I play a direct role in scaling the company’s digital brand presence across Instagram, Facebook, and LinkedIn through platform-specific content strategy, storytelling, and analytics-driven optimization. My approach focuses on creating emotionally resonant, story-driven content tailored to each audience segment, while maintaining a consistent posting cadence and cohesive brand voice across channels. I develop video-first content and conversion-focused campaigns designed to engage audiences and support the sales pipeline. I also curate repeatable content series and templates that could be adapted across multiple campaign concepts to create consistency while scaling output efficiently. Storytelling is central to the strategy, helping position the brand around experience and impact rather than just promotion.

Ziman Nguyen

I play a direct role in scaling the company’s digital brand presence across Instagram, Facebook, and LinkedIn through platform-specific content strategy, storytelling, and analytics-driven optimization. My approach focuses on creating emotionally resonant, story-driven content tailored to each audience segment, while maintaining a consistent posting cadence and cohesive brand voice across channels. I develop video-first content and conversion-focused campaigns designed to engage audiences and support the sales pipeline. I also curate repeatable content series and templates that could be adapted across multiple campaign concepts to create consistency while scaling output efficiently. Storytelling is central to the strategy, helping position the brand around experience and impact rather than just promotion.

Available to hire

I play a direct role in scaling the company’s digital brand presence across Instagram, Facebook, and LinkedIn through platform-specific content strategy, storytelling, and analytics-driven optimization. My approach focuses on creating emotionally resonant, story-driven content tailored to each audience segment, while maintaining a consistent posting cadence and cohesive brand voice across channels. I develop video-first content and conversion-focused campaigns designed to engage audiences and support the sales pipeline. I also curate repeatable content series and templates that could be adapted across multiple campaign concepts to create consistency while scaling output efficiently. Storytelling is central to the strategy, helping position the brand around experience and impact rather than just promotion.

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Language

English
Fluent

Work Experience

Creative Strategist at East Coast Entertainment
November 1, 2023 - January 31, 2026
Led end-to-end social media and digital content strategy across Instagram, Facebook, LinkedIn, and paid media. Executed multi-channel content across social, email, and blog; managed calendar and copy; drove audience growth and engagement, including 2.2M Instagram views, 2.8M Facebook reach, and 5x LinkedIn engagement; developed localization strategies for global campaigns.
Digital Content Marketing Specialist at Chicago Pneumatic
June 1, 2022 - November 1, 2023
Built and managed digital content marketing campaigns; created platform-optimized content concepts; executed end-to-end content production; improved organic reach, engagement, and website traffic; led lead-generation-focused campaigns and platform optimization.
Social Media Strategist at East Coast Entertainment
January 1, 2026 - Present
Developed and executed social media strategy to grow brand presence across key channels; collaborated on content strategy, editorial calendars, and performance analytics.

Education

BA in Communications – Integrated Marketing Communications (IMC); Entrepreneurship & Innovation Minor; Psychology Minor at University of North Carolina Wilmington
August 1, 2018 - May 1, 2022

Qualifications

HubSpot Social Media Marketing I
January 1, 2024 - May 18, 2026
HubSpot Social Media Marketing II
January 1, 2024 - May 18, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services