Available to hire
Hi, I’m Aditi Chourasiya, a digital marketing and communications professional with over 2 years of experience in SEM, social media marketing, and media planning. I’ve helped brands increase visibility, reach, and lead generation through multi-channel campaigns, data-driven optimization, and strong client engagement.
I’m proficient with Google Ads, Meta Ads, Analytics, and WordPress, and I thrive in international agency settings (GroupM/WPP). I enjoy collaborating with cross-functional teams and adapting strategies to maximize ROI and build lasting relationships with clients.
Skills
Experience Level
Language
English
Fluent
Hindi
Advanced
Work Experience
Social Media Assistant at Dunelm
January 1, 2025 - PresentPlanned and executed engaging social media campaigns (reels, stories, posts); increased follower engagement through interactive content (polls, Q&As, live sessions); optimized content performance using analytics; managed social media calendars and cross-department campaigns for seasonal promotions; implemented paid social campaigns with ROI tracking and strategy adjustments to maximize impact.
Digital Marketing Executive at Handle Me Socially
August 1, 2023 - September 17, 2025Created and managed multi-platform content (Facebook, Instagram, Twitter, LinkedIn); monitored KPIs (reach, impressions, conversions) and implemented data-driven improvements; assisted in captions, hashtags, and calls-to-action to boost engagement; coordinated with creative teams for campaign execution; explored trends and platform features to maximize organic reach; partnered in planning and executing social media and search campaigns for clients to increase brand awareness, engagement, and conversions; tracked performance and ensured deliverables met deadlines; conducted audience research to improve targeting.
Media Planner at GroupM India (WPP) for television
December 1, 2022 - September 17, 2025Aligned media planning with client objectives (Vodafone) by developing cross-channel strategies (TV, radio, print, OOH); used Yumi and BARC to analyze channel and program performance; monitored real-time campaign performance and optimized delivery; generated detailed Excel reports with metrics and actionable insights; collaborated on localized websites with new value propositions and visual identities.
Business Operations at Accenture, India
May 1, 2021 - September 17, 2025Reviewed and evaluated content for public use, ensuring quality standards; developed an understanding of audience preferences to inform marketing and branding efforts; applied insights to create campaigns that engage target audiences; explored potential business opportunities and managed marketing & sales operations to drive product category revenue; collaborated with product and marketing teams to tailor campaigns for target market segments.
Education
MSc. Digital Marketing and Analytics at Dublin Business School
January 11, 2030 - January 1, 2024Bachelor of Mass Media (Advertising) at Pillai’s College of Arts, Science, and Commerce, India
January 11, 2030 - January 1, 2020Qualifications
Fundamentals of Digital Marketing
January 11, 2030 - September 17, 2025Introduction to Personal Branding
January 11, 2030 - September 17, 2025Certification in Google Ad Display
January 11, 2030 - September 17, 2025Marketing Foundation
January 11, 2030 - September 17, 2025Google Analytics Certification
January 11, 2030 - September 17, 2025Search Engine Optimization (HubSpot)
January 11, 2030 - September 17, 2025Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Telecommunications
Skills
Experience Level
Hire a Digital Marketer
We have the best digital marketer experts on Twine. Hire a digital marketer in Dublin 1 today.