Zakera Wadud

Senior UI/UX Designer at Coura

Design accessible, user-centered interfaces aligned with business objectives and WCAG 2.0 standards. Reduced interaction costs by 15% through user flow analysis. Achieved ~25% faster design cycles by adhering to brand guidelines and collaborating closely with cross-functional teams. Designed responsive layouts that adapt to different screen sizes, ensuring a consistent user experience across devices.

UI/UX Designer at Hart & Co Ltd

Worked for clients including Intro Hive, OCEG, Propense.ai. Designed an AI-based SaaS beta product for 30% faster information access which secured $3 million in seed funding. Developed lead-generating landing pages using no-code platforms (WordPress, Unbounce, Landingi, Webflow, Incubator, Squarespace). Designed marketing materials and optimized visual assets to strengthen branding.

UI/UX Designer at Freelance (Remote)

Delivered end-to-end UI/UX design for 12+ SaaS and web projects, from discovery and user flows to high-fidelity designs. Designed complex workflows and intuitive interfaces aligned with business goals and user needs. Collaborated closely with clients and developers to define requirements and deliver scalable, user-centered solutions. Achieved Top Rated Status on Upwork.

Senior UI/ UX Designer at Coura (USA)

Translates high-level stakeholder concepts into structured product flows across web and mobile platforms. Designs a role-based operational dashboard spanning 10+ core modules, enabling Admin and Super Admin users to manage reporting, search, entry workflows, and client operations efficiently. Established a scalable design system that reduced design debt and accelerated feature delivery by 2×. Collaborated cross-functionally with the engineering team to shape app architecture.

Visual Designer & No Code Developer at Hart & Co Ltd (Canada)

Designed AI-based SaaS beta improving access speed by 30% and contributing to $3M seed funding. Created conversion-focused landing pages using WordPress, Webflow and other no-code platforms. Optimized content hierarchy, visual systems, and brand consistency across digital assets.

UI/ UX Designer (Freelance) at Freelance

Led end-to-end UX/UI design for 16+ digital products, including SaaS platforms and web applications. Drove strategic product planning in collaboration with stakeholders, defining architecture and establishing a cohesive design language. Delivered implementation-ready prototypes and defined edge cases prior to development. Achieved Top Rated status on Upwork through consistent high-quality project delivery.

Visual Designer & No Code Developer at Hart & Co Ltd

Designed AI-based SaaS beta, improving access speed by 30% and contributing to $3M seed funding. Created conversion-focused landing pages using WordPress, Webflow, and other no-code platforms. Optimized content hierarchy, visual systems, and brand consistency across digital assets.