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SIMBARASHE ABLE MUKONDO

Available to hire

I am a Marketing Manager with 5 years of experience driving 50% revenue growth in 12 months through integrated digital and OOH campaigns.

About

I am a Marketing Manager with 5 years of experience driving 50% revenue growth in 12 months through integrated digital and OOH campaigns. I specialize in transforming ‘boring’ brands into high-engagement market leaders by bridging creative storytelling with commercial data.

I am a proven leader in hospitality, collaborating with all departments to ensure marketing success that is reportable to the C-suite.

  • 5 years' experience
  • Joined February 2026

Industry experience

  • Travel & Hospitality
  • Media & Entertainment
  • Financial Services

Work experience

Senior Marketing Manager · Chop Chop Group & 258HotelAug 2024 – Present · 2 yrs 4 mos

Direct all marketing operations and brand positioning for a high-volume hospitality group and boutique hotel, supervising the transition of legacy brand assets into high-performance digital engines. Spearheaded multi-channel roadmaps delivering a 50% revenue increase within 12 months. Chaired cross-functional initiatives with Finance, Service, and Procurement to ensure 100% synergy between marketing spend and operational capacity. Advised C-suite leadership on strategies and ROI, and negotiated contracts with external suppliers to ensure quality and cost-effectiveness.

Digital Marketing Analyst (Concurrent Role) · Old Mutual Digital Services (O’Mari)Aug 2023 – Present · 3 yrs 4 mos

Partnered with the O'Mari leadership team to design their 2025 digital roadmap focusing on accessible and engaging fintech services. Authored the industry-standard Social Media Performance Report across banking, insurance, mobile money, hospitality, and ISP sectors. Conducted large-scale audits for 56 companies in 2024 to identify social media trends and pivot strategies.

Marketing Administrative Assistant · The Designs PlugNov 2020 – Mar 2023 · 2 yrs 5 mos

Overhauled customer service protocols and brand identity, increasing customer satisfaction by 25% and stabilizing client retention at 60%. Managed social media audits and content workflows driving a 20% revenue increase and a 23% boost in engagement. Maintained lean acquisition costs (CAC of $1.20-$3.60) via market trend analysis.

Education

Postgraduate Diploma in Marketing Management · IMM Graduate School2030 – 2027
BSc (Hons) Degree in Wildlife Ecology and Conservation · Chinhoyi University of Technology2019 – 2026
City & Guilds L2 Diploma in ICT Systems Support and Principles · Speciss College2015 – 2026

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