I am a senior brand and production designer with deep experience in packaging and high-volume execution for product-based companies. I execute under pressure and step into leadership when needed. A true creative visualizer, I’m brave, energetic, and collaborative. Equal parts operational precision and artistic instinct, I bring strategy, heart, and soul to deliver work that’s both bold and reliable.

Aaron Argandona

I am a senior brand and production designer with deep experience in packaging and high-volume execution for product-based companies. I execute under pressure and step into leadership when needed. A true creative visualizer, I’m brave, energetic, and collaborative. Equal parts operational precision and artistic instinct, I bring strategy, heart, and soul to deliver work that’s both bold and reliable.

Available to hire

I am a senior brand and production designer with deep experience in packaging and high-volume execution for product-based companies. I execute under pressure and step into leadership when needed. A true creative visualizer, I’m brave, energetic, and collaborative. Equal parts operational precision and artistic instinct, I bring strategy, heart, and soul to deliver work that’s both bold and reliable.

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Language

English
Fluent

Work Experience

Graphic Designer at Grocery Outlet (Contract)
April 1, 2026 - Present
Produce weekly omni-channel marketing campaigns supporting hundreds of retail locations across multiple geographic regions with region-specific pricing, promotions, and merchandising requirements. Develop digital and print promotional materials including in-store signage, menu systems, and marketing assets. Partner with cross-functional teams to execute high-volume campaigns while maintaining design consistency and help incorporate evolving brand standards, color systems, and guidelines into weekly campaigns ahead of national rollout. Contribute ideas for new design concepts and campaign assets while supporting brand refresh efforts.
Senior Graphic Designer / UX UI Designer at Freelance / Self-Employed
November 1, 2024 - Present
Incorporated Adobe’s AI platform into the design workflow to accelerate concept development and deliver creative and innovative visuals more efficiently; continuing professional development with Generative AI courses to integrate new technologies into creative processes and align marketing strategies with evolving industry trends.
Print Production Specialist (Contract) at Consolidated Printers
October 31, 2024 - October 14, 2025
Assembled multilingual booklet layouts; ensured accuracy and consistency across language versions. Designed and formatted official election voter information brochures for six California counties reaching 3.57 million registered voters. Produced and assembled short-run print booklets (100-400 copies), managing layout, print quality and finishing to exact specifications and tight deadlines.
Print Production Specialist (Contract) at Consolidated Printers
October 31, 2024 - October 14, 2025
Assembled multilingual booklets ensuring accuracy and consistency across language versions; designed and formatted election voter information booklets (ballot measures, sample ballots) for six California counties; produced 100-400 copy short-run booklets; managed layout, print quality, and tight deadlines; created compliant packaging and ensured regulatory approvals.
Print Production Specialist (Contract) at Consolidated Printers
October 1, 2024 - October 14, 2025
Assembled multilingual booklet layouts ensuring accuracy and consistency across language versions; designed and formatted official election voter information booklets for six California counties; produced and assembled short-run print booklets (100-400 copies); managed layout, print quality, and finish to meet exact specifications and deadlines.
Production Designer at Jetty Extracts
June 30, 2024 - October 14, 2025
Conceived and delivered visual assets from concept to completion under tight deadlines, resulting in a 20% increase in sales. Produced 100+ high-impact images for marketing collateral, social media, and in-store displays across CA, CO, NY, NJ. Designed content solutions based on marketing and sales briefs; increased engagement by 30% across social media, email campaigns, and events; ensured brand consistency across 5+ multi-channel initiatives. Directed product photography sessions and shot lists, delivering polished marketing assets.
Production Designer at Jetty Extracts
June 30, 2024 - October 14, 2025
Conceptualize and deliver visual assets from concept to completion under tight deadlines; produced 100+ high-impact images; led brand visuals including packaging, social media, and in-store displays across CA, CO, NY, NJ; designed content solutions from marketing briefs and coordinated unified brand strategies; directed product photography sessions and produced polished marketing assets.
Production Designer at Jetty Extracts
June 1, 2024 - October 14, 2025
Conceptualized and delivered visual assets from concept to completion under tight deadlines; contributed to a 20% increase in sales through impactful high-quality design; produced 100+ high-impact images for marketing collateral, social media, and in-store displays; designed content solutions based on marketing and sales briefs; streamlined master files of marketing materials; directed product photography sessions; produced polished marketing assets.
Senior Production Designer at Jetty Extracts
July 1, 2021 - June 30, 2024
Design packaging, marketing assets, and in-store displays supporting product launches across CA, CO, NY, and NJ cannabis markets. Produce visual assets for sales collateral, social media campaigns, and retail merchandising displays. Manage high-volume label production (25K–75K labels weekly) while maintaining strict accuracy standards. Step in to expand design responsibilities as internal creative needs grow; become a key resource for marketing and sales teams. Develop packaging and marketing assets for new product launches, streamline internal asset organization/file management, and lead/mentor a small production support team during peak cycles. Direct product photography sessions and develop marketing visuals used across multiple platforms.
Print Production Manager/Marketing Designer at Jetty Extracts
July 1, 2021 - July 31, 2024
Executed projects from concept to completion under strict deadlines, increasing sales by 20%. Developed powerful marketing images for collateral, social media, and in-store displays across CA, CO, NY, and NJ cannabis markets. Managed master files of packaging labels and marketing assets for seamless departmental use. Designed packaging adhering to brand guidelines and government compliance regulations. Managed multiple projects maintaining quality in a fast-paced, collaborative environment. Oversaw print production of 25,000-75,000 labels weekly. Managed and trained a design and print team of 1-2 employees and temps.
Print Production Manager/Marketing Designer at Jetty Extracts
July 1, 2021 - July 31, 2024
Executed projects from concept to completion under strict deadlines, producing high-quality deliverables and increasing sales by 20%. Strengthened the brand by developing powerful images for marketing collateral and in-store displays across multiple cannabis markets. Maintained all master files for seamless use across departments, designed packaging adhering to brand guidelines and compliance regulations. Managed multiple design projects under tight deadlines, overseeing print production of 25,000-75,000 labels weekly. Managed and trained a small design and print team.
Print Production Specialist at Consolidated Printers
