Abdur Rouf

Chief Marketing Officer at Indigo Headwear

Led the full digital marketing ecosystem across B2B and D2C segments — planning, executing, and optimizing high-performing paid media campaigns for international markets including the USA, EU, and Asia. Combined creative direction, data analytics, and automation to drive measurable growth.

Digital Marketing Manager at Indigo Headwear

Led the digital marketing operations across B2B and D2C segments, planning, executing, and optimizing paid media campaigns for international markets, and building data-driven strategies, automation, and cross-functional collaboration to align marketing with business objectives.

Campaign Manager at Remote (Contractual) - Bangladesh

Managed ad budgets exceeding USD 7,000 per month, increased brand reach by 60% and e-commerce sales by 15% through paid social optimization. Designed PPC funnels, ad copies, and retargeting campaigns; analyzed campaign metrics with Meta Business Manager and Google Analytics to optimize spend.

Digital Marketing Manager at Indigo Headwear

Led the full digital marketing ecosystem across B2B and D2C, planning, executing, and optimizing high-performing paid media campaigns for international markets (USA, EU, Asia). Achieved significant reach and conversion improvements over time.

Designed and executed integrated digital marketing strategies across paid media and growth channels, achieving measurable reach growth and uplift in sales over time.