Stephanie Rigby

Boosted open rates by 45% by writing internal and external communications copy; analyzed email analytics to optimize campaigns, improving conversion rate by 50% and decreasing bounce rate. Developed multi-channel marketing materials to drive a 25% increase in lead generation. Created and edited engaging communications content for internal employees and drafted monthly stakeholder communications. Directed and shot on-site short-form video content (Reels, TikToks, Shorts), increasing views and engagement. Short and long-form video editing plus reel creation; managed end-to-end social media strategies across platforms.

Planned and produced short-form social content, including creating monthly content calendars, researching and applying trends to increase reach and views by 200%. Filmed high-quality client video content and produced reels (e.g., 6 per month) using trending audios and strong editing. Managed end-to-end social media strategies across platforms, grew client accounts following by 600+ followers, and partnered with agencies as a white-label social media expert. Created and managed influencer programs (vetting and negotiating) on behalf of clients and provided executive support for content scheduling and project tracking across a multi-month agency contract.

Provided executive support and assisted with client marketing campaigns, content scheduling, and project tracking over a 5-month agency contract. Supported marketing operations and campaign execution while coordinating deliverables and timelines.