- Art Director
- Brand Designer
- Brand Strategist
- +5
Sua Kim
- London, United Kingdom
- 1 project
Strategic spatial designer shaping brand-led physical environments in retail, spatial, and experiential contexts.
About
Strategic spatial designer shaping brand-led physical environments in retail, spatial, and experiential contexts. Translating brand direction into consumer-facing experiences through spatial storytelling, activation, and scalable systems.
Leading projects from concept development through delivery, with a focus on consumer journeys, locally relevant concepts, and clear direction within established brand frameworks. Experience across global rollouts, local adaptation, and on-site execution — from VM and branded venues to signage, fixtures, and cross-functional delivery.
- Joined February 2026
Languages
- EnglishFluent
- KoreanFluent
- GermanBeginner
Industry experience
- Media & Entertainment
- Retail
- Professional Services
- Real Estate & Construction
- Education
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Projects · 1
Work experience· 4 roles
Delivered brand-led spatial and experiential projects across events and adaptive venues, translating creative direction into buildable spatial concepts. Led exhibition and public-sector spatial projects from concept through fabrication and on-site installation, translating content and narrative into buildable spatial outcomes. Coordinated with engineers and fabricators to protect design intent through production and installation.
Led reconfiguration of existing venues through layered graphic applications, wayfinding, and spatial installations to support updated brand positioning. Led Lalolart’s rebrand and website renewal, developing key visuals, colour direction and editorial layouts to communicate a consistent brand story across digital touchpoints. Delivered seasonal in-store updates by translating global visual direction into shop-floor decisions around pacing, focal priorities, density and flow. Coordinated with regional teams to implement updates consistently and maintain brand standards across changing seasonal requirements.
Produced detailed architectural and technical drawings for large-scale public infrastructure projects within regulated, multi-stakeholder environments. Coordinated with engineers and site teams to update buildable documentation in response to technical constraints and on-site requirements.
Education
Certifications and awards
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