Marketing Social Media Manager with 4+ years of experience developing and executing integrated marketing campaigns across social media, email marketing, event marketing, content creation, and digital communications. Experienced in leading marketing calendars, coordinating cross-functional stakeholders, managing creative projects, and optimizing multi-channel initiatives to drive audience engagement, event registrations, and business growth.

AARCHI DOSHI

Marketing Social Media Manager with 4+ years of experience developing and executing integrated marketing campaigns across social media, email marketing, event marketing, content creation, and digital communications. Experienced in leading marketing calendars, coordinating cross-functional stakeholders, managing creative projects, and optimizing multi-channel initiatives to drive audience engagement, event registrations, and business growth.

Available to hire

Marketing Social Media Manager with 4+ years of experience developing and executing integrated marketing campaigns across social media, email marketing, event marketing, content creation, and digital communications. Experienced in leading marketing calendars, coordinating cross-functional stakeholders, managing creative projects, and optimizing multi-channel initiatives to drive audience engagement, event registrations, and business growth.

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Work Experience

Financial Professional at New York Life
September 1, 2024 - Present
Provide personalized life protection, investment, retirement/business solution strategies, and estate planning tailored to client goals; conduct detailed financial needs analyses; build and maintain a portfolio of 52 clients; achieve 75% growth in client base and generate $1M in new business within 14 months; collaborate with internal teams to deliver comprehensive solutions while ensuring compliance.
Marketing And Social Media Manager at AGNI FOUNDATION
July 1, 2023 - Present
Led integrated marketing campaigns across social media, email marketing, Eventbrite, and community outreach for four brands under the Agni Foundation. Owned and managed the annual marketing calendar coordinating 15+ workshops, performances, productions, and community events each year. Planned and executed 50+ Constant Contact email campaigns annually including segmentation, CRM communications, scheduling, and reporting. Wrote marketing copy for newsletters, promotions, event pages, website/event listings, social media, and guest-facing communications while maintaining brand voice. Coordinated creative production (photo/video, digital assets, promotional collateral, presentations, and event materials) and produced 200+ marketing videos and social media assets annually. Managed website and Eventbrite event content to ensure accurate branding and registration details. Monitored performance analytics and optimized messaging using email and social insights. Collaborated with executive leade
Production Designer at The Verdicts
July 1, 2023 - October 1, 2023
Contribute as Production Designer for bilingual film 'THE VERDICTS', creating wardrobe mood boards with Canva and Adobe Creative Suite to reflect characters and narrative; lead a team and manage on-time, on-budget delivery; collaborate with the costume designer for cohesive storytelling; maintain on-site presence to uphold creative vision and script alignment.
Content Creator at AGNI FOUNDATION (AGNI DANCE & AGNI KATHA)
July 1, 2023 - Present
Conceptualize and produce engaging digital content (Reels, posts, stories, BTS, campaign visuals) across brands; create high-performing short-form video content using CapCut, Adobe Premiere Pro, and InShot; design visuals with Canva and Adobe Photoshop; write captions and CTAs optimized for interaction and conversions; utilize trending audio and editing techniques to maximize reach; manage end-to-end content production.
Social Media Marketing Manager at AGNI FOUNDATION
July 1, 2023 - Present
Lead end-to-end social media strategy for multiple brand verticals; develop data-driven content calendars; manage Instagram and cross-platform presence; spearhead promotional campaigns for workshops and productions; analyze performance metrics and optimize content strategy to improve ROI; collaborate with choreographers, artists, and production teams; ensure brand voice and visual identity across digital touchpoints; implement audience engagement strategies to strengthen loyalty.
Head of Social Media at 34 Threads
November 1, 2022 - May 31, 2023
Lead marketing initiatives by launching impactful social media strategies to drive engagement and brand growth; drive significant engagement gains (Instagram engagement up 65% in 6 months; reels interactions up 156% in 90 days); involved in product development of upcoming women’s apparel; conduct marketing research and propose marketing plans; orchestrate events and activations; coordinate talent and media for collaborations; grow followers and engagement through SEO marketing and other strategies.
Content Creator at AGNI FOUNDATION
July 1, 2022 - June 30, 2023
Produced professional photo and video content supporting integrated marketing campaigns, guest engagement, promotional storytelling, and digital communications. Managed the creative production workflow including planning, filming, editing, publishing, and campaign optimization. Captured and edited content using Adobe Premiere Pro, Photoshop, Canva, CapCut, and InShot while maintaining consistent visual branding. Designed marketing collateral including promotional graphics, flyers, and branded presentation assets for digital and print. Wrote engaging captions and calls-to-action tailored to audience segments and researched platform trends and marketing insights to improve content strategy and performance.
Recruitment Specialist at Tata Consultancy Services
March 1, 2021 - May 31, 2022
Own interview scheduling, including phone screens and in-person interviews; source and screen resumes; hired 30+ candidates in 5 months; coordinate with Hiring Managers, People Operations, IT, and Recruiters; maintain ATS (Greenhouse) records; support onboarding and new hire integration.

Education

Bachelor of Commerce at Ahmedabad University
January 1, 2015 - January 1, 2018
Bachelor’s of Commerce at Ahmedabad University
January 1, 2015 - January 1, 2018

Qualifications

PGD in Design and Applied Arts
January 11, 2030 - June 4, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Non-Profit Organization, Financial Services