Social Media and Events Coordinator with experience in social media strategy, content creation, event coordination, influencer/media support, and community engagement. Skilled at building brand awareness through digital campaigns, managing cross-functional projects, and creating engaging content across multiple platforms. Experienced in hospitality, tourism, and corporate environments, with a strong focus on storytelling, relationship building, and delivering exceptional customer experiences. Plans, creates, and schedules content to drive audience engagement, monitors performance metrics, and supports marketing initiatives for events, sponsorships, partnerships, and brand activations.

Aynsley Hurtado

Social Media and Events Coordinator with experience in social media strategy, content creation, event coordination, influencer/media support, and community engagement. Skilled at building brand awareness through digital campaigns, managing cross-functional projects, and creating engaging content across multiple platforms. Experienced in hospitality, tourism, and corporate environments, with a strong focus on storytelling, relationship building, and delivering exceptional customer experiences. Plans, creates, and schedules content to drive audience engagement, monitors performance metrics, and supports marketing initiatives for events, sponsorships, partnerships, and brand activations.

Available to hire

Social Media and Events Coordinator with experience in social media strategy, content creation, event coordination, influencer/media support, and community engagement. Skilled at building brand awareness through digital campaigns, managing cross-functional projects, and creating engaging content across multiple platforms.

Experienced in hospitality, tourism, and corporate environments, with a strong focus on storytelling, relationship building, and delivering exceptional customer experiences. Plans, creates, and schedules content to drive audience engagement, monitors performance metrics, and supports marketing initiatives for events, sponsorships, partnerships, and brand activations.

See more

Work Experience

Social Media and Events Coordinator at Harbour Air | British Columbia
January 1, 2025 - Present
Planned, created, and scheduled engaging content across Harbour Air’s social media platforms to increase brand awareness and audience engagement. Developed photo, video, and written content reflecting the company’s brand and showcasing destinations, guest experiences, and company initiatives. Assessed and pitched influencer partnerships, media requests, and promotional campaigns. Coordinated marketing support for events, sponsorships, partnerships, and community activations. Monitored social media performance, analyzed engagement metrics, and provided recommendations to improve campaign effectiveness. Engaged online audiences by responding to comments, messages, and customer inquiries while maintaining brand voice. Supported event planning and execution including logistics, vendor coordination, and on-site event management. Produced multi-platform event and destination content, and tracked campaign performance to inform future content strategy.
Social Media Coordinator at Senior Taqwaeria | British Columbia (listed as The District of SQUAMISH + Monster Energy Consumer Engagement Marketing Team, combined in resume)
January 1, 2021 - January 1, 2023
Managed social media content planning and scheduling across multiple platforms. Produced engaging photo, video, and written content to increase audience engagement and monitored analytics to adjust content strategies based on performance insights. Built and maintained community engagement through consistent interaction and audience management. Also supported communications and creative development for municipal/community campaigns, conducted primary and secondary research, hosted events, facilitated workshops for stakeholders, and produced and managed multimedia content campaigns designed to increase community engagement (noted +30%).
Route Launch / Destination Marketing / Community & Event Marketing Support at YVR Route Launch / British Columbia (role supported)
January 1, 2020 - January 1, 2024
Supported social media and marketing initiatives for new route launches by creating promotional photo/video/written content and coordinating campaign assets across digital channels. Assisted with launch events, media opportunities, and community engagement activities. Produced destination marketing content that highlighted British Columbia experiences and Harbour Air services, collaborating with tourism partners and internal stakeholders to promote seasonal travel campaigns. Coordinated marketing support for community events, sponsorships, brand activations, and produced real-time social coverage through photos, video, and storytelling. Managed content calendars, scheduled campaigns, and maintained consistent brand voice across Instagram, Facebook, LinkedIn, and other digital platforms. Tracked campaign performance and engagement metrics to inform future content strategy.
Server at Pier 7 Restaurant and Bar | North Vancouver
January 1, 2012 - January 1, 2016
Delivered exceptional customer service in a high-volume waterfront restaurant environment. Trained new team members and supported efficient front-of-house operations. Coordinated large group reservations and private events. Managed multiple priorities while maintaining accuracy and professionalism.

Education

Bachelor of Communication with Minor in Business at Capilano University
January 1, 2018 - January 1, 2023

Qualifications

PAC West Academic Excellence Award (x4)
January 1, 2020 - July 23, 2026
CCAA Academic All-Canadian (PAC West Conference All-Star) (x2)
January 1, 2020 - July 23, 2026
CCAA National Scholar (x3)
January 1, 2020 - July 23, 2026

Industry Experience

Media & Entertainment, Education, Travel & Hospitality