Experience Level
Work Experience
CRM Intern at Halodoc
February 1, 2019 - December 1, 2019Supported CRM initiatives focusing on user retention and customer engagement improvement. Analyzed user behavior and campaign performance to support retention strategies. Operated and supported CRM campaign execution using internal tools and retention workflows.
Digital Marketing Specialist at Posibel Digital Creative Studio
September 1, 2020 - October 1, 2022Executed digital marketing campaigns across social media and paid channels to support up to 10 clients per month for acquisition and brand awareness. Developed and managed content calendars, ensuring consistency across brand communication and campaign timelines. Supported performance optimization through campaign monitoring, reporting, and iterative content improvements.
Brand and Marketing Strategist at Posibel Digital Creative Studio
November 1, 2022 - February 1, 2026Led digital marketing campaigns across social media and paid channels to support up to 10 clients in a month for acquisition and brand awareness. Developed and managed content calendars, ensuring consistency across brand communication and campaign timelines. Supported retention strategies through monitoring and iteration; contributed to lead generation and partnerships. Built relationships with local businesses and community partners to support growth and outreach.
Brand and Marketing Strategist at Posibel Digital Creative Studio Ltd
November 1, 2022 - February 1, 2026Led brand and marketing strategy for beauty, fashion, FMCG, and service clients. Executed social and digital campaigns, built and maintained a CRM database of 500+ potential users and partners, and nurtured B2B and community relationships to support early-stage product adoption and revenue growth.
Digital Marketing Specialist at Posibel Digital Creative Studio Ltd
September 1, 2020 - October 1, 2022Executed digital marketing campaigns across social media and paid channels to support client acquisition and brand awareness. Developed and managed content calendars to ensure consistency across brand communications and campaign timelines; supported performance optimization through campaign monitoring, reporting, and iterative content improvements.
Education
Bachelor's Degree in Industrial Engineering at Universitas Islam Indonesia
January 1, 2011 - January 1, 2015Digital Marketing Strategy (Course) - Campaign Planning & Execution at Posibel Digital Creative Studio
September 1, 2020 - October 1, 2022Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Consumer Goods, Retail
Experience Level
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