July 1, 2020 - October 31, 2024
Design and format official voter information guides for multiple California counties including Contra Costa, Alameda, Marin, and Riverside. Manage complex multilingual layouts while adhering to strict legal formatting and publishing standards. Produce election materials reaching over 3 million registered voters per cycle. Transitioned from layout production to print oversight to ensure files were prepared accurately, and worked extended production schedules during election deadlines to deliver materials on time.
Graphic Designer at Moonlight Printing
June 30, 2019 - October 14, 2025
Led end-to-end print production; collaborated with clients to pin down needs and create custom design concepts. Managed multiple design and print projects concurrently, ensuring clear communication and timely delivery. Produced visual assets for branding, packaging, and promotional materials.
Graphic Designer at Moonlight Printing
June 30, 2019 - October 14, 2025
Collaborated with clients to pinpoint needs and curate custom design concepts; led end-to-end print production; produced 100+ merch items (t-shirts, posters, stickers, catalogs, album covers); redesigned websites to enhance UX and branding; accelerated development timelines with prototyping and mockups.
Graphic Designer at Moonlight Printing
June 1, 2019 - October 14, 2025
Led end-to-end print production; designed and produced multiple print designs; delivered high-quality visual assets across print and digital; maintained clear communication with clients and deadlines.
Graphic Designer at Moonlight Printing
October 1, 2017 - June 30, 2019
Design marketing and print materials for retail, entertainment, and commercial clients. Manage end-to-end print production from concept to final output. Coordinate with clients to develop custom design solutions across a wide range of industries, balancing multiple design projects simultaneously while maintaining production accuracy.
Graphic Designer / Store Manager at The UPS Store
June 30, 2017 - October 14, 2025
Managed in-house graphic design projects and on-site marketing across eight store locations. Delivered professional design services that supported sales growth and brand consistency. Built strong vendor relationships, secured favorable terms, and ensured timely delivery to meet business objectives. Recruited and led a team of 4–5 staff, fostering a collaborative, high-performing environment.
Graphic Designer / Store Manager at The UPS Store
June 30, 2017 - October 14, 2025
Managed in-house graphic design and print production for multiple store locations; delivered professional design services supporting up to eight stores; exceeded targets by driving sales through effective design; built vendor partnerships and negotiated favorable terms; led a team of 4–5 employees and ensured timely delivery.
Graphic Designer / Store Manager at The UPS Store
June 1, 2017 - October 14, 2025
Managed and produced all in-house graphic design projects across up to eight UPS stores; drove print sales to exceed targets by 20% on average; developed and maintained vendor partnerships, securing favorable terms and reliable service; onboarded and managed a 4-5 person team; built a positive, collaborative, high-performing team.
Independent Senior Graphic Designer at Aaron Argandona Design
July 1, 2011 - Present
Independent design work supporting clients in entertainment, music, small business, and political campaigns. Develop brand identities, logos, and marketing materials for digital creators, musicians, and local businesses. Create campaign branding and outreach visuals for local political candidates. Design websites and digital assets to support brand storytelling and online presence, and produce motion graphics, social content, and digital marketing visuals.
Senior Graphic Designer / UX UI Designer at Various Clients (Freelance)
July 1, 2011 - Present
Freelance Senior Graphic Designer / UX UI Designer for various clients, intermittent project-based work. Create cohesive digital and print collateral—packaging, signage, flyers, and brochures—that align with each client’s brand, increasing engagement and repeat business. Conceptualize and deliver over 100 impactful design projects, improving brand perception and customer satisfaction. Produce hand-illustrated designs for the music and movie industries, driving merchandise and sales. Lead website redesigns to optimize UX and branding, accelerating development timelines with strategic wireframes, prototypes, and mockups. Author proposals for creative UI solutions, boosting usability scores and reducing task time. Cultivate client relationships and stay current with design methodologies and marketing trends; create short-form video content to enhance brand storytelling.
Senior Graphic Designer / UX UI Designer at Various Clients
July 1, 2011 - Present
Created cohesive digital and print collateral—packaging, signage, flyers, and brochures—that aligned with each client’s brand, increasing 20% customer engagement and 15% repeat business; produced hand-illustrated designs for music and film industries; redesigned interfaces, authored proposals; improved usability scores by 25% and reduced user task time by 18%; cultivated client relationships and maintained up-to-date expertise on design methodologies; created short-form video content and animated GIFs to enhance brand storytelling.
Freelance Sr. Graphic Designer / UX UI Designer at Various Clients
July 1, 2011 - Present
Create cohesive digital and print collateral—packaging, signage, flyers, and brochures—aligned with client brand; orchestrate end-to-end design solutions for multiple clients; maintain brand consistency across 5+ channels; spearhead client relationships and ongoing design initiatives.
Freelance Sr. Graphic Designer / UX UI Designer at Various Clients / Self-employed
July 1, 2011 - Present
Create cohesive digital and print collateral—packaging, signage, flyers, and brochures—aligned with client brand; coordinate across channels; deliver over 100 impactful design assets; collaborate with clients and teams to maintain brand consistency and deliver effective visuals.
Graphic Designer at Aaron Argandona Design
July 1, 2011 - June 14, 2024
Create on-brand digital and print marketing collateral including packaging, retail signage, flyers, and brochures. Conceptualize clients' needs through impactful designs. Design assets for internal use such as trainings and presentations. Collaborate with marketing and sales teams to maintain brand visual consistency across social media. Create hand-illustrated designs for music and movie industry merchandise. Prepare print-ready files and coordinate with print vendors. Update website designs focusing on UX/UI trends to improve efficiency by 15%. Design wireframes, prototypes, and mockups for new interface concepts. Write proposals to enhance usability by analyzing existing UI.
Graphic Designer at Aaron Argandona Design
July 1, 2011 - June 12, 2024
Create on-brand digital and print marketing collateral including packaging, retail signage, flyers, and brochures. Conceptualize clients' needs through thoughtful, impactful, and compelling designs. Design assets for internal use including trainings, presentations, and reports. Collaborate closely with marketing and sales teams to ensure consistent visual identity across social media platforms. Create hand-illustrated designs for the music and movie industry merchandise. Prepare print-ready files, coordinate with vendors, and update website designs focusing on UX/UI trends to increase business efficiency by 15%. Illustrate new interface concepts and write proposals to enhance usability by evaluating and improving UI.

