I am a Web3 Content & Community Strategist with a strong background in fintech and DeFi. My passion lies in creating high-impact content that demystifies complex topics like DePIN and decentralized technology, enabling projects to build engaged communities. I lead content strategies end-to-end, from ideation and storytelling to execution and analysis.

ADRIANA LEDEZMA MOLINA

I am a Web3 Content & Community Strategist with a strong background in fintech and DeFi. My passion lies in creating high-impact content that demystifies complex topics like DePIN and decentralized technology, enabling projects to build engaged communities. I lead content strategies end-to-end, from ideation and storytelling to execution and analysis.

Available to hire

I am a Web3 Content & Community Strategist with a strong background in fintech and DeFi. My passion lies in creating high-impact content that demystifies complex topics like DePIN and decentralized technology, enabling projects to build engaged communities. I lead content strategies end-to-end, from ideation and storytelling to execution and analysis.

See more

Language

English
Advanced
Spanish; Castilian
Fluent
Portuguese
Intermediate

Work Experience

Multi-Channel Communication Expert at depinhouse
February 1, 2026 - Present
Led content and communication strategy, positioning depinhouse as a high-signal platform in DePIN and blockchain sectors. Improved retention through educational content, coordinated initiatives, and engaged with the community effectively.
Head of Communications at Wayru Inc.
August 1, 2025 - December 1, 2025
Directed storytelling and social strategies across multiple platforms, effectively growing community engagement and awareness around decentralized technology.
Community & Content Intern at Dev3pack
August 1, 2025 - Present
Facilitated educational initiatives and increased engagement through content amplification, leading to improved retention and community feedback.
Content & Community Manager at Technolatinas
May 1, 2025 - Present
Produced and edited educational video content, bolstering community education and onboarding processes, while strengthening brand presence through live events.
Community Lead & Content Strategist at Infini
June 1, 2025 - August 1, 2025
Executed on-chain engagement campaigns, developed educational content while fostering an inclusive atmosphere within the community across various platforms.
Community & Content Intern at Sherry Labs
September 1, 2024 - March 1, 2025
Supported content initiatives and community engagement efforts during the beta launch, contributing significantly to product development through feedback aggregation.

Education

MBA in AI and Big Data at UNIVERSIDADE DE SÃO PAULO
January 1, 2025 - April 16, 2026
Digital Marketing at CODERHOUSE
January 1, 2022 - January 1, 2023
B.S., Financial Engineering at UNIVERSIDAD PRIVADA BOLIVIANA
January 1, 2016 - January 1, 2021

Qualifications

Scholar, Cryptocurrency and Blockchain Program
November 1, 2024 - April 16, 2026
Scholar, SheFi Cohort 11
June 1, 2024 - April 16, 2026
Selected participant, Youth Program for Sustainable Finance
March 1, 2025 - April 16, 2026

Industry Experience

Financial Services, Software & Internet, Media & Entertainment