Hi, I’m Wulan Cahyasari, an International Relations graduate who shifted into content production and digital marketing. I’ve spent 2+ years creating visual content for property, education, and fitness brands, managing content end-to-end from planning and production to editing. My work emphasizes audience-tuned storytelling, multi-format outputs, and data-driven tweaks to maximize reach and engagement. I excel at coordinating social media content strategies, producing carousels, reels, and promotional assets, and running targeted campaigns. I enjoy collaborating across teams to translate ideas into compelling visuals and clear messages that resonate with distinct audiences while optimizing campaigns for measurable results.

Wulan Cahyasari

Hi, I’m Wulan Cahyasari, an International Relations graduate who shifted into content production and digital marketing. I’ve spent 2+ years creating visual content for property, education, and fitness brands, managing content end-to-end from planning and production to editing. My work emphasizes audience-tuned storytelling, multi-format outputs, and data-driven tweaks to maximize reach and engagement. I excel at coordinating social media content strategies, producing carousels, reels, and promotional assets, and running targeted campaigns. I enjoy collaborating across teams to translate ideas into compelling visuals and clear messages that resonate with distinct audiences while optimizing campaigns for measurable results.

Available to hire

Hi, I’m Wulan Cahyasari, an International Relations graduate who shifted into content production and digital marketing. I’ve spent 2+ years creating visual content for property, education, and fitness brands, managing content end-to-end from planning and production to editing. My work emphasizes audience-tuned storytelling, multi-format outputs, and data-driven tweaks to maximize reach and engagement.

I excel at coordinating social media content strategies, producing carousels, reels, and promotional assets, and running targeted campaigns. I enjoy collaborating across teams to translate ideas into compelling visuals and clear messages that resonate with distinct audiences while optimizing campaigns for measurable results.

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Language

Indonesian
Fluent
English
Intermediate

Work Experience

Digital Marketing at Raskiya Property Management
May 1, 2025 - December 31, 2025
Independently managed digital marketing, covering the full content production process from photo/video shooting and editing through to publishing. Developed social media content strategies with targeted audiences segmentation approach (young couples aged 25+ with middle-to-upper income). Produced multi-format visual content (carousels, reels, brochures) using a self-selling approach. Managed Meta Ads campaigns, including audience targeting and optimization, generating 10–25 leads per period.
Multimedia Team (Intern) at International Relations Department UMM
May 1, 2023 - December 11, 2024
Content Producer at Best Gym Malang
January 1, 2026 - Present
Multimedia Team (Intern) at International Relations Department UMM
May 1, 2023 - January 11, 2024
Multimedia Team Intern at Universitas Muhammadiyah Malang (International Relations Dept.) / Digital Marketing, Raskiya Property Management
May 1, 2023 - January 1, 2024
Joined the Multimedia Team as an intern (May 2023–January 2024) and independently managed digital marketing for the department. Produced end-to-end visual content (photos/videos) from shoot to edit, and delivered multi-format assets (carousels, reels, brochures) for social channels. Developed social media content strategies with audience segmentation (targeting young couples with middle-to-upper income) and led campaigns that supported property and education initiatives.
Freelance Content Producer at Best Gym
May 1, 2025 - December 1, 2025
May 2025–December 2025: Created multi-format visual content (carousels, reels, brochures) and social media outputs using a value-driven approach. Built targeted content strategies and assisted in campaign setup and optimization, including audience targeting and ad creative. Generated 10–25 leads per period through Meta Ad campaigns.
Freelance Content Producer at Best Gym
January 1, 2026 - Present
January 2026–Present: Continued freelance content production for Best Gym, delivering ongoing social content and campaign support to sustain engagement and lead generation.

Education

Bachelor of International Relations at Universitas Muhammadiyah Malang
November 30, 0002 - May 20, 2026
Bachelor of International Relations at Universitas Muhammadiyah Malang
August 1, 2020 - May 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Real Estate & Construction, Professional Services, Software & Internet, Retail