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Hi, I’m Zulaihat, a creative and results-driven copywriter with 3 years of experience crafting compelling copy for coaches in the finance industry and educational course creators. I excel at researching complex topics, understanding audience needs, and delivering high-quality content under tight deadlines that drives engagement and conversions. My work helps brands build trust and loyalty through clear, compelling messaging. I’m seeking a dynamic environment where I can leverage my writing, research, and strategic thinking to drive impactful marketing and communication campaigns.…Hi, I’m Zulaihat, a creative and results-driven copywriter with 3 years of experience crafting compelling copy for coaches in the finance industry and educational course creators. I excel at researching complex topics, understanding audience needs, and delivering high-quality content under tight deadlines that drives engagement and conversions. My work helps brands build trust and loyalty through clear, compelling messaging. I’m seeking a dynamic environment where I can leverage my writing, research, and strategic thinking to drive impactful marketing and communication campaigns.

Zulaihat Mahmoud

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Hi, I’m Zulaihat, a creative and results-driven copywriter with 3 years of experience crafting compelling copy for coaches in the finance industry and educational course creators. I excel at researching complex topics, understanding audience needs, and delivering high-quality content under tight deadlines that drives engagement and conversions. My work helps brands build trust and loyalty through clear, compelling messaging. I’m seeking a dynamic environment where I can leverage my writing, research, and strategic thinking to drive impactful marketing and communication campaigns.…Hi, I’m Zulaihat, a creative and results-driven copywriter with 3 years of experience crafting compelling copy for coaches in the finance industry and educational course creators. I excel at researching complex topics, understanding audience needs, and delivering high-quality content under tight deadlines that drives engagement and conversions. My work helps brands build trust and loyalty through clear, compelling messaging. I’m seeking a dynamic environment where I can leverage my writing, research, and strategic thinking to drive impactful marketing and communication campaigns.

Available to hire

Hi, I’m Zulaihat, a creative and results-driven copywriter with 3 years of experience crafting compelling copy for coaches in the finance industry and educational course creators. I excel at researching complex topics, understanding audience needs, and delivering high-quality content under tight deadlines that drives engagement and conversions. My work helps brands build trust and loyalty through clear, compelling messaging.

I’m seeking a dynamic environment where I can leverage my writing, research, and strategic thinking to drive impactful marketing and communication campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Hausa

Advanced

Work Experience

Copy Writer at Werkberry

August 1, 2022 - June 1, 2024

Developed and executed high-quality content for financial products, including investment services, insurance plans, and retirement solutions. Wrote engaging blog posts, email campaigns, social media updates, and web copy, contributing to a 25% increase in lead generation and a 15% boost in conversion rates. Collaborated with financial analysts and product managers to translate complex financial concepts into clear, accessible content for diverse audiences. Conducted market research and competitive analysis to inform content strategy and identify new opportunities for audience engagement. Edited and proofread content to ensure clarity, accuracy, and adherence to brand guidelines and regulatory requirements.

Content Writer at Kakadu Plum

November 1, 2022 - December 1, 2023

Created persuasive marketing copy for course creators and online educators, including sales pages, email sequences, and promotional materials. Worked with clients to understand their target audience, define key messages, and develop content strategies that drive course enrollments and customer satisfaction. Designed and implemented content plans for webinars, eBooks, and online courses, achieving a 40% increase in course sign-ups for clients.

Copy Writer at Kagban

April 1, 2020 - February 1, 2021

Assisted in creating marketing materials for financial services, including brochures, ads, and social media content. Supported senior copywriters by conducting research, drafting initial content, and editing materials for clarity and effectiveness. Contributed to brainstorming sessions and content strategy meetings, providing fresh ideas and perspectives.