Hi, I'm Adlai! I specialize in video production and editing, with a strong background in marketing and communications. I've had the wonderful opportunity to work with international organizations like the International Civil Aviation Organization and the United Nations Association in Canada, producing engaging video content and managing social media strategies that drive growth and engagement. I'm passionate about storytelling through video and enjoy developing creative marketing campaigns that connect with audiences across different platforms. My portfolio is: _Website not available. Sign in: https://www.twine.net/signup_

Adlai Salcedo

Hi, I'm Adlai! I specialize in video production and editing, with a strong background in marketing and communications. I've had the wonderful opportunity to work with international organizations like the International Civil Aviation Organization and the United Nations Association in Canada, producing engaging video content and managing social media strategies that drive growth and engagement. I'm passionate about storytelling through video and enjoy developing creative marketing campaigns that connect with audiences across different platforms. My portfolio is: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

Hi, I’m Adlai! I specialize in video production and editing, with a strong background in marketing and communications. I’ve had the wonderful opportunity to work with international organizations like the International Civil Aviation Organization and the United Nations Association in Canada, producing engaging video content and managing social media strategies that drive growth and engagement.

I’m passionate about storytelling through video and enjoy developing creative marketing campaigns that connect with audiences across different platforms.

My portfolio is: Website not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent
Spanish; Castilian
Fluent
French
Advanced
German
Intermediate

Work Experience

Sr. Marketing and Communications Manager (Consultant) at International Civil Aviation Organization (ICAO)
December 31, 2021 - July 23, 2025
Built, launched, and monetized the organization’s video streaming platform: ICAO TV. Produced organization-wide video content including interviews, promo videos, A40 SkyTalks, and livestreams. Led marketing and design team in launching the World Civil Aviation Report. Managed external creative agency contracts and event marketing communications. Reported quarterly to senior leadership on product and campaign performance.
Marketing and Communications Manager (Consultant) at International Civil Aviation Organization (ICAO)
December 31, 2020 - July 23, 2025
Produced and edited engaging videos for social media based on trends and strategy. Managed social media and email community, growing Instagram to 10K and newsletter to 20K. Developed creatives for paid campaigns on Meta, TikTok, and YouTube leading to a 20% increase in conversions. Analyzed performance of creatives and adjusted strategies accordingly.
Development Officer at McGill University, Philanthropy Department
December 31, 2018 - July 23, 2025
Cultivated a portfolio of major gift prospects, securing over $100K in contributions.
Video Producer and Editor (Freelance) at Freelance
January 1, 2021 - Present
Produced and edited video content for various clients, specializing in marketing and communication teams.
Project Officer at United Nations Association in Canada
December 31, 2016 - July 23, 2025
Led global youth projects, including the official Canadian youth delegation to UN-Habitat III. Oversaw national communications and public relations strategies. Wrote and delivered speeches. Secured CAD $150K in MoUs with Global Affairs Canada and the Permanent Mission to the UN. Organized high-level panels, consultations, and diplomatic events.

Education

Honours Bachelor of Arts at University of Toronto
January 1, 2012 - December 31, 2016

Qualifications

Omni-channel Content Marketing
January 1, 2017 - December 31, 2017

Industry Experience

Government, Non-Profit Organization, Media & Entertainment, Professional Services, Education