I am a seasoned social media curator, writer, and strategist with 9 years of experience. I started as a freelance content creator, but my broad experience in project management and branding has helped me manage end-to-end marketing campaigns (web, SEO, social media, analytics, paid ads, video editing, and community management) for 100+ clients over the years. I have done it all: hashtag analysis, keyword optimization, SEO, branding, storytelling around complex areas of communications, content creation, visuals, research, strategy, analytics monitoring and tracking, organic/paid marketing, and community outreach.

I am a seasoned social media curator, writer, and strategist with 9 years of experience. I started as a freelance content creator, but my broad experience in project management and branding has helped me manage end-to-end marketing campaigns (web, SEO, social media, analytics, paid ads, video editing, and community management) for 100+ clients over the years. I have done it all: hashtag analysis, keyword optimization, SEO, branding, storytelling around complex areas of communications, content creation, visuals, research, strategy, analytics monitoring and tracking, organic/paid marketing, and community outreach.

Available to hire

I am a seasoned social media curator, writer, and strategist with 9 years of experience.

I started as a freelance content creator, but my broad experience in project management and branding has helped me manage end-to-end marketing campaigns (web, SEO, social media, analytics, paid ads, video editing, and community management) for 100+ clients over the years.

I have done it all: hashtag analysis, keyword optimization, SEO, branding, storytelling around complex areas of communications, content creation, visuals, research, strategy, analytics monitoring and tracking, organic/paid marketing, and community outreach.

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Language

English
Fluent

Work Experience

Chief Marketing Officer (Exited) at Select Proposal
January 1, 2025 - January 1, 2025
Led marketing strategy for an overseas matrimonial platform for Muslims, and supported growth initiatives for a UK-based car pooling application.
Content Specialist at Choys
February 1, 2023 - May 1, 2023
Developed brand-aligned content strategies and conversion-focused digital content.
Founder & CEO at DigiWRITE
January 1, 2021 - Present
Lead a digital agency delivering strategy-led growth through content, branding, analytics, and technology. Advising founders, startups, and institutions on trusted growth, positioning, and demand generation. Manage global teams and cross-border client engagements.
Marketing, CX & Entrepreneurship Trainer at Freelance
January 1, 2018 - Present
Delivered workshops and sessions at leading universities and forums to share insights on marketing, customer experience, and entrepreneurial practices.
Freelance Tech Recruiter at Global (Freelance)
January 1, 2017 - Present
Support startups and enterprises with tech hiring and staff augmentation. Built and managed strong CV banks and overseas talent pipelines.

Education

MBA (Marketing) at Institute of Business Management
January 11, 2030 - January 1, 2019
BE Automotive Engineering at NED University of Engineering & Technology
January 11, 2030 - January 1, 2014

Qualifications

Selected industry certifications in marketing, digital platforms, and technology
January 11, 2030 - March 5, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education