Head of Logistics & Operations at Cars24 UAE / Chauferly

Led dual-brand logistics and operations across the UAE and GCC. Launched trailer movement operations, restructured cross-Emirate vendor allocation, and built GCC import logistics from the ground up across Oman, Qatar, Kuwait, Bahrain, and Saudi Arabia. Architected Chauferly’s complete operating model, including customer and driver applications, operations dashboards, finance processes, hiring, and training. Took full P&L ownership and scaled the business to AED 500K+ in monthly B2B and subscription revenue. Built a 200+ vendor and 3PL partner network and introduced AI-assisted operational dashboards that reduced logistics costs by a further 10–15%.

Head of Logistics & Operations at Cars24 UAE

Founding Member of Chauferly. Launched trailer movement operations, introduced specialised vendor capacity, and restructured cross-Emirate vendor allocation as volumes scaled toward 13,000+ monthly movements. Built GCC import logistics from the ground up, sourcing vehicles from Oman, Qatar, Kuwait, Bahrain, and Saudi Arabia while ensuring customs and bonded transport compliance. Architected Chauferly’s complete operating model, including customer and driver applications, operations dashboards, finance processes, and operational controls. Took full P&L ownership at launch, hired and trained more than 100 drivers, and grew the business to AED 500K+ in monthly B2B and subscription revenue. Built a 200+ vendor and 3PL partner network with KPIs, audits, SLA frameworks, payout controls, and performance benchmarks. Developed an AI-assisted dashboard that reduced logistics costs by a further 10–15%.

Senior Logistics Manager at Cars24 UAE

Reduced logistics costs by approximately 35% within the first 6–8 months by expanding the vendor base, introducing cost-based competition, reducing recovery costs, and diversifying movement modes across fixed 3PL drivers, fixed recoveries, and on-demand vendors. Managed 6,000–7,000 monthly vehicle movements for test drives, servicing, auctions, RTA inspections, and customer-to-customer deliveries across 30+ recovery and 3PL vendors. Owned P&L-linked logistics operations, including budgeting, monthly provisioning, cost optimisation, and the design of SOP, turnaround-time, and SLA frameworks.

Assistant Operations Manager at Bayut & dubizzle

Recruited to launch Dubizzle Premium, a managed marketplace service for electronics. Built the end-to-end operating model covering seller pickup, inspection and cleaning, photography and listing, buyer negotiation, delivery, and payment collection. Built and led the initial launch team of one supervisor and 7–8 drivers, and designed the expansion plan, including warehouse layouts and process-level headcount requirements. Managed VAS operations across four concurrent projects, developed fleet strategy and management plans, controlled costs, and established SOPs and process controls.

Operations Manager at iMile Delivery

Launched a same-day seafood and produce delivery service by building the logistics team and driver fleet, setting up a chiller warehouse, and managing supplier relationships. Achieved a 98% delivery ratio across 400–500 daily orders. Subsequently managed iMile’s Amazon last-mile account in Abu Dhabi, overseeing warehouse and logistics teams, inventory, dispatch, 3PL-sourced drivers, cash collection, and returns. Applied data-driven route optimisation and fleet capacity planning to achieve a 94% delivery success rate across 5,000–8,000 daily orders.

Operations Manager · Operational Specialist at Circ (Micro-Mobility)

Set up and launched the first RTA-approved micro-mobility company in the Middle East, scaling operations across the UAE and wider MENAT region. Launched three high-potential markets in parallel and reported directly to the CEO and COO. Applied Value Stream Mapping and Time & Motion Studies to redesign the operating model for scale, built a UAE-wide geofencing system with the technology team, and supervised last-mile operations for a fleet of 6,000 electric scooters.