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Hi, I’m Shalahuddin Al Ayyubi, a Multimedia & Social Media Specialist with 5+ years of proven strength in managing end-to-end video production. I turn marketing briefs into high-quality visual campaigns with sharp attention to detail and strong project leadership. I’m proficient in Adobe Premiere Pro, After Effects, Lightroom Classic, CapCut and Capture One, with a solid foundation in Photoshop and Illustrator. I’ve collaborated with global brands including Coach, Adidas, Kate Spade, and Havaianas. In addition to production, I optimize budgets, coordinate cross-functional teams, and deliver content that aligns with platform performance on Instagram Reels and TikTok. My background includes contributing to Harper’s Bazaar Indonesia and CASA Indonesia events such as Pantene Perfect On Art Experience and CASA Indonesia 2019, which sharpened my event marketing and brand storytelling skills.…Hi, I’m Shalahuddin Al Ayyubi, a Multimedia & Social Media Specialist with 5+ years of proven strength in managing end-to-end video production. I turn marketing briefs into high-quality visual campaigns with sharp attention to detail and strong project leadership. I’m proficient in Adobe Premiere Pro, After Effects, Lightroom Classic, CapCut and Capture One, with a solid foundation in Photoshop and Illustrator. I’ve collaborated with global brands including Coach, Adidas, Kate Spade, and Havaianas. In addition to production, I optimize budgets, coordinate cross-functional teams, and deliver content that aligns with platform performance on Instagram Reels and TikTok. My background includes contributing to Harper’s Bazaar Indonesia and CASA Indonesia events such as Pantene Perfect On Art Experience and CASA Indonesia 2019, which sharpened my event marketing and brand storytelling skills.

Shalahuddin Al Ayyubi

Video Editor, Content Creator, Social Media Manager, +2

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Hi, I’m Shalahuddin Al Ayyubi, a Multimedia & Social Media Specialist with 5+ years of proven strength in managing end-to-end video production. I turn marketing briefs into high-quality visual campaigns with sharp attention to detail and strong project leadership. I’m proficient in Adobe Premiere Pro, After Effects, Lightroom Classic, CapCut and Capture One, with a solid foundation in Photoshop and Illustrator. I’ve collaborated with global brands including Coach, Adidas, Kate Spade, and Havaianas. In addition to production, I optimize budgets, coordinate cross-functional teams, and deliver content that aligns with platform performance on Instagram Reels and TikTok. My background includes contributing to Harper’s Bazaar Indonesia and CASA Indonesia events such as Pantene Perfect On Art Experience and CASA Indonesia 2019, which sharpened my event marketing and brand storytelling skills.…Hi, I’m Shalahuddin Al Ayyubi, a Multimedia & Social Media Specialist with 5+ years of proven strength in managing end-to-end video production. I turn marketing briefs into high-quality visual campaigns with sharp attention to detail and strong project leadership. I’m proficient in Adobe Premiere Pro, After Effects, Lightroom Classic, CapCut and Capture One, with a solid foundation in Photoshop and Illustrator. I’ve collaborated with global brands including Coach, Adidas, Kate Spade, and Havaianas. In addition to production, I optimize budgets, coordinate cross-functional teams, and deliver content that aligns with platform performance on Instagram Reels and TikTok. My background includes contributing to Harper’s Bazaar Indonesia and CASA Indonesia events such as Pantene Perfect On Art Experience and CASA Indonesia 2019, which sharpened my event marketing and brand storytelling skills.

Available to hire

Hi, I’m Shalahuddin Al Ayyubi, a Multimedia & Social Media Specialist with 5+ years of proven strength in managing end-to-end video production. I turn marketing briefs into high-quality visual campaigns with sharp attention to detail and strong project leadership. I’m proficient in Adobe Premiere Pro, After Effects, Lightroom Classic, CapCut and Capture One, with a solid foundation in Photoshop and Illustrator. I’ve collaborated with global brands including Coach, Adidas, Kate Spade, and Havaianas.

In addition to production, I optimize budgets, coordinate cross-functional teams, and deliver content that aligns with platform performance on Instagram Reels and TikTok. My background includes contributing to Harper’s Bazaar Indonesia and CASA Indonesia events such as Pantene Perfect On Art Experience and CASA Indonesia 2019, which sharpened my event marketing and brand storytelling skills.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Intermediate

Work Experience

Multimedia Specialist at Kanmo Group

January 1, 2020 - Present

Delivered end-to-end video and photo productions across 400+ projects annually, from concept and production coordination to on-set direction, editing, and final delivery. Produced social-first video content optimized for Instagram Reels and TikTok, aligning visuals with campaign objectives and platform performance. Negotiated production budgets to achieve up to a 25% reduction in external costs while maintaining strict brand guideline adherence. Supported marketing initiatives with agile in-house production and weekly content performance reporting. Delivered for global and regional brands including Coach, Kate Spade, Adidas, Havaianas, Stuart Weitzman, and Mothercare.

Multimedia Specialist at Zomato Indonesia

January 1, 2019 - January 1, 2020

Produced high-quality video and photo content for Zomato’s community events, ensuring dynamic and engaging documentation that strengthened brand visibility. Led end-to-end editing and post-production workflows to deliver polished promotional materials across digital channels. Designed marketing assets—including event promos, social content, and email newsletter layouts—that supported campaign performance and improved audience engagement. Collaborated closely with community and marketing teams to translate event experiences into impactful visual content that aligned with Zomato’s brand identity.

Marketing Communication at Harper’s Bazaar Indonesia

January 1, 2018 - January 1, 2019

Delivered high-impact event marketing within a one-year tenure, successfully managing two major brand events. Led the Pantene Perfect On Art Experience, featuring 10 top Indonesian international artists and attracting 4,000+ visitors. Additionally handled the 1 Dekade CASA Indonesia 2019, coordinating and managing 90+ tenants while ensuring smooth execution and strong brand presence. Collaborated across editorial, creative, and external partners to deliver events that reinforced Harper’s Bazaar’s premium image and audience engagement.