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SEO, AEO/GEO, and content/digital marketing professional driving organic growth with technical SEO leadership and AI-assisted optimization. Experienced building SEO roadmaps, improving AI and traditional search visibility, and translating analytics into actionable recommendations. Collaborates cross-functionally across content, product, design, development, paid media, CRM, sales, and compliance to deliver optimized digital journeys, editorial and campaign execution, and performance reporting across regulated and high-complexity industries.…SEO, AEO/GEO, and content/digital marketing professional driving organic growth with technical SEO leadership and AI-assisted optimization. Experienced building SEO roadmaps, improving AI and traditional search visibility, and translating analytics into actionable recommendations. Collaborates cross-functionally across content, product, design, development, paid media, CRM, sales, and compliance to deliver optimized digital journeys, editorial and campaign execution, and performance reporting across regulated and high-complexity industries.

Williams OleiJe

SEO Expert, Digital Marketer, Marketing Strategist, +7

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SEO, AEO/GEO, and content/digital marketing professional driving organic growth with technical SEO leadership and AI-assisted optimization. Experienced building SEO roadmaps, improving AI and traditional search visibility, and translating analytics into actionable recommendations. Collaborates cross-functionally across content, product, design, development, paid media, CRM, sales, and compliance to deliver optimized digital journeys, editorial and campaign execution, and performance reporting across regulated and high-complexity industries.…SEO, AEO/GEO, and content/digital marketing professional driving organic growth with technical SEO leadership and AI-assisted optimization. Experienced building SEO roadmaps, improving AI and traditional search visibility, and translating analytics into actionable recommendations. Collaborates cross-functionally across content, product, design, development, paid media, CRM, sales, and compliance to deliver optimized digital journeys, editorial and campaign execution, and performance reporting across regulated and high-complexity industries.

Available to hire

SEO, AEO/GEO, and content/digital marketing professional driving organic growth with technical SEO leadership and AI-assisted optimization. Experienced building SEO roadmaps, improving AI and traditional search visibility, and translating analytics into actionable recommendations.

Collaborates cross-functionally across content, product, design, development, paid media, CRM, sales, and compliance to deliver optimized digital journeys, editorial and campaign execution, and performance reporting across regulated and high-complexity industries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital & Channel Marketing Specialist at Lifemark Health Group

October 1, 2024 - Present

Lead SEO, AEO, GEO, and owned web optimization across service, location, campaign, and informational pages to improve search visibility, AI search readiness, and digital user journeys. Audit and optimize high-value web assets for crawlability, indexation, metadata quality, structured data, accessibility, page experience, search intent alignment, and conversion contribution. Apply AI-assisted workflows using ChatGPT, Jasper, semantic keyword clustering, and search intent analysis to improve answer readiness, entity coverage, content clarity, and internal linking recommendations. Partner with UX, development, brand, compliance, paid media, and content teams to implement CMS updates, schema recommendations, QA standards, metadata improvements, and page-level optimization. Build GA4, Google Search Console, and Looker Studio dashboards that connect organic visibility, landing page performance, content engagement, and acquisition outcomes to clear next actions. Translate technical SEO issues

SEO & Content Marketing Manager at Nick Ponte Marketing

March 1, 2022 - June 1, 2024

Owned SEO, AEO, GEO, and digital content strategy for SaaS, retail, financial, healthcare, and professional services clients, aligning technical SEO, content architecture, and web optimization with growth goals. Developed optimization plans for product pages, service pages, solution pages, comparison pages, blogs, landing pages, and campaign pages based on SERP analysis, keyword intent, topic clustering, and buyer journey gaps. Used SEMrush, Ahrefs, Screaming Frog, GA4, Google Search Console, Looker Studio, ChatGPT, Jasper, and SurferSEO to conduct audits, build briefs, identify technical issues, and guide prioritization. Supported integrated digital campaigns across SEO, content, paid media, email, landing pages, and reporting to improve campaign consistency and lead-generation performance. Built stakeholder-facing SEO and digital marketing reports explaining what changed, what worked, what risks remained, and what should be prioritized next. Collaborated with designers, developers, w

SEO Specialist & Content Marketer at Optimysis Inc.

January 1, 2018 - February 1, 2022

Executed technical SEO audits and content optimization for SaaS, B2B, healthcare, and professional services websites, improving indexability, page quality, and search discoverability. Implemented on-page SEO improvements including metadata, heading structures, schema markup, alt text, internal links, canonical recommendations, and structured content updates. Created topic cluster frameworks and internal linking models that reduced content duplication, improved topical relevance, and strengthened site architecture. Partnered with developers on site migration support, redirect mapping, crawl issue resolution, mobile usability improvements, rendering concerns, and page speed optimization. Produced SEO briefs, keyword maps, content outlines, landing page copy, campaign copy, and QA documentation for writers, designers, external partners, and internal stakeholders. Used Screaming Frog, Google Search Console, GA4, SEMrush, Ahrefs, and Looker Studio to monitor rankings, crawl health, indexati

Marketing & Advertising Specialist at Jumia Group

January 1, 2017 - November 1, 2017

Planned and executed digital campaigns across Google Ads, Meta, LinkedIn, email, website, and social media channels. Developed SEO-friendly landing pages, email copy, social content, display ads, and promotional messaging aligned with campaign goals. Managed paid search and social campaigns including audience targeting, creative testing, performance monitoring, and optimization. Analyzed campaign performance using Google Analytics and reporting tools and provided recommendations to marketing and sales stakeholders.

Social Media Marketer at Skymack Integrated Limited

January 1, 2013 - December 31, 2016

Planned and managed social media content calendars across Facebook, Instagram, LinkedIn, and X to strengthen brand visibility and audience engagement. Created, edited, and published promotional posts, campaign copy, graphics, and brand updates aligned with marketing objectives. Monitored social media conversations, responded to comments and inquiries, and supported online community management and customer engagement. Tracked content and campaign performance using platform analytics, prepared reports, and recommended improvements to messaging, timing, and audience targeting.

Social Media Manager (Social Media Marketing) / Social Media Marketer at Skymack Integrated Limited

January 1, 2013 - December 1, 2016

Education

Postgraduate Certificate at Humber College

January 1, 2024 - December 16, 2024

MSc, Mass Communications at University of Lagos

January 1, 2019 - December 27, 2019

BSc, Public Relations & Advertising at Lagos State University

January 1, 2014 - January 1, 2018