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I am a strategic marketing leader with more than nine years of experience in digital marketing, performance marketing, content strategy, market research, and team leadership. In my current role as Director of Marketing, I lead a 14-person multidisciplinary team and develop integrated strategies across SEO, paid media, social media, content, and branding for Indonesian and international clients. I enjoy combining data-driven insights with creative thinking to improve campaign performance and support measurable business growth. My background also includes academic leadership and professional training, which has strengthened my ability to mentor people, coordinate cross-functional projects, communicate clearly with stakeholders, and turn marketing objectives into practical results.…I am a strategic marketing leader with more than nine years of experience in digital marketing, performance marketing, content strategy, market research, and team leadership. In my current role as Director of Marketing, I lead a 14-person multidisciplinary team and develop integrated strategies across SEO, paid media, social media, content, and branding for Indonesian and international clients. I enjoy combining data-driven insights with creative thinking to improve campaign performance and support measurable business growth. My background also includes academic leadership and professional training, which has strengthened my ability to mentor people, coordinate cross-functional projects, communicate clearly with stakeholders, and turn marketing objectives into practical results.

AHMAD AYAD QATRAN AL-KHDHAIRAWI

Digital Marketer, Marketing Strategist, Performance Marketer, +3

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I am a strategic marketing leader with more than nine years of experience in digital marketing, performance marketing, content strategy, market research, and team leadership. In my current role as Director of Marketing, I lead a 14-person multidisciplinary team and develop integrated strategies across SEO, paid media, social media, content, and branding for Indonesian and international clients. I enjoy combining data-driven insights with creative thinking to improve campaign performance and support measurable business growth. My background also includes academic leadership and professional training, which has strengthened my ability to mentor people, coordinate cross-functional projects, communicate clearly with stakeholders, and turn marketing objectives into practical results.…I am a strategic marketing leader with more than nine years of experience in digital marketing, performance marketing, content strategy, market research, and team leadership. In my current role as Director of Marketing, I lead a 14-person multidisciplinary team and develop integrated strategies across SEO, paid media, social media, content, and branding for Indonesian and international clients. I enjoy combining data-driven insights with creative thinking to improve campaign performance and support measurable business growth. My background also includes academic leadership and professional training, which has strengthened my ability to mentor people, coordinate cross-functional projects, communicate clearly with stakeholders, and turn marketing objectives into practical results.

Available to hire

I am a strategic marketing leader with more than nine years of experience in digital marketing, performance marketing, content strategy, market research, and team leadership. In my current role as Director of Marketing, I lead a 14-person multidisciplinary team and develop integrated strategies across SEO, paid media, social media, content, and branding for Indonesian and international clients.

I enjoy combining data-driven insights with creative thinking to improve campaign performance and support measurable business growth. My background also includes academic leadership and professional training, which has strengthened my ability to mentor people, coordinate cross-functional projects, communicate clearly with stakeholders, and turn marketing objectives into practical results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Arabic

Fluent

English

Fluent

Malay

Beginner

German

Beginner

Work Experience

Director of Marketing at PT Pro Marketing Nusantara (PMN)

November 1, 2025 - Present

Direct the marketing function for a full-service marketing, creative, technology, and events company serving Indonesian and international markets. Set integrated strategies across digital marketing, social media, SEO, paid advertising, content, and branding. Lead and mentor a 14-person multidisciplinary team, oversee campaign planning and performance monitoring across Google Ads, Meta Ads, TikTok Ads, SEO, and social media, and coordinate projects across marketing, creative, technology, consultancy, and event activation. Lead market research, competitor analysis, digital transformation initiatives, and end-to-end client marketing engagements.

Academic Director at Pro Events & Marketing Sdn Bhd

September 1, 2020 - September 1, 2025

Designed and delivered workshops covering research papers, proposals, theses, project management, and digital marketing strategy. Monitored program performance and introduced data-driven improvements to strengthen learning outcomes and program effectiveness. Led educational and professional development initiatives while coordinating with faculty, students, and institutional stakeholders.

Marketing Executive at Pro Events & Marketing Sdn Bhd

January 1, 2017 - May 1, 2021

Developed and executed data-driven social media strategies across Meta, Google Analytics, Twitter, and LinkedIn to support brand visibility and audience growth. Contributed to significant website traffic growth through targeted digital marketing campaigns and channel optimization. Applied data analysis and marketing tools to identify trends, audience patterns, and campaign opportunities, and executed advertising campaigns across email, web, mobile, and social platforms. Monitored brand reputation and audience sentiment using Mention and Hootsuite.