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Art Director / Creative Lead with 8+ years of experience leading integrated campaigns across digital, print, social, and retail. Strong in creative direction, concept development, and guiding teams from ideation through execution with a focus on brand consistency and craft. Strategic and collaborative, with a passion for elevating visual storytelling and creative standards.…

Yvonne Füeg

Art Director, Creative Director, Production Designer, +2

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Art Director / Creative Lead with 8+ years of experience leading integrated campaigns across digital, print, social, and retail. Strong in creative direction, concept development, and guiding teams from ideation through execution with a focus on brand consistency and craft. Strategic and collaborative, with a passion for elevating visual storytelling and creative standards.…

Available to hire

Art Director / Creative Lead with 8+ years
of experience leading integrated
campaigns across digital, print, social,
and retail. Strong in creative direction,
concept development, and guiding teams
from ideation through execution with a
focus on brand consistency and craft.
Strategic and collaborative, with a passion
for elevating visual storytelling and
creative standards.

Language

German

Fluent

English

Advanced

French

Fluent

Work Experience

Brand Content Production Specialist at Triumph Intertrade AG

April 1, 2018 - Present

Leading end-to-end creative production for global and local 360° campaigns, from briefing and concept development to on-set direction, post-production, and final delivery. Owning the visual direction and creative frameworks for seasonal campaigns, including the development of campaign toolkits and guidelines for global rollout. Providing on-set and post-production art direction for e-commerce and seasonal shoots, ensuring strong visual storytelling and brand consistency. Partnering cross-functionally with design, merchandising, marketing, and CRM teams to translate brand strategy into cohesive creative execution across all channels. Creating, supervising, and approving production assets across e-commerce, social, CRM, and retail touchpoints, acting as a brand guardian for visual quality and consistency.

Copy Writer (Part-Time) at Silverbogen AG

April 1, 2018 - Present

Content writing for Drinks.ch – a Swiss online shop for alcoholic and non-alcoholic beverages, for the Swiss market.

Resolution Desk & Technical Support at Swisscom AG

February 1, 2009 - August 1, 2011

Provided resolution desk and technical support; worked with Final Cut Pro and related production tools.