Available to hire
Over 20 years of experience solving complex product and UI/UX challenges, crafting intuitive features, and elevating consumer experiences.
Passionate about emerging technologies, especially AI tools, to deliver fresh, impactful, and cost-effective solutions across diverse sectors.
Skills
Experience Level
Expert
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Intermediate
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Intermediate
Work Experience
Creative Lead at Right Click Studio Pte Ltd
May 1, 2024 - PresentLeads a multi-disciplinary in-house design department, overseeing creative projects across UI/UX, web design, print collateral, video production, and animation. Ensures brand consistency and high-quality delivery across all channels.
UX Design Consultant at Electrolux Group
January 1, 2018 - March 1, 2024Develops innovative consumer experiences from concept to launch: defines product features, contributes to consumer research, designs UI/UX, and conducts usability testing. Focuses on UI design for kitchen appliances (hoods, hobs, ovens, fridges) with emphasis on serving APAC and global markets.
Creative Lead at Right Click Studio Pte Ltd
April 1, 2010 - December 1, 2017Design department creative lead responsible for web design and managing video and animation production for clients including Dell, Razer, Logitech, Osim, Electrolux, and Parkway Hospitals.
Senior Designer at Lawton & Yeo Design Associates Pte Ltd
June 1, 2004 - January 1, 2010Designed and executed creative concepts including 2D/3D animations, video production, and realistic 3D renderings for Sony Ericsson mobile development.
Creative CG Designer at Galaxy Funnet Ltd, Bangkok, Thailand
June 1, 2003 - June 1, 2004Developed and designed assets tailored for online computer gaming experiences.
Creative Trainee at Ogilvy and Mather (OM), Bangkok, Thailand
June 1, 2002 - May 1, 2003Creative trainee role supporting design production at a major advertising firm.
Education
Bachelor degree in Industrial Design at Chulalongkorn University
January 1, 1998 - January 1, 2003Qualifications
Google UX Design Professional Certificate
February 1, 2025 - August 4, 2026Google AI Essentials Certificate
February 1, 2025 - August 4, 2026Industry Experience
Computers & Electronics, Consumer Goods, Media & Entertainment, Healthcare, Professional Services, Retail, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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