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I am a Marketing Manager with 5 years of experience driving 50% revenue growth in 12 months through integrated digital and OOH campaigns. I specialize in transforming 'boring' brands into high-engagement market leaders by bridging creative storytelling with commercial data. I am a proven leader in hospitality, collaborating with all departments to ensure marketing success that is reportable to the C-suite.…I am a Marketing Manager with 5 years of experience driving 50% revenue growth in 12 months through integrated digital and OOH campaigns. I specialize in transforming 'boring' brands into high-engagement market leaders by bridging creative storytelling with commercial data. I am a proven leader in hospitality, collaborating with all departments to ensure marketing success that is reportable to the C-suite.

SIMBARASHE ABLE MUKONDO

Brand Strategist, Marketing Analyst, Marketing Strategist, +1

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I am a Marketing Manager with 5 years of experience driving 50% revenue growth in 12 months through integrated digital and OOH campaigns. I specialize in transforming 'boring' brands into high-engagement market leaders by bridging creative storytelling with commercial data. I am a proven leader in hospitality, collaborating with all departments to ensure marketing success that is reportable to the C-suite.…I am a Marketing Manager with 5 years of experience driving 50% revenue growth in 12 months through integrated digital and OOH campaigns. I specialize in transforming 'boring' brands into high-engagement market leaders by bridging creative storytelling with commercial data. I am a proven leader in hospitality, collaborating with all departments to ensure marketing success that is reportable to the C-suite.

Available to hire

I am a Marketing Manager with 5 years of experience driving 50% revenue growth in 12 months through integrated digital and OOH campaigns. I specialize in transforming ‘boring’ brands into high-engagement market leaders by bridging creative storytelling with commercial data.

I am a proven leader in hospitality, collaborating with all departments to ensure marketing success that is reportable to the C-suite.

Skills

Editorial Illustration

Experience Level

Expert

Expert

Intermediate

Intermediate

Editorial Illustration

Intermediate

Language

English

Fluent

Work Experience

Senior Marketing Manager at Chop Chop Group & 258Hotel

August 1, 2024 - Present

Direct all marketing operations and brand positioning for a high-volume hospitality group and boutique hotel, supervising the transition of legacy brand assets into high-performance digital engines. Spearheaded multi-channel roadmaps delivering a 50% revenue increase within 12 months. Chaired cross-functional initiatives with Finance, Service, and Procurement to ensure 100% synergy between marketing spend and operational capacity. Advised C-suite leadership on strategies and ROI, and negotiated contracts with external suppliers to ensure quality and cost-effectiveness.

Digital Marketing Analyst (Concurrent Role) at Old Mutual Digital Services (O’Mari)

August 1, 2023 - Present

Partnered with the O'Mari leadership team to design their 2025 digital roadmap focusing on accessible and engaging fintech services. Authored the industry-standard Social Media Performance Report across banking, insurance, mobile money, hospitality, and ISP sectors. Conducted large-scale audits for 56 companies in 2024 to identify social media trends and pivot strategies.

Marketing Administrative Assistant at The Designs Plug

November 1, 2020 - March 1, 2023

Overhauled customer service protocols and brand identity, increasing customer satisfaction by 25% and stabilizing client retention at 60%. Managed social media audits and content workflows driving a 20% revenue increase and a 23% boost in engagement. Maintained lean acquisition costs (CAC of $1.20-$3.60) via market trend analysis.