Abhinandan Kapoor

Led multi-faceted digital marketing programs including social media, SEO, content development, and PPC campaigns; collaborated with cross-functional teams to align marketing with client goals; managed data-driven optimization and ROI tracking.

Senior Digital Marketing Specialist focusing on end-to-end marketing strategy across social media, SEO, web & graphic design, and advertising. Manages multi-client portfolios and delivers strategic planning, campaign execution, content development, and holistic social media strategies for local and international clients.

Analyzed clients' existing systems and business models; mapped and documented interfaces between legacy and new systems; developed solutions and related products; produced project feasibility and costing reports; collaborated with colleagues, developers, testers and end users to ensure technical compatibility and user satisfaction; planned and worked flexibly to deadlines; provided training and user manuals to users of a new system; provided SEO analysis and recommendations in coordination with website structure; implemented link-building campaigns; stayed up-to-date with SEO, search engine, social media and internet marketing trends; managed end-to-end digital marketing initiatives across multiple client accounts; led creative design and content development; ensured on-time delivery and quality outcomes.