Hi, I’m Zoe Ip, a creative Graphic Designer. I specialise in turning client briefs into engaging visual materials, print-ready designs, and professional presentations. With strong skills in Adobe Creative Suite, I enjoy creating clean, impactful layouts with great attention to typography and brand consistency. I also have experience running children’s art workshops, where I love helping kids build confidence and creativity. As a mum of two, I’m particularly passionate about designing fun and meaningful projects. I’m currently looking for new opportunities in graphic design, packaging, promotional materials, digital content and presentation design – both freelance and part-time roles are welcome.…

Zoe Ip

Hi, I’m Zoe Ip, a creative Graphic Designer. I specialise in turning client briefs into engaging visual materials, print-ready designs, and professional presentations. With strong skills in Adobe Creative Suite, I enjoy creating clean, impactful layouts with great attention to typography and brand consistency. I also have experience running children’s art workshops, where I love helping kids build confidence and creativity. As a mum of two, I’m particularly passionate about designing fun and meaningful projects. I’m currently looking for new opportunities in graphic design, packaging, promotional materials, digital content and presentation design – both freelance and part-time roles are welcome.…

Available to hire

Hi, I’m Zoe Ip, a creative Graphic Designer. I specialise in turning client briefs into engaging visual materials, print-ready designs, and professional presentations. With strong skills in Adobe Creative Suite, I enjoy creating clean, impactful layouts with great attention to typography and brand consistency.
I also have experience running children’s art workshops, where I love helping kids build confidence and creativity. As a mum of two, I’m particularly passionate about designing fun and meaningful projects.
I’m currently looking for new opportunities in graphic design, packaging, promotional materials, digital content and presentation design – both freelance and part-time roles are welcome.

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Language

English
Advanced
Chinese
Fluent

Work Experience

Freelance Graphic Designer at Hong Kong-based Company (Remote)
March 1, 2022 - Present
Designed a variety of graphic materials including promotional content, illustrations and visual assets for clients. Managed multiple projects from initial brief through to final artwork, ensuring high quality and timely delivery. Produced print-ready files and digital designs while maintaining clear client communication and brand standards.
Volunteer & School Support / PTA Committee Member at Various Schools (Hong Kong)
January 1, 2022 - December 31, 2022
Coordinated school events and parent-teacher activities, liaising with teachers, parents and committees. Supported educational programmes, demonstrating strong organisation and teamwork in a dynamic environment.
Career Break
January 1, 2014 - December 31, 2016
Took a dedicated career break to raise my daughter, developing excellent time management, multitasking and attention to detail skills that enhance project delivery and creative focus.
Self-employed Art Teacher at Own Classroom
January 1, 2012 - December 31, 2014
Designed and delivered weekly painting and drawing classes for groups of children. Created engaging step-by-step learning experiences that built creativity and confidence in beginners.
Temporary Graphic Artist at Targus Asia Pacific Limited
May 1, 2011 - August 31, 2011
Developed packaging artworks for electronic products. Coordinated with suppliers to ensure accurate production and timely delivery of print-ready files.
Graphic Designer at Identity Designer’s Group
February 1, 2009 - April 1, 2011
Conceptualised and designed promotional materials and marketing collateral for events. Managed event production and communicated effectively with suppliers and customers.
Junior Graphic Designer at Henry Gain (Far East) Limited
September 1, 2008 - January 31, 2009
Designed and produced marketing materials for a range of products. Collaborated closely with customers to meet specific design requirements.

Education

MVA in Visual Art (Art and Culture) at Hong Kong Baptist University
September 1, 2012 - June 1, 2014
BA (Hons) in Visual Communication (Graphic Communication) at Birmingham City University
September 1, 2011 - June 1, 2012
Higher Diploma in Advertising, Packaging and Branding at School of Business and Information Systems (VTC), Hong Kong
September 1, 2005 - June 1, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education
    paper GrabFiTi Branding & Packaging Design - Ready-to-Eat Food Products

    Designed a complete branding and packaging solution for GrabFiTi, a ready-to-eat sous vide food brand.
    Created the logo, product packaging, leaflet and promotional materials with a clean, modern and appetising style. Focused on strong typography, colour coordination and clear product information to make the packaging visually appealing and market-ready.

    Tools: Adobe Illustrator & Photoshop

    paper HP Laptop Cover Box Packaging Design - Targus

    Designed the full packaging artwork for HP’s special edition laptop cover box while working with Targus Asia Pacific.
    Created the complete layout, brand integration (HP + Intel), print-ready files and production-ready artwork for mass production. The design used a bold plaid pattern with green colour scheme to give a premium and modern feel.

    Tools: Adobe Illustrator

    paper Event Promotion Materials – Hong Kong & Australia Association

    Designed a full range of promotional materials for major business and investment events organised by the Hong Kong & Australia Association.
    Created flyers, leaflets, brochures and website layouts for the Innovation and Tech Show Brisbane 2023 and The 24th Hong Kong Forum.
    Focused on clean, professional layouts, strong branding and clear visual communication to effectively promote events and attract target audiences.

    Tools: Adobe Photoshop & Illustrator

    paper Engaging Social Media Graphics for Beauty & Lifestyle Brands

    Created a series of visually appealing social media graphics (Facebook & Instagram) for beauty and lifestyle brands.
    Designed eye-catching posts, stories and promotional banners that effectively communicated brand messages and increased engagement. Focused on clean layouts, strong typography, colour harmony and consistent brand identity across all visuals.

    Tools: Adobe Photoshop & Illustrator

    paper Movie & Product Promotion Posters - Acer & Gateway

    Designed a series of high-impact promotional posters and advertising materials for major movie releases and technology products (Acer and Gateway).
    Created eye-catching layouts, integrated branding elements, and combined photography with bold typography to attract audience attention. Delivered print-ready files for magazines, posters, leaflets and newspapers.

    Tools: Adobe Photoshop & Illustrator

    paper Chinese Cuisine Restaurant Promotion Posters

    Designed vibrant promotional posters for a Chinese restaurant, featuring signature dishes such as king crab and roasted duck. Combined appetising food photography with strong Chinese typography and layout design to drive customer interest and sales.

    Tools: Adobe Photoshop & Illustrator