I’m a product marketing and GTM candidate with experience translating customer feedback and competitive insights into clear positioning, launch plans, and measurable campaign performance. I’ve worked across funnel stages—from research and messaging to execution support—using structured learnings from sales, CRM data, and buyer needs to drive outcomes.
Most recently, I’ve combined customer-facing retail experience with hands-on campaign strategy work, including building full-funnel demand and attribution reporting, as well as SaaS and AppSec-focused go-to-market strategy assessments. I bring an MSc in International Management from the University of Bath, a launch-enablement mindset, and a track record of exceeding targets while aligning stakeholders around what will move the market.
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