m passionate about collaboration, continuous learning, and helping teams bring concepts to life from sketch to production.…I'm Lebohang Nkone, a Cape Town-based fashion designer with experience across design, styling, and campaign production for brands like K-Way and Superbalist. I thrive in dynamic studio environments and enjoy translating brand identity into compelling visuals, asset creation, and consumer-facing storytelling. My work fuses environmental consciousness with South African outdoor culture, focusing on authentic product presentation and storytelling across editorials, campaigns, and in-store visuals. I’m passionate about collaboration, continuous learning, and helping teams bring concepts to life from sketch to production.

Lebohang Nkone

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I'm Lebohang Nkone, a Cape Town-based fashion designer with experience across design, styling, and campaign production for brands like K-Way and Superbalist. I thrive in dynamic studio environments and enjoy translating brand identity into compelling visuals, asset creation, and consumer-facing storytelling. My work fuses environmental consciousness with South African outdoor culture, focusing on authentic product presentation and storytelling across editorials, campaigns, and in-store visuals. I’m passionate about collaboration, continuous learning, and helping teams bring concepts to life from sketch to production.…I'm Lebohang Nkone, a Cape Town-based fashion designer with experience across design, styling, and campaign production for brands like K-Way and Superbalist. I thrive in dynamic studio environments and enjoy translating brand identity into compelling visuals, asset creation, and consumer-facing storytelling. My work fuses environmental consciousness with South African outdoor culture, focusing on authentic product presentation and storytelling across editorials, campaigns, and in-store visuals. I’m passionate about collaboration, continuous learning, and helping teams bring concepts to life from sketch to production.

Available to hire

I’m Lebohang Nkone, a Cape Town-based fashion designer with experience across design, styling, and campaign production for brands like K-Way and Superbalist. I thrive in dynamic studio environments and enjoy translating brand identity into compelling visuals, asset creation, and consumer-facing storytelling.

My work fuses environmental consciousness with South African outdoor culture, focusing on authentic product presentation and storytelling across editorials, campaigns, and in-store visuals. I’m passionate about collaboration, continuous learning, and helping teams bring concepts to life from sketch to production.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Assistant Designer at Cape Union Mart (K-Way)

July 1, 2024 - Present

Selected to represent K-Way in the Sealand x K-Way collaboration launch, embodying the brand's innovation, environmental consciousness, and South African outdoor culture across campaign imagery and content. Contributed to campaign and lookbook storytelling, aligning product presentation with brand identity. Represented K-Way at launch events, pop-ups, and activations, engaging customers, media, and industry stakeholders. Helped refine product features and collection narratives in an authentic and approachable manner. Collaborated with stylists, merchandisers, photographers, and creative directors to ensure cohesive visual output and gained behind-the-scenes exposure in product styling and merchandising strategy.

Design Intern at Superbalist

June 1, 2023 - July 1, 2024

Generated technical drawings and spec sheets for garments, showcasing precision and attention to detail. Collaborated effectively with professionals from marketing, production, and other departments, demonstrating strong interpersonal and communication skills. Led the design process from initial concept sketches to final production, gaining a well-rounded understanding of the fashion design workflow. Received commendations or positive feedback from senior designers and mentors for outstanding work or contributions.

Assistant Stylist at Pot Plant Club

June 1, 2022 - December 1, 2022

-supported senior stylists in carrying out e-commerce shoots in alignment with Studio Style Guidelines across diverse product categories such as Apparel, Stills, and Jewellery. Prepared products and set arrangements meticulously, guaranteeing adherence to photography quality standards. Steamed and maintained product and attire, removed tags from merchandise for shooting, and ensured cleanliness and orderliness in studio areas, change rooms, and styling wardrobes. Provided proactive assistance to senior stylists in daily tasks, managed product flow during shoots to ensure prompt availability for styling, and organized post-shoot cleanup and packing of products and jewellery for future styling needs.

Fashion Design Assistant at Very Kind Apparel

June 1, 2022 - November 1, 2022

Provided exceptional customer service by offering personalized style advice and going above and beyond to meet customer needs, ensuring a seamless shopping experience. Adapted to flexible working hours and maintained organization in the store. Managed time effectively by prioritizing tasks, breaking down larger projects, and creating schedules to track progress. Helped develop targeted messaging and communication plans aligned with company goals and effectively conveyed key messages to various customers.