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I am a results-driven Digital Marketer and Paid Ads Specialist with two years of experience running campaigns that deliver measurable business outcomes. I have sold out live events, fully booked product launches, and grown brand audiences to 21,100+ through performance-driven campaign execution across Meta Ads, TikTok Ads, and organic channels. I combine paid social advertising, influencer campaign management, marketing automation, and AI-powered workflow tools to help brands hit real growth targets, not just vanity metrics.…I am a results-driven Digital Marketer and Paid Ads Specialist with two years of experience running campaigns that deliver measurable business outcomes. I have sold out live events, fully booked product launches, and grown brand audiences to 21,100+ through performance-driven campaign execution across Meta Ads, TikTok Ads, and organic channels. I combine paid social advertising, influencer campaign management, marketing automation, and AI-powered workflow tools to help brands hit real growth targets, not just vanity metrics.

Yomade Adeola

Video Editor, Photographer, Illustrator, +7

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I am a results-driven Digital Marketer and Paid Ads Specialist with two years of experience running campaigns that deliver measurable business outcomes. I have sold out live events, fully booked product launches, and grown brand audiences to 21,100+ through performance-driven campaign execution across Meta Ads, TikTok Ads, and organic channels. I combine paid social advertising, influencer campaign management, marketing automation, and AI-powered workflow tools to help brands hit real growth targets, not just vanity metrics.…I am a results-driven Digital Marketer and Paid Ads Specialist with two years of experience running campaigns that deliver measurable business outcomes. I have sold out live events, fully booked product launches, and grown brand audiences to 21,100+ through performance-driven campaign execution across Meta Ads, TikTok Ads, and organic channels. I combine paid social advertising, influencer campaign management, marketing automation, and AI-powered workflow tools to help brands hit real growth targets, not just vanity metrics.

Available to hire

I am a results-driven Digital Marketer and Paid Ads Specialist with two years of experience running campaigns that deliver measurable business outcomes. I have sold out live events, fully booked product launches, and grown brand audiences to 21,100+ through performance-driven campaign execution across Meta Ads, TikTok Ads, and organic channels.

I combine paid social advertising, influencer campaign management, marketing automation, and AI-powered workflow tools to help brands hit real growth targets, not just vanity metrics.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager & Content Creator at Shoptreo Marketplace Limited

February 1, 2025 - Present

Led a 14-day influencer campaign on X(Twitter) using 5 micro-influencers within a ₦250,000 budget to drive app awareness and downloads, delivering results below projected cost per acquisition. Developed and executed a multi-pillar campaign strategy for Retail Credit and Agent App products, driving consistent audience growth and brand recall. Repositioned Retail Credit messaging from 'loan service' to 'business funding solution,' improving relevance with the SME market and increasing engagement. Introduced influencer content guidelines to ensure messaging consistency and campaign quality across all paid partnerships.

Social Media Manager at Josahluxe Autos

December 1, 2023 - Present

Designed and executed a full influencer-led campaign for the launch of Josahluxe's car rental arm, engaging two influencers for airport pickup and date night activations, both fully filmed and published as organic content. Backed influencer content with targeted paid ads and an official price list release, resulting in a completely booked-out fleet from launch. Demand exceeded supply; sourced additional vehicles from industry partners to fulfill overflow bookings, with most orders placed ahead of schedule. Reduced ad spend by 22% while increasing ROI by 30% through performance-based campaign optimization. Grew Instagram audience to 21,100+ organic followers through trust-based content and consistent community engagement.

Social Media & Communications Associate (Full-time) at EGO Foundation

May 1, 2025 - December 1, 2025

Increased Facebook interaction by 182.1% and video views by 347.4% through optimized paid and organic campaign strategies. Designed and executed a 30-day campaign system that sustained a 5.8% average engagement rate on LinkedIn, above platform average. Executed targeted campaigns for Keystone Bank and SUPA Training, achieving engagement rates of 20 to 47%. Digital campaign work contributed to EGO Foundation's selection for a national documentary on youth and women empowerment in Africa.

Community Manager at Afrovibes Africa

August 1, 2024 - December 1, 2025

Led the digital campaign for the ÀLÓConcert in Ibadan headlined by Brymo, partnering with local karaoke MCs, bloggers, and community pages, including Password TV and Hello Ibadan, to drive ticket sales to a complete sell-out. Executed a trend hijacking UGC strategy for Afrovibes Fest, delivering significantly higher engagement than standard promotional content. Managed real-time community engagement during live events, driving audience interaction and brand visibility across platforms.

Social Media & Community Intern at Brainiac Global

April 1, 2024 - August 1, 2024

Conducted a full social media audit and built a data-led campaign plan to improve brand positioning in the IT consulting industry. Drove consistent B2B engagement by actively engaging tech-focused online communities.