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I am a Performance Marketer and E-commerce Growth Lead with over 4 years of experience in scaling revenue through full-funnel marketing strategies. I specialize in optimizing both paid media and organic content to drive significant brand growth. Working with international teams, I align strategies that boost engagement and conversion rates. My passion lies in blending creativity with data-driven decisions to enhance user experiences and deliver measurable results.…I am a Performance Marketer and E-commerce Growth Lead with over 4 years of experience in scaling revenue through full-funnel marketing strategies. I specialize in optimizing both paid media and organic content to drive significant brand growth. Working with international teams, I align strategies that boost engagement and conversion rates. My passion lies in blending creativity with data-driven decisions to enhance user experiences and deliver measurable results.

WILDAN EGA PRADANA

Performance Marketer, Content Strategist, Digital Marketer, +2

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I am a Performance Marketer and E-commerce Growth Lead with over 4 years of experience in scaling revenue through full-funnel marketing strategies. I specialize in optimizing both paid media and organic content to drive significant brand growth. Working with international teams, I align strategies that boost engagement and conversion rates. My passion lies in blending creativity with data-driven decisions to enhance user experiences and deliver measurable results.…I am a Performance Marketer and E-commerce Growth Lead with over 4 years of experience in scaling revenue through full-funnel marketing strategies. I specialize in optimizing both paid media and organic content to drive significant brand growth. Working with international teams, I align strategies that boost engagement and conversion rates. My passion lies in blending creativity with data-driven decisions to enhance user experiences and deliver measurable results.

Available to hire

I am a Performance Marketer and E-commerce Growth Lead with over 4 years of experience in scaling revenue through full-funnel marketing strategies. I specialize in optimizing both paid media and organic content to drive significant brand growth. Working with international teams, I align strategies that boost engagement and conversion rates. My passion lies in blending creativity with data-driven decisions to enhance user experiences and deliver measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Advanced

Indonesian

Fluent

Work Experience

Performance Marketing & E-commerce Growth Lead at Mee Home Intelligence (Foomee Accessories)

March 1, 2024 - July 1, 2025

Owned end-to-end performance marketing strategy, covering paid ads, organic content, UX flow, and revenue health. Increased paid ads ROAS from 3-4x to 8-9x through creative testing and optimization.

Social Media Manager (Performance-Focused) at BORZO Delivery App (PT Incrin Indonesia Kurir)

September 1, 2023 - February 1, 2024

Developed and executed conversion-driven content strategy for social media channels. Analyzed content performance to optimize engagement and conversion.

B2B Growth & Digital Marketing Specialist at Boss Cetak – PT Cipta Mitra Green

August 1, 2021 - August 1, 2023

Built a new B2B sub-brand channel from zero, growing from 0 to 6,000 targeted followers within 6 months. Generated 100% sales growth within a year through integrated content and website optimization.