Z

I am a seasoned social media curator, writer, and strategist with 9 years of experience.

About

I am a seasoned social media curator, writer, and strategist with 9 years of experience.

I started as a freelance content creator, but my broad experience in project management and branding has helped me manage end-to-end marketing campaigns (web, SEO, social media, analytics, paid ads, video editing, and community management) for 100+ clients over the years.

I have done it all: hashtag analysis, keyword optimization, SEO, branding, storytelling around complex areas of communications, content creation, visuals, research, strategy, analytics monitoring and tracking, organic/paid marketing, and community outreach.

  • 9 years' experience
  • Joined January 2023

Languages

  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Professional Services
  • Education

Work experience· 5 roles

Chief Marketing Officer (Exited) · Select ProposalJan 2025 – Jan 2025 · 1 mo

Led marketing strategy for an overseas matrimonial platform for Muslims, and supported growth initiatives for a UK-based car pooling application.

Content Specialist · ChoysFeb 2023 – May 2023 · 4 mos

Developed brand-aligned content strategies and conversion-focused digital content.

Founder & CEO · DigiWRITEJan 2021 – Present · 5 yrs 11 mos

Lead a digital agency delivering strategy-led growth through content, branding, analytics, and technology. Advising founders, startups, and institutions on trusted growth, positioning, and demand generation. Manage global teams and cross-border client engagements.

Marketing, CX & Entrepreneurship Trainer · FreelanceJan 2018 – Present · 8 yrs 11 mos
Freelance Tech Recruiter · Global (Freelance)Jan 2017 – Present · 9 yrs 11 mos

Education

MBA (Marketing) · Institute of Business Management2030 – 2019
BE Automotive Engineering · NED University of Engineering & Technology2030 – 2014

Certifications and awards

Selected industry certifications in marketing, digital platforms, and technology2030 – 2026

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