Hi! I’m Yeabsira, a creative with a Bachelor’s in Fashion Design, currently pursuing a Master’s in Brand & Luxury Management at Milano Fashion Institute. I blend academic knowledge with hands-on skills in content creation, graphic design, and Instagram marketing especially for fashion, beauty, and wellness brands. I specialize in: Brand storytelling & influencer collaboration Social media strategy & content planning Writing for fashion, lifestyle, and Gen Z audiences Through academic and personal projects, I’ve developed brand strategies, led Gen Z-focused campaigns, and created engaging digital content. I’m passionate about empowering women through fashion and helping brands connect with clarity and confidence. Let’s create something beautiful and purposeful together!…

Yeabsira Alemu Abate

Hi! I’m Yeabsira, a creative with a Bachelor’s in Fashion Design, currently pursuing a Master’s in Brand & Luxury Management at Milano Fashion Institute. I blend academic knowledge with hands-on skills in content creation, graphic design, and Instagram marketing especially for fashion, beauty, and wellness brands. I specialize in: Brand storytelling & influencer collaboration Social media strategy & content planning Writing for fashion, lifestyle, and Gen Z audiences Through academic and personal projects, I’ve developed brand strategies, led Gen Z-focused campaigns, and created engaging digital content. I’m passionate about empowering women through fashion and helping brands connect with clarity and confidence. Let’s create something beautiful and purposeful together!…

Available to hire

Hi! I’m Yeabsira, a creative with a Bachelor’s in Fashion Design, currently pursuing a Master’s in Brand & Luxury Management at Milano Fashion Institute. I blend academic knowledge with hands-on skills in content creation, graphic design, and Instagram marketing especially for fashion, beauty, and wellness brands.

I specialize in:

Brand storytelling & influencer collaboration

Social media strategy & content planning

Writing for fashion, lifestyle, and Gen Z audiences

Through academic and personal projects, I’ve developed brand strategies, led Gen Z-focused campaigns, and created engaging digital content. I’m passionate about empowering women through fashion and helping brands connect with clarity and confidence.

Let’s create something beautiful and purposeful together!

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Language

Amharic
Fluent
English
Advanced

Work Experience

Designer/ Sales and Marketing at YaHo Design/ Owner
December 1, 2022 - Present
Owned and managed YaHo Design, handling both design and marketing aspects. Responsibilities included creating fashion design products, sales efforts, and promoting the brand within Bahir Dar, Ethiopia.
Academic Internship at Merha garment factory
October 31, 2021 - July 10, 2025
Completed an academic internship at Merha garment factory gaining hands-on experience in garment production and factory operations.
Team Leader at Bahir Dar city Female student Association
June 30, 2014 - July 10, 2025
Led teams and organized activities as part of the female student association, demonstrating leadership and organizational skills.
Designer/ sales and Marketing at YaHo Design/ Owner
December 1, 2022 - Present
Owned and managed YaHo Design, handling design, sales, and marketing activities. Led brand creation and customer engagement strategies in the fashion sector.
Academic internship at Merha garment factory
October 31, 2021 - July 10, 2025
Completed an academic internship providing practical experience in garment manufacturing processes and quality control.
Team leader at Bahir Dar city Female student Association
June 30, 2014 - July 10, 2025
Led teams and coordinated activities focused on female student empowerment and community engagement.

Education

Master’s in Brand & Luxury Management at Milano Fashion Institute
January 17, 2025 - October 17, 2025
Master’s program with coursework completed by October 2025, followed by a professional internship to conclude the degree.
Bachelor's Degree in Fashion Design at Ethiopia Institute of Textile and Fashion Technology, : Bahir Dar University
October 25, 2018 - August 31, 2022

Qualifications

UltraFashion Program Certificate
October 1, 2024 - March 31, 2025
Graphic Design
July 1, 2024 - September 30, 2024
Fura Girls Improvement Project
August 19, 2019 - August 21, 2019

Industry Experience

Consumer Goods, Manufacturing, Education, Non-Profit Organization, Retail
    paper Moellhausen Wellness – Fragrance Brand Concept

    Co-developed a brand concept based on Italian thermal spring regions for a new wellness fragrance line. Created moodboards and storytelling rooted in nature, purity, and Italian wellness traditions.
    Academic project as part of my Master’s studies at Milan Fashion Institute.