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Hi, I’m Yuushani Magendran, a results-driven Marketing Executive with hands-on experience building and scaling multi-market social media strategies across Australia, the UK, Southeast Asia, and the US. I thrive on turning data into engaging content and campaigns that grow brand presence. I’ve led cross-market collaborations, built brand guidelines for 8+ markets, and partnered with PR agencies to ensure consistent messaging. I love blending strategic thinking with creative content to drive measurable growth and meaningful audience connections.…Hi, I’m Yuushani Magendran, a results-driven Marketing Executive with hands-on experience building and scaling multi-market social media strategies across Australia, the UK, Southeast Asia, and the US. I thrive on turning data into engaging content and campaigns that grow brand presence. I’ve led cross-market collaborations, built brand guidelines for 8+ markets, and partnered with PR agencies to ensure consistent messaging. I love blending strategic thinking with creative content to drive measurable growth and meaningful audience connections.

Yuushani Magendran

Social Media Manager, Content Creator, Marketer, +2

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Hi, I’m Yuushani Magendran, a results-driven Marketing Executive with hands-on experience building and scaling multi-market social media strategies across Australia, the UK, Southeast Asia, and the US. I thrive on turning data into engaging content and campaigns that grow brand presence. I’ve led cross-market collaborations, built brand guidelines for 8+ markets, and partnered with PR agencies to ensure consistent messaging. I love blending strategic thinking with creative content to drive measurable growth and meaningful audience connections.…Hi, I’m Yuushani Magendran, a results-driven Marketing Executive with hands-on experience building and scaling multi-market social media strategies across Australia, the UK, Southeast Asia, and the US. I thrive on turning data into engaging content and campaigns that grow brand presence. I’ve led cross-market collaborations, built brand guidelines for 8+ markets, and partnered with PR agencies to ensure consistent messaging. I love blending strategic thinking with creative content to drive measurable growth and meaningful audience connections.

Available to hire

Hi, I’m Yuushani Magendran, a results-driven Marketing Executive with hands-on experience building and scaling multi-market social media strategies across Australia, the UK, Southeast Asia, and the US. I thrive on turning data into engaging content and campaigns that grow brand presence.

I’ve led cross-market collaborations, built brand guidelines for 8+ markets, and partnered with PR agencies to ensure consistent messaging. I love blending strategic thinking with creative content to drive measurable growth and meaningful audience connections.

Skills

Experience Level

Social Media Design

Expert

Branding

Expert

Copywriting

Expert

Language

English

Fluent

Work Experience

Marketing Executive at myFirst Tech

January 1, 2024 - January 1, 2025

Grew the main brand Instagram from 9K to 14K followers (+56%) through consistent content strategy, audience engagement, and data-driven posting; managed 4 active social media accounts across Australia, UK, and Singapore; led the Singapore campaign for the myFirst x I Not Stupid 3 film collaboration, featuring product placement, cast meet-and-greets, cinema giveaways, and a limited-edition smartwatch launch; achieved 77.7K reach and 1.9K interactions in July 2024; authored a comprehensive multi-region Social Media Brand Guidelines for 8+ markets to standardize tone, content types, hashtag strategy, and posting rules; collaborated with PR agencies to align regional messaging; updated website branding and cross-platform content rollouts.

Content Creator & Influencer at Self-Built Platform

January 1, 2024 - Present

Built and grew a personal Instagram audience to 17.6K followers with an average of 71K views and 2.4K likes per post; partnered with brands (e.g., Bodibreeze) to run UGC campaigns from creative brief to delivery across Instagram Reels and TikTok; leveraged platform trend analysis and audience insights to optimize content format and timing.

Property Consultant at Hectarworld / VF Group Property

December 31, 2023 - December 31, 2023

Developed client communication and negotiation skills through end-to-end property transactions; handled investment advisory, listings, documentation, and client presentations.