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Hi, I’m Yiyi Wu—a video editor and content producer based in Halifax, Nova Scotia. I specialize in short-form and long-form edits for marketing and social platforms, delivering polished exports across multiple aspect ratios on tight deadlines. I excel at interpreting briefs, applying feedback, and collaborating with remote teams to drive results. I’m proficient in Premiere Pro, After Effects, and DaVinci Resolve, and I enjoy shaping concepts from briefs into engaging videos—whether for paid social, product campaigns, or promotional content. When I’m not editing, I explore photography and storytelling to fuel creative ideas.…Hi, I’m Yiyi Wu—a video editor and content producer based in Halifax, Nova Scotia. I specialize in short-form and long-form edits for marketing and social platforms, delivering polished exports across multiple aspect ratios on tight deadlines. I excel at interpreting briefs, applying feedback, and collaborating with remote teams to drive results. I’m proficient in Premiere Pro, After Effects, and DaVinci Resolve, and I enjoy shaping concepts from briefs into engaging videos—whether for paid social, product campaigns, or promotional content. When I’m not editing, I explore photography and storytelling to fuel creative ideas.

Yiyi Wu

Videographer, Creative Producer, Cinematographer, +7

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Hi, I’m Yiyi Wu—a video editor and content producer based in Halifax, Nova Scotia. I specialize in short-form and long-form edits for marketing and social platforms, delivering polished exports across multiple aspect ratios on tight deadlines. I excel at interpreting briefs, applying feedback, and collaborating with remote teams to drive results. I’m proficient in Premiere Pro, After Effects, and DaVinci Resolve, and I enjoy shaping concepts from briefs into engaging videos—whether for paid social, product campaigns, or promotional content. When I’m not editing, I explore photography and storytelling to fuel creative ideas.…Hi, I’m Yiyi Wu—a video editor and content producer based in Halifax, Nova Scotia. I specialize in short-form and long-form edits for marketing and social platforms, delivering polished exports across multiple aspect ratios on tight deadlines. I excel at interpreting briefs, applying feedback, and collaborating with remote teams to drive results. I’m proficient in Premiere Pro, After Effects, and DaVinci Resolve, and I enjoy shaping concepts from briefs into engaging videos—whether for paid social, product campaigns, or promotional content. When I’m not editing, I explore photography and storytelling to fuel creative ideas.

Available to hire

Hi, I’m Yiyi Wu—a video editor and content producer based in Halifax, Nova Scotia. I specialize in short-form and long-form edits for marketing and social platforms, delivering polished exports across multiple aspect ratios on tight deadlines. I excel at interpreting briefs, applying feedback, and collaborating with remote teams to drive results.

I’m proficient in Premiere Pro, After Effects, and DaVinci Resolve, and I enjoy shaping concepts from briefs into engaging videos—whether for paid social, product campaigns, or promotional content. When I’m not editing, I explore photography and storytelling to fuel creative ideas.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Founder & Creative Producer at My Drivix Auto

January 1, 2024 - Present

Built the Shopify store and social channels; planned content calendars and produced short-form videos to drive traffic and conversion. Designed the \"Lighthouse\" paper air-freshener with interchangeable scent cores; led packaging, scent lineup, and bundle pricing. Managed small-batch sourcing and branding: negotiated MOQs, coordinated vendor samples, QC, and labeling. Shot product photos and hero videos (including a 12-second one-take from Peggy's Cove lighthouse into the car interior). Ran local ground marketing: car-meet outreach, campus pop-ups/Makers' Market setup (booth, signage, POS, inventory).

Partner / Chief Videographer at Hidden New Media

January 1, 2023 - Present

Co-led client acquisition, budgeting, and production pipeline; owned cinematography and post schedule. Directed multi-camera shoots; delivered edits, color, and delivery specs aligned with client brand guidelines. Built a repeatable short-form workflow for social campaigns and event recaps.

Marketing & Community Manager at Koii Lab

September 1, 2024 - April 1, 2025

Owned content calendar across X accounts; drafted threads, visuals, and announcements; shipped a steady cadence of posts and recaps. Produced short-form clips, motion graphics, and announcement banners in Premiere/After Effects/Photoshop; built a reusable template pack to speed turnaround. Organized community activations (contests, repost campaigns, Spaces/AMAs); coordinated speakers and run-of-show documents. Coordinated cross-promotions and collaborations with partner projects; prepared briefs and tracked outcomes. Monitored analytics (impressions, engagement rate, follower growth) to iterate topics, timing, and formats. Built a lightweight VIP/ambassador workflow: intake form, weekly content prompts, shared asset folder, and summary recap.

Founder & Creative Producer at Nova Drive / MyDrivix Auto (E-commerce Brand)

January 1, 2025 - Present

Edited product and performance-style videos for paid social, optimizing hooks, pacing, and on-screen text for retention. Delivered consistent outputs across 9:16, 1:1, and 16:9; handled ingest, selects, rough cut, sound cleanup, and final exports.

Partner / Chief Videographer at Hidden New Media

January 1, 2024 - Present

Edited promotional and event videos for clients; produced revision rounds based on creative direction and stakeholder feedback. Maintained clean project organization (assets, timelines, exports) to support fast turnaround and remote collaboration.

Marketing Content Producer (Contract) at Koii Lab

January 1, 2024 - January 1, 2025

Produced short-form edits for social campaigns; collaborated asynchronously across time zones and met publishing schedules.

Founder & Creative Producer at Nova Drive / MyDrivix Auto

January 1, 2025 - Present