I'm the founder of Thails, a remote eCommerce agency helping ambitious brands build and optimize Shopify and Shopify Plus stores. We design for growth, focusing on UX redesign and conversion rate optimization to unlock online potential for clients worldwide. My team works remotely with brands across the globe, delivering tailored eCommerce solutions—from store builds and migrations to loyalty programs and personalized journeys—that are powerful, fast, and conversion-focused.

Andre de Freitas

I'm the founder of Thails, a remote eCommerce agency helping ambitious brands build and optimize Shopify and Shopify Plus stores. We design for growth, focusing on UX redesign and conversion rate optimization to unlock online potential for clients worldwide. My team works remotely with brands across the globe, delivering tailored eCommerce solutions—from store builds and migrations to loyalty programs and personalized journeys—that are powerful, fast, and conversion-focused.

Available to hire

I’m the founder of Thails, a remote eCommerce agency helping ambitious brands build and optimize Shopify and Shopify Plus stores. We design for growth, focusing on UX redesign and conversion rate optimization to unlock online potential for clients worldwide.

My team works remotely with brands across the globe, delivering tailored eCommerce solutions—from store builds and migrations to loyalty programs and personalized journeys—that are powerful, fast, and conversion-focused.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Advanced
Portuguese
Fluent

Work Experience

Founder & Managing Director at THAILS | Shopify Plus Agency
October 1, 2019 - Present
Founder and lead consultant for a remote Shopify and Shopify Plus agency. Build and optimize stores, provide eCommerce strategy, UX redesign, and CRO services. Lead store builds, migrations, and ongoing support; develop loyalty programs, interactive features, and automated marketing flows (Klaviyo).
External eCommerce Growth Consultant - Absolut Elyx at The Absolut Company
October 1, 2019 - December 1, 2023
Provide growth strategy, eCommerce optimization, and store management for Absolut Elyx’s boutique. Collaborate with Thails to expand the eCommerce presence, drive revenue, and enhance brand experience.
eCommerce Manager EMEA - JBL, Harman Kardon (a Samsung Company) at HARMAN International
December 1, 2016 - October 1, 2019
Responsible for online sales growth for JBL, Harman Kardon and AKG in the EMEA region.
Founder at eCommerce Ventures
June 1, 2008 - June 1, 2019
Built niche webshops, managing end-to-end operations including website development, suppliers, marketing, sales, and shipping; delivered products to 50+ countries.
Area Manager at CLIQ Digital
May 1, 2015 - November 1, 2016
Oversaw area operations in Amsterdam Area; managed performance across campaigns.
Product Manager at CLIQ Digital
May 1, 2015 - February 1, 2016
Product management responsibilities within CLIQ Digital, scope not specified in resume.
Co-Founder at NearUs
January 1, 2014 - September 1, 2016
Co-founded NearUs, the world’s first anonymous location-based chat app for events and places; involved in hyperlocal marketing and product development.

Education

Master's Degree, Environmental Engineering and Management at Vrije Universiteit Amsterdam
January 1, 2014 - January 1, 2014
Independent Course, Critical Perspectives on Management at IE Business School
January 1, 2014 - January 1, 2014
Independent Course, Globalization of Business Enterprise at IESE Business School - University of Navarra
January 1, 2014 - January 1, 2014
MSc, Environmental Engineering Technology/Environmental Technology at Universidade Nova de Lisboa
January 1, 2012 - January 1, 2014
Erasmus, Environmental Engineering Technology/Environmental Technology at Vysoká škola báňská - Technická univerzita Ostrava
January 1, 2012 - January 1, 2012

Qualifications

Theme Development Shopify Partner
January 11, 2030 - January 5, 2026
Business Fundamentals Partner Academy
January 11, 2030 - January 5, 2026
Product Champion
January 11, 2030 - January 5, 2026
Digital Leadership
January 11, 2030 - January 5, 2026

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment, Wholesale & Distribution