A senior graphic and web designer with 20+ years in an advertising agency, I’ve worked with brands like BP Castrol and Honeywell/Garrett, delivering creative, precise solutions across print and digital. Skilled in brand identity, advertising, packaging, web/app design, HTML/CSS, and more, I bring strong work ethic, attention to detail, and adaptability to create impactful, lasting designs.

Yuka Rodriguez

A senior graphic and web designer with 20+ years in an advertising agency, I’ve worked with brands like BP Castrol and Honeywell/Garrett, delivering creative, precise solutions across print and digital. Skilled in brand identity, advertising, packaging, web/app design, HTML/CSS, and more, I bring strong work ethic, attention to detail, and adaptability to create impactful, lasting designs.

Available to hire

A senior graphic and web designer with 20+ years in an advertising agency, I’ve worked with brands like BP Castrol and Honeywell/Garrett, delivering creative, precise solutions across print and digital. Skilled in brand identity, advertising, packaging, web/app design, HTML/CSS, and more, I bring strong work ethic, attention to detail, and adaptability to create impactful, lasting designs.

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Language

English
Fluent
Japanese
Fluent

Work Experience

Lead Graphic and Web Designer at RYDER COMMUNICATIONS GROUP
December 1, 2005 - Present
Versatile design work ranging from print to digital including advertising, print, logo, brand identity, package, media, sustainability report, web and app design, coding HTML/CSS, eNewsletter creation, trade show booth, and template creation for PowerPoint and Word. Skilled in various CMS/software to deliver apps, UI design, eNewsletters, and websites. Worked with major clients such as BP Castrol and Honeywell/Garrett, understanding client needs and respecting brand guidelines. Highly organized, efficient in managing multiple projects simultaneously, independent yet team-oriented.
Production Assistant at GENEON ENTERTAINMENT INC
December 29, 2004 - December 2, 2005
Supported licensing division, engaged in style guide and approval processes, worked on logos and marketing materials. Introduced automation methods using scripts to improve archiving and organizing artwork and files. Communicated between Japanese licensors and American coordinators. Edited videos for trailers and music videos. Served as casual Japanese/English translator when needed.
Lead Graphic and Web Designer at FREELANCE: UKAH DESIGN
September 29, 2002 - Present
Started as an intern and freelance graphic designer in college; took on projects involving websites, brand identity, apparel design, illustrations, packaging, photography, photo retouching, and HTML/CSS coding. Served multiple clients including Kotero Design, Defining The Moment, Skott Snider Photography, Sleep LLC, Greenroom Design, and Ohana Classics Resort Wear.

Education

Associate's Degree at Brooks College
January 1, 2000 - December 31, 2002

Qualifications

The Best Concept Award
December 14, 2002 - December 14, 2002
Awarded The Best Concept Award in Brooks College Graphic Design Portfolio Competition (Hollywood Palladium, CA)

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Travel & Hospitality, Transportation & Logistics, Computers & Electronics, Education, Financial Services, Government, Healthcare, Life Sciences, Energy & Utilities, Manufacturing, Non-Profit Organization, Real Estate & Construction, Retail, Software & Internet
    uniE621 Castrol Brochure Design
    While carefully adhering to their brand identity, I developed a well-structured and visually organized brochure design that effectively presented a large volume of information.
    paper Civic Financial Services: Website UI/UX design
    I transformed a complex process of forms and data into a more user-friendly website, delivering a substantial number of pages.
    uniE621 Civic Financial Services: Newsletter design and creation
    I have designed and developed numerous custom E-newsletters templates using HTML/CSS for their MailChimp and Salesforce accounts, occasionally assisting with technical questions as needed.
    uniE621 Castrol and Intangles PowerPoint template
    Created a user-friendly PowerPoint template that allows clients to update photos and text effortlessly.
    uniE621 Garrett Print Calendars
    With a solid grasp of Garrett’s brand guidelines, I intentionally pushed creative boundaries to introduce a fresh and engaging design approach.
    uniE621 Garrett Brand Identity and Brand Guide
    In 2018, Garrett Motion spun off from Honeywell, one of our longtime clients, becoming an independent company specializing in turbocharging, electrification, and connected vehicle technologies. I played a pivotal role in Garrett Motion’s rebranding, designing and developing comprehensive brand guidelines to establish a strong and cohesive visual identity. Additionally, I designed and led the development of an interactive PDF for their sustainability report and created a multilingual Code of Business Conduct, available in seven languages.
    paper Castrol and Intangles PowerPoint template

    Created a user-friendly PowerPoint template that allows clients to update photos and text effortlessly.

    paper Castrol Steel Sustainability Report 2023
    In line with Castrol's recent brand identity update, I designed the Sustainability Report for the metalworking division. By incorporating striking imagery and custom-designed graphs, I created a report that highlighted key insights in a visually engaging way. The client was very pleased with the outcome, as it successfully conveyed important information while maintaining a strong, cohesive brand presence. graphicdesigner pdf report sustainabilityreport