Aida DG

Available to hire

I’m a Brand Designer with a fine arts background, focused on building concept-driven systems where every visual decision serves a clear position.

About

I’m a Brand Designer with a fine arts background, focused on building concept-driven systems where every visual decision serves a clear position. I lead end-to-end branding projects, from research and positioning to implementation, collaborating with multidisciplinary teams across Europe to create cohesive identities that work across both digital and physical touchpoints. I enjoy shaping strategy, defining visual language, and delivering scalable brand frameworks that help brands stand out online and offline.

As a co-founder and art/brand director, I’ve built and steered brand systems for startups and art platforms, maintaining cohesive visuals across logos, typography, and digital touchpoints. I’m comfortable with remote, cross-cultural collaboration and thrive on guiding creative direction, collaborating with developers and partners, and mentoring teams toward durable branding solutions that scale with growth.

  • 11 years' experience
  • Joined March 2026

Languages

  • EnglishAdvanced
  • Spanish; CastilianFluent
  • GermanIntermediate

Industry experience

  • Media & Entertainment
  • Professional Services
  • Software & Internet
  • Telecommunications
  • Travel & Hospitality

Work experience· 4 roles

Co-founder & Brand Designer · Mae Yum StudioOct 2025 – Present · 1 yr 2 mos

Lead and managed the full brand identity system and website, directed creative and graphic design processes. Built cohesive branding strategies and visual systems for client projects across sectors.

Brand Designer · LP EscotoJan 2019 – Dec 2025 · 7 yrs

Remote collaboration role focused on translating brand strategy into functional visual systems; built frameworks aligned with UX requirements and production needs; developed briefs, mood boards, brand guidelines, and visual assets.

Independent Brand Designer · AidaDGJan 2019 – Present · 7 yrs 11 mos

Led strategy-led visual identity projects from research and positioning to final implementation. Defined scalable brand identities and visual systems aligned with business and marketing goals; collaborated with developers and external partners to ensure coherent brand execution.

Co-founder & Art Director · Present Continuo, Contemporary Art PlatformJan 2014 – Dec 2017 · 4 yrs

Education

Master's Degree in Protocol and Event Design · Universidad Camilo José Cela2013 – 2014
Specialization Courses in Brand Identity, Figma, Introduction to UX (and more) · Specialization Courses2024 – 2026
Degree in Fine Arts · Universidad de Sevilla2004 – 2010

Certifications and awards

Specialization Courses in Brand Identity, Figma, and UX2024 – 2026

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