Zafar Hayat Khan
I’m Zafar Hayat Khan, a results-focused Digital Marketing Specialist and System Analyst with a strong blend of IT thinking and hands-on marketing experience.
About
I’m Zafar Hayat Khan, a results-focused Digital Marketing Specialist and System Analyst with a strong blend of IT thinking and hands-on marketing experience. I specialize in SEO & Local SEO, social media marketing (especially Facebook and Instagram), content strategy, lead generation, and online branding to help businesses improve visibility, engagement, and customer acquisition.
In my work, I build practical campaigns using keyword research, competitor analysis, and marketing analytics, and I support growth through platforms like Google Business Profile, Meta Business Suite, WhatsApp, email, and landing-page fundamentals. I also enjoy training and development work where I coordinate stakeholders, manage digital communication, and use online promotion to drive enquiries for professional training programs.
- 8 years' experience
- Joined October 2026
Skills· 11
Languages
- EnglishAdvanced
Industry experience
- Education
- Software & Internet
- Healthcare
- Government
- Professional Services
- Media & Entertainment
- Retail
- Computers & Electronics
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Work experience· 7 roles
Develop and manage digital marketing strategies to improve online visibility, customer engagement, and lead generation. Offer SEO, Local SEO, social media marketing, content marketing, online branding, and paid advertising services. Conduct market and competitor research to identify growth opportunities and build customer-acquisition-focused campaigns designed to generate enquiries and support business growth. Support WhatsApp marketing and e-commerce/digital brand development.
Develop and manage digital marketing strategies for businesses to improve online visibility, engagement, and lead generation. Offer services including SEO, local SEO, social media marketing, content marketing, and online branding, as well as paid advertising where required. Perform market and competitor research to identify new business opportunities and create campaigns focused on customer acquisition and enquiries. Support digital brand development, including WhatsApp marketing and e-commerce-related marketing initiatives.
Responsibilities & Job Description Responsible for developing and managing digital marketing activities that help businesses increase their online visibility, customer reach and sales opportunities. Handle SEO, social media, content, paid advertising, lead generation and online branding, while conducting market and competitor research to identify new opportunities. Monitor campaign performance, optimize marketing strategies and use digital channels to improve customer engagement, acquisition and business growth.
Education
Certifications and awards· 6
- Digital Marketing Fundamentals & Strategy - Social Media Marketing & Management - Facebook, Instagram & LinkedIn Marketing - Meta Business Suite & Social Media Campaigns - Search Engine Optimization (SEO) - Local SEO & Google Business Profile - Keyword Research & Competitor Analysis - Content Marketing & Content Strategy - Online Branding & Brand Positioning - Lead Generation & Customer Acquisition - Google Ads & Paid Advertising - WhatsApp & Email Marketing - E-commerce & Online Business Marketing - Website & Landing Page Fundamentals - Marketing Analytics, Insights & Performance Reporting - Digital Marketing Campaign Planning & Optimization - Customer Engagement & Conversion Strategies
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