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I have 20+ years of success in the advertising industry, delivering campaigns that increase revenue and boost brand awareness. I bring a 'whatever it takes' attitude to ensure client satisfaction and outcomes, combining strategic thinking with hands-on execution. I’m a clear communicator and collaborative team player who thrives under tight deadlines. I excel at self-management while guiding teams and projects, maintaining high standards for quality and consistency, and building strong relationships with stakeholders.…I have 20+ years of success in the advertising industry, delivering campaigns that increase revenue and boost brand awareness. I bring a 'whatever it takes' attitude to ensure client satisfaction and outcomes, combining strategic thinking with hands-on execution. I’m a clear communicator and collaborative team player who thrives under tight deadlines. I excel at self-management while guiding teams and projects, maintaining high standards for quality and consistency, and building strong relationships with stakeholders.

Michael Hennessy

Film Director, Film Producer, Creative Director, +2

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I have 20+ years of success in the advertising industry, delivering campaigns that increase revenue and boost brand awareness. I bring a 'whatever it takes' attitude to ensure client satisfaction and outcomes, combining strategic thinking with hands-on execution. I’m a clear communicator and collaborative team player who thrives under tight deadlines. I excel at self-management while guiding teams and projects, maintaining high standards for quality and consistency, and building strong relationships with stakeholders.…I have 20+ years of success in the advertising industry, delivering campaigns that increase revenue and boost brand awareness. I bring a 'whatever it takes' attitude to ensure client satisfaction and outcomes, combining strategic thinking with hands-on execution. I’m a clear communicator and collaborative team player who thrives under tight deadlines. I excel at self-management while guiding teams and projects, maintaining high standards for quality and consistency, and building strong relationships with stakeholders.

Available to hire

I have 20+ years of success in the advertising industry, delivering campaigns that increase revenue and boost brand awareness. I bring a ‘whatever it takes’ attitude to ensure client satisfaction and outcomes, combining strategic thinking with hands-on execution.

I’m a clear communicator and collaborative team player who thrives under tight deadlines. I excel at self-management while guiding teams and projects, maintaining high standards for quality and consistency, and building strong relationships with stakeholders.

Skills

Experience Level

Expert

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Childrens Book Illustration

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Google Ads

Expert

Final Cut Pro X

Expert

Editorial Illustration

Expert

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Language

English

Fluent

Work Experience

Director/Producer at Filmdesigns.com

January 1, 2019 - Present

Develop marketing plans (including digital strategy) aligned to the client’s key strategy and implement digital strategy across multiple platforms (Facebook, Instagram, YouTube, WeChat). Work with partners to develop ATL and BTL materials for advertising, PR, digital, in-store promotions, POS, and events (including livestreaming). Direct and produce creative television commercials from concept to final delivery with extensive knowledge of TV production processes such as CAD and AD streams.

Creative Director/Producer/Marketing Manager at BMGmedia.tv

January 1, 2007 - January 1, 2019

Developed all strategic and tactical sales and marketing initiatives and plans. Delivered high-quality marketing services to support external corporate branding (Hyundai, Mercedes, Nissan, Jeep, Honda, Subaru, and Isuzu Ute). Increased local brand awareness and overall sales of national brands within the Fraser Coast region. Coordinated, developed and created diverse marketing resources for targeted campaigns, exhibitions and community activities, including advertisements and promotional materials. Built strong stakeholder relationships and ensured messaging was targeted, relevant and evidence-based. Managed and wrote content for corporate websites.

Commercial Producer at Southern Cross Ten

January 1, 2005 - January 1, 2007

Produced, directed, scripted, filmed and edited television commercials for a wide range of clients. Collaborated with sales reps to develop the best strategy for each client. Recognised with station award achievements for budget performance.

Brand Marketing Manager at Meriram

January 1, 1999 - January 1, 2005

Developed brand portfolio strategy aligned with category strategy and executed marketing plans across BTL, TV, Web, and Packaging. Led a team to create, maintain and promote compelling brand propositions. Designed and executed brand awareness campaigns for five national brands (Sunsol, Nutri-Vit, Meriram, Soland, Food Care) with 2000+ products. Directed applications for campaigns across all media and collaborated with retailers to optimize in-store presence.