Education

UX / UI Design at General Assembly
July 1, 2019 - July 31, 2019
UX / UI Design Certification at General Assembly
July 1, 2019 - July 31, 2019
Adobe Marketing Specialist Professional Certificate at Coursera
September 1, 2025 - October 14, 2025
User Experience Design Certificate at Coursera
July 1, 2019 - October 14, 2025
Adobe Marketing Specialist Professional Certificate at Coursera
January 11, 2030 - September 1, 2025
User Experience Design Certificate at Coursera
January 11, 2030 - July 1, 2019
Adobe Marketing Specialist Professional Certificate at Coursera
September 1, 2025 - October 14, 2025
User Experience Design Certificate at Coursera
January 11, 2030 - October 14, 2025
Adobe Marketing Specialist Professional Certificate at Coursera
January 11, 2030 - July 24, 2026
User Experience Design Certificate at General Assembly
January 11, 2030 - July 24, 2026
General Education at City College of San Francisco
January 11, 2030 - July 24, 2026

Qualifications

Adobe Marketing Specialist Professional Certificate
January 11, 2030 - October 14, 2025
User Experience Design Certificate
January 11, 2030 - October 14, 2025
Adobe Marketing Specialist Professional Certificate
January 11, 2030 - September 1, 2025
User Experience Design Certificate
January 11, 2030 - July 1, 2019
Adobe Marketing Specialist Professional Certificate
September 1, 2025 - October 14, 2025
User Experience Design Certificate
January 11, 2030 - October 14, 2025
Adobe Marketing Specialist Professional Certificate
January 11, 2030 - July 24, 2026
Generative AI Content Creation • Social Media Strategy • Multichannel Content Marketing • User Experience Design Certificate (General Assembly)
January 11, 2030 - July 24, 2026

Industry Experience

Consumer Goods, Healthcare, Manufacturing, Non-Profit Organization, Media & Entertainment, Real Estate & Construction, Travel & Hospitality, Retail, Professional Services, Software & Internet, Other, Government