Available to hire
I am a HubSpot Certified Digital Marketer with seven years of international experience spanning the UK, USA, UAE, and global markets. I specialize in boosting customer acquisition through SEO, social media, and email campaigns, and I leverage a tech-savvy approach to optimize marketing tech stacks for better outcomes.
I create 360° marketing solutions that align business goals with data-driven strategies, execute multi-channel campaigns, and continuously optimise performance across channels to drive growth and ROI.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Urdu
Advanced
Chinese
Beginner
Work Experience
Paid Media Manager at REM Masters (Real Estate)
October 1, 2024 - PresentPlanned and executed paid media strategies for top-tier real estate developers including Emaar, Sobha, Binghatti, Damac, and others; managed advertising budgets over AED 1M across platforms (Meta, Google, etc.); served as primary account manager aligning developers with REM Masters; launched lead generation campaigns focused on high volumes; monitored performance metrics and implemented data-driven optimizations.
Digital Marketing Manager at RDX Sports
October 1, 2024 - September 18, 2025Implemented omni-channel marketing strategies across digital touchpoints; led HubSpot CMS optimization for website, improving data accuracy by 20%; conducted targeted email campaigns increasing open and click-through rates by 15%; managed paid media campaigns driving a 15% increase in customer acquisition; planned and improved content, boosting user engagement by 20%.
Digital Marketing Manager at RDX Sports
October 1, 2024 - September 18, 2025Implemented omni-channel marketing strategies, resulting in a 10% increase in online visibility. Executed impactful email campaigns improving open & click-through rates by 15%. Managed HubSpot CMS for website optimization achieving a 20% improvement in data accuracy. Ran paid advertising campaigns driving a 15% increase in customer acquisition. Planned and optimized content to boost user engagement by 20%.
Paid Media Manager at REM Masters (Real Estate)
October 1, 2024 - PresentPlanned and executed paid media strategies for top-tier real estate developers across platforms; managed advertising budgets exceeding AED 1 million; served as the primary account manager coordinating between developers and REM Masters to ensure campaign alignment; launched and optimized high-volume lead-generation campaigns; monitored performance metrics and implemented data-driven adjustments to improve efficiency.
Digital Marketing Manager at RDX Sports
October 1, 2024 - August 27, 2025Implemented omni-channel marketing strategies resulting in a 10% increase in online visibility. Conducted impactful email campaigns that achieved a 15% increase in open and click-through rates. Managed HubSpot CMS for website optimization achieving 20% data accuracy improvement. Performed paid advertisement campaigns driving a 15% rise in customer acquisition. Planned and improved content for enhanced performance, leading to a 20% boost in user engagement. Achievements include generating more leads, improving SEO and GTM strategies, and increasing lead generation for associated brands.
Paid Media Manager at REM Masters
October 1, 2024 - PresentPlanned and executed paid media strategies for top-tier real estate developers such as Emaar, Sobha, Binghatti, and Damac. Managed advertising budgets exceeding AED 1 million across multiple platforms including Meta and Google. Acted as primary account manager liaising between developers and REM Masters, ensuring campaign alignment and performance. Launched and optimized lead generation campaigns focusing on high lead volume. Monitored performance metrics and implemented data-driven adjustments to enhance campaign efficiency.
Marketing Manager at British Combat Sports Brand
January 1, 2023 - September 18, 2025Implemented omni-channel marketing strategies to raise online visibility; boosted email metrics with 15% lift in open and CTR; oversaw HubSpot CMS for website optimization with 20% data accuracy improvement; directed paid campaigns contributing to increased customer acquisition and enhanced content planning resulting in higher engagement.
Marketing Manager at British Combat Sports Brand
January 1, 2023 - September 18, 2025Implemented omni-channel marketing strategies to grow brand presence, optimize conversion funnels, and coordinate cross-channel campaigns across digital and traditional channels.
Marketing Product Manager at MarkwebIT (UK)
January 1, 2021 - September 18, 2025Plan, execute, and optimize 360° digital marketing campaigns across social media, email, SEO, and paid advertising; monitor performance and ROI; develop business marketing strategies; conduct market research; content creation; SEO and website management; social media marketing; analytics and reporting.
Marketing Product Manager at MarkwebIT (UK)
January 1, 2021 - September 18, 2025Led 360° campaign strategy for clients, overseeing planning, execution, and optimization across social, email, SEO, and paid channels; analyzed performance data to maximize ROI; collaborated with creative teams to deliver compelling content.
Marketing Product Manager at MarkwebIT (UK)
January 1, 2021 - August 27, 2025Led 360° campaign strategy planning, execution, and optimization across social media, email, SEO, and paid advertising channels. Developed business marketing strategies aligned with organizational goals through market research and trend analysis. Created engaging content including websites, social media posts, and email campaigns while collaborating with creative teams. Conducted SEO keyword research and managed website maintenance for better visibility and ranking. Implemented social media strategies to build brand presence and engagement. Mastered paid advertising with focus on reach, engagement, and budget optimization. Planned and executed email marketing campaigns for lead nurturing and customer retention. Utilized analytics tools for campaign performance tracking and reporting.
Freelancer Digital Marketer
January 1, 2018 - PresentProvided worldwide freelance digital marketing services including campaign strategy, SEO, social media marketing, paid advertisement, content creation, email marketing, and analytics reporting. Helped clients achieve up to 50-60% brand awareness improvement and follower growth from 800 to 69,000 within one year. Managed high-budget paid marketing campaigns for real estate projects generating quality leads and millions of impressions and views. Directed creation of viral short-form content with significant reach, likes, and audience engagement.
Education
Bachelors in Computer Science at Pakistan
January 1, 2015 - January 1, 2019Bachelors in Computer Science at Pakistan
January 1, 2015 - January 1, 2019Qualifications
HubSpot Certification
January 11, 2030 - August 27, 2025HubSpot Digital Marketing
January 11, 2030 - August 27, 2025HubSpot Paid Advertisement
January 11, 2030 - August 27, 2025HubSpot Email Marketing
January 11, 2030 - August 27, 2025Android Basic & Website Designing & Development
January 11, 2030 - August 27, 2025HubSpot Certification
January 11, 2030 - September 18, 2025HubSpot Digital Marketing
January 11, 2030 - September 18, 2025HubSpot Paid Advertising
January 11, 2030 - September 18, 2025HubSpot Email Marketing
January 11, 2030 - September 18, 2025Bachelors in Computer Science
January 1, 2015 - January 1, 2019HubSpot Certification
January 11, 2030 - September 18, 2025HubSpot Digital Marketing Certification
January 11, 2030 - September 18, 2025HubSpot Paid Advertising Certification
January 11, 2030 - September 18, 2025HubSpot Email Marketing Certification
January 11, 2030 - September 18, 2025Industry Experience
Software & Internet, Real Estate & Construction, Financial Services, Healthcare, Media & Entertainment, Energy & Utilities, Professional Services, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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