Xavier Carrasquero
I’m a video architect and senior video editor who creates high-conversion narratives and visually engaging content.
About
I’m a video architect and senior video editor who creates high-conversion narratives and visually engaging content. I specialize in turning technical and strategic scripts into compelling visuals using hybrid workflows and AI-enabled tools to deliver results that resonate with audiences. My work focuses on optimizing audience retention and scaling production for international markets across health, fashion, and e-commerce sectors.
I collaborate across creative and technical teams to produce consistent, high-impact visuals, leveraging AI-assisted assets and streamlined processes to meet tight timelines and ambitious goals.
- 10 years' experience
- Joined December 2025
Languages
- Spanish; CastilianFluent
- EnglishBeginner
Industry experience
- Media & Entertainment
- Consumer Goods
- Retail
- Professional Services
More experts in Maracaibo, Venezuela
Work experience· 4 roles
● Produced over 20 creative assets monthly for international brands (Nomad Vélo, Norvale Club), replicating trending styles with surgical precision. ● Implemented creative variants (A/B Testing) to optimize ad performance, adjusting pacing and visual hooks based on brand avatars. ● Developed and localized multilingual content for English and German markets, ensuring cultural and commercial impact
Produced over 15 hybrid advertising campaigns for supplementary and luxury sectors, integrating organic footage with high-fidelity AI-generated visuals.
Led the production of over 50 documentary and communication pieces, managing workflows from pre-production to final delivery. Implemented live event coverage systems and team coordination protocols, ensuring a consistent and professional visual aesthetic.
Education
Certifications and awards
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