Hi, I'm Zsanett, a resourceful and self-driven Marketing Manager with extensive experience in B2B and tech-driven sectors, especially telecommunications. I thrive on driving brand growth, creating compelling content, and generating leads through strategic digital marketing initiatives. I have strong skills in managing LinkedIn campaigns, SEO optimization, and website enhancements, helping businesses reach their growth goals. I enjoy working independently, often remotely, and pride myself on clear communication and delivering results for specialized consultancies. Collaborating across teams and using data-driven strategies to continuously improve marketing performance is what fuels my passion for the work I do.

Zsanett Kocs

Hi, I'm Zsanett, a resourceful and self-driven Marketing Manager with extensive experience in B2B and tech-driven sectors, especially telecommunications. I thrive on driving brand growth, creating compelling content, and generating leads through strategic digital marketing initiatives. I have strong skills in managing LinkedIn campaigns, SEO optimization, and website enhancements, helping businesses reach their growth goals. I enjoy working independently, often remotely, and pride myself on clear communication and delivering results for specialized consultancies. Collaborating across teams and using data-driven strategies to continuously improve marketing performance is what fuels my passion for the work I do.

Available to hire

Hi, I’m Zsanett, a resourceful and self-driven Marketing Manager with extensive experience in B2B and tech-driven sectors, especially telecommunications. I thrive on driving brand growth, creating compelling content, and generating leads through strategic digital marketing initiatives. I have strong skills in managing LinkedIn campaigns, SEO optimization, and website enhancements, helping businesses reach their growth goals.

I enjoy working independently, often remotely, and pride myself on clear communication and delivering results for specialized consultancies. Collaborating across teams and using data-driven strategies to continuously improve marketing performance is what fuels my passion for the work I do.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

Hungarian
Fluent
English
Advanced
French
Intermediate

Work Experience

Commercial Lead at Vodafone Hungary
January 1, 2025 - August 1, 2025
Developed and executed strategic marketing plans significantly boosting brand visibility and lead generation. Managed all digital content creation aligned with company growth goals. Oversaw the company’s digital presence, designing and deploying targeted campaigns to reach key target groups and drive engagement. Supported continual SEO and website improvements by creating and updating optimized content, helping improve search ranking and inbound lead capture. Implemented digital outreach strategies and multi-channel campaigns to generate qualified leads and nurture relationships with prospects and partners. Provided regular analytics-driven reporting on campaign performance and content effectiveness, iterating strategies for continual improvement.
Digital Campaign Manager at Vodafone Hungary
January 1, 2019 - August 1, 2025
Supported cross-channel communication campaigns, including digital, in-store, and print elements for B2C and B2B offers. Briefed and coordinated creative agencies on concept direction, messaging hierarchy, and adaptation across formats. Worked in close partnership with customer insight, pricing, and retail teams to align campaign content with consumer expectations and category dynamics. Tracked KPIs and campaign effectiveness, feeding insights into future planning cycles. Managed internal stakeholder communication and campaign timelines to ensure smooth cross-team execution.
Product Manager at Vodafone Hungary
January 1, 2012 - August 1, 2025
Led digital product lifecycle initiatives from concept through launch, in close collaboration with UX, engineering, and marketing teams. Translated customer feedback and performance data into feature recommendations, ensuring product-market fit and usability. Contributed to go-to-market activities, including user onboarding flows, product positioning, and messaging support.
Marketing and Event Manager at Vodafone Hungary
January 1, 2009 - August 1, 2025
Created and delivered on-brand B2B marketing events and communications to drive awareness. Maintained vendor relationships and supported budget oversight.
Product Marketing Specialist at FHE
January 1, 2008 - August 1, 2025
Managed end-to-end campaign lifecycle from asset production to budget oversight. Coordinated partnerships with media and retail channels to drive awareness and in-store sales. Led ATL and BTL campaign execution for new DVD releases in Hungary.

Education

BA at SZOLF / Debreceni Egyetem Szolnok Campus
January 1, 2003 - December 31, 2008

Qualifications

Certification of google Foundation of Project Management
January 11, 2030 - August 1, 2025

Industry Experience

Telecommunications, Professional Services, Consumer Goods

